In this powerhouse episode of Liberty Spenders, Kurt and Kristen sit down with Bob Elder and Brian Lange of Collide Media Group to reveal the hard-hitting strategies redefining marketing in the faith-based entertainment industry. They expose the game-changing approach of zeroing in on your core audience—the people who don’t just see your brand, but believe in it—and reaching them through trusted voices and influencers who can turn interest into action.

Bob and Brian don’t just share ideas—they deliver field-tested insights on how aligning your message with influencers who passionately support your audience’s values can skyrocket your brand’s visibility and influence. Backed by real-world success stories, they underscore the power of authenticity, trust, and relentless focus on strategic targeting to deliver results you can’t afford to ignore.

This episode ties it all back to the Liberty Spenders 5P System, showing you how to identify the right people, craft a story that sells, and prove your value through connections that matter and convert. If you’re a business leader, marketer, or entrepreneur ready to stop guessing and start dominating, this episode is your ultimate guide to leaving a lasting impact.

Takeaways

⭐️ Christian movies are poised for explosive growth.

⭐️ COVID-19 reshaped how we watch movies—and how they’re marketed.

⭐️ Influencers are a powerful part of successfully marketing faith-based entertainment.

⭐️ A dedicated hub for faith films will make discovery easier for viewers.

⭐️ Learn to create the experience that your “first in line” customer wants.

⭐️ Why knowing your core audience is critical to your success

⭐️ How to align your marketing with causes your audience already supports

⭐️ Audience behavior shifts are reshaping how films are marketed.

⭐️ Reaching younger audiences is vital for sustaining faith-based media.

⭐️ Faith films are powerful tools for ministry and outreach.

⭐️ Relatable storytelling brings biblical narratives to life.

⭐️ The power of trusted voices and value-aligned influencers

⭐️ Personal stories that illustrate how focused marketing drives results

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Liberty Spenders Podcast

Join Kurt and Kristen, founders of Liberty Spenders, on a groundbreaking podcast that unveils the secrets to tapping into the immense potential of the faith-based conservative market. With an estimated $5 trillion in annual spending power, this loyal and engaged consumer base represents a golden opportunity for businesses seeking rapid growth and increased customer loyalty.In each episode, Kurt and Kristen share their deep insights and proven strategies for authentically connecting with the Liberty Spender audience. Drawing from their extensive experience in political campaigns and their unique, data-driven approach, they guide listeners through the 5 Ps process: People, Positioning, Passion, Proof, and Product Launch.

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