Kim and Lucas discuss the similarities between coaching and the movie Fight Club. Together they break down the allure of Tyler Durden (played by Brad Pitt) because of the hard truths he is willing give to The Narrator/Jack (played by Edward Norton) and the other members that join Fight Club. More parallels arise between the coach/client relationship and Tyler/Narrator relationship including the ability to push past self-imposed limits, seeing oneself as the hero on their story, and not being paralyzed by failure.

Kim and Lucas also discuss the drastic differences between Tyler Durden's Fight Club and working with a professional coach including a coach focusing on the client rather than themself and presenting options to the client and never forcing them into dangerous or harmful situations.