When Joe was living in New York City, he downloaded dating apps and started finding various things wrong with each app's system or rather how people were using them. Joe felt that rarely any real connections stemmed from the way people were using online dating platforms. Endless swiping, multiple dates, and not focusing / seeing through one person's connection.

The pandemic hit and Joe, who was previously working in finance started putting together what his idea of a successful dating app looked like. The branding, the system, a team and who could back his idea and be a beneficial long term investor. Alas, FROME was born!

Joe talks through launching the app, what he feels other dating apps systems lack, being confident in dating, how to find long term investors that are a fit, marketing and overall being an entrepreneur that is always evolving in the space. I also ask Joe some Zink After Dark dating advice that you'll want to hear!

Joe Feminella // IG

FROME // IG