In the world of venture capital, one metric reigns supreme—a question every investor must answer before committing their funds: How big can this get? This isn't just a passing curiosity or a secondary consideration; it’s the primary lens through which all potential opportunities are evaluated. A brilliant team, a breakthrough technology, and a beautifully crafted product are essential ingredients for startup success, but they alone are not enough. Without a massive and scalable market opportunity, even the most innovative business idea cannot deliver the kind of exponential returns that venture capitalists are seeking. For founders looking to raise institutional capital, understanding how VCs assess market size and growth potential isn't just helpful—it’s critical.

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