What if your next major growth breakthrough isn’t about doing more—but doing less, smarter?

In this eye-opening episode of Trial Lawyer View, Jason Lazarus sits down with David Thomas of Law Tigers, the force behind one of the most recognized brands in motorcycle injury law.

David reveals how their “infinity marketing” model helped personal injury firms build unstoppable momentum—by owning one niche, and going all in.

👉 Hear how Law Tigers builds trust, visibility, and client loyalty through grassroots strategies—and how you can apply the same principles in your market.

✅ Learn why niche clarity leads to better conversions

✅ Discover the KPIs that matter for real growth

✅ See why “people-first” marketing isn’t a tactic—it’s the foundation

“Everything valuable and sustainable long-term has to be centered around a relationship.” — David Thomas

🎧 Listen now and rethink what growth really looks like

https://triallawyerview.com/podcast/dave-thomas/

@LawTigers

02:56: Riches in the Niches

06:00: His Take on Morgan & Morgan's Niche Marketing

08:26: Law Tigers and Innovative Strategies They’ve Implemented That Have Significantly Contributed to Their Growth

13:22: The Most Effective Marketing Techniques

18:29: Marketing Platform That Can be Fully Leveraged and Deliver High Visibility With Good Conversion Rate

20:45: The Importance of Cultivating the Right Relationships

31:07: Key Performance Indicators for Measuring Growth

36:54: His View as a Trial Lawyer