Pinterest Coffee Chats

Episode 34: Why Consistency Isn’t About Discipline It’s About Design (or workflow)


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Why Consistency Isn’t About Discipline - It’s About Design or workflows

If you’ve ever told yourself, “I just need to be more consistent,” I want you to listen to this episode with an open mind because I’m about to flip that belief on its head.

In today’s episode, I’m talking about why consistency isn’t actually about willpower, motivation, or discipline. It’s about design building systems that support you even when life is busy, messy, or unpredictable. This conversation is especially for business owners who are juggling clients, family, and real life and are tired of feeling guilty for not “keeping up” online.

In this episode, I talk about: 

Why discipline eventually fails

  • Why motivation and willpower aren’t sustainable long-term

  • How hustle-based marketing leads to burnout

  • The cost of relying on daily effort to stay visible 

    What consistency by design really means

    • Creating systems that work even when you’re offline

    • Choosing platforms that support long-term visibility

    • Building workflows that reuse content instead of demanding more

      How Pinterest supports consistency by design

      • Why Pinterest doesn’t require daily posting or constant engagement

      • How keywords and evergreen content do the heavy lifting

      • What it looks like to batch, schedule, and step away  without disappearing

         How to design consistency that fits your life

        • Where you might be relying on discipline instead of structure

        • Questions to audit your current marketing systems

        • How to build visibility that supports your energy and season of life

          The biggest takeaway:

          If consistency feels hard, it’s probably not a discipline problem it’s a design problem.

          This episode will help you rethink how you show up in your business and give you permission to build marketing systems that feel sustainable, supportive, and aligned with real life.

          🎧 Listen now to Pinterest Coffee Chats wherever you get your podcasts.

          If Pinterest is on your list for 2026 and you want clarity on where to start, explore my Pinterest Strategy Call, Done-With-You Pinterest Support, or Done-For-You Pinterest Management below: 
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          Pinterest Coffee ChatsBy Camille Kurtenbach

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