Today on the podcast Eric is joined by Michael Posey of Wild Sol. Michael speaks with Eric about how he began working with Alex Bregman, why they decided to transition off the Breggy Bomb branding, what Wild Sol is, how Wild Sol is different from other salsas out there on the shelves, how involved Alex and Reagan Bregman's involvement, the flavor depth of Wild Sol's salsas, the collaboration with Trill Burgers, whether future collaborations are in the plans, what's next for Wild Sol, the future if/when Alex Bregman leaves the team, working to become a national brand, and much more!

For listeners wanting to try some Wild Sol salsa visit their website wildsol.co today. When you do, click on shop now, and then once you're done go to checkout and use code ERICSANDLER for a 20% discount on your order! It's that easy!   

Follow Eric on Instagram/Threads @ericsandler. You can also reach Eric by emailing him at [email protected]. Check out some of his latest articles at Culturemap.com: