The Application with Allison Turcio

Episode 6: The Power of Search & Discovery in the Student Experience


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In this episode, Corynn and Jeremy Martin, Director of Digital + User Experience at Cincinnati, talk about “easy disqualifiers,” the power of search, and the age of discovery. Each of these elements contribute to the student digital experience and, when done correctly, can remove friction and contribute to better outcomes on your website.  The two also discuss:

  • Campus-wide website projects & governance 
  • The concept of “easy disqualifiers”
  • Why high-quality search functionality matters
  • The age of discovery and what it means for higher ed content

This episode is brought to you by Rah Rah- a Community Engagement system that provides a simple solution to give your students the inclusive and supportive experience they need to thrive. Rah Rah integrates your entire campus so students can enjoy a single, centralized, mobile experience that will help them create stronger connections between their work inside and outside of the classroom.

The Application is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!  

Our podcast network is growing by the month and we’ve got a plethora of marketing, admissions, and higher ed technology shows that are jam packed with stories, ideas, and frameworks all designed to empower you to be a better higher ed professional. Our shows feature a selection of the industry’s best as your hosts. Learn from Mickey Baines, Zach Busekrus, Jaime Hunt, Jeremy Tiers, Jaime Gleason and many more. 

Learn more about The Enrollify Podcast Network at podcasts.enrollify.org. Our shows help higher ed marketers and admissions professionals find their next big idea — come and find yours!

Learn more about this episode in our show notes


- - - -

Connect With Our Host:
Allison Turcio
https://www.linkedin.com/in/allisonturcio/
https://twitter.com/allisonturcio

About The Enrollify Podcast Network:
The Application with Allison Turcio is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!

Enrollify is made possible by Element451 —  the next-generation AI student engagement platform helping institutions create meaningful and personalized interactions with students. Learn more at element451.com.

Attend the 2025 Engage Summit! 
The Engage Summit is the premier conference for forward-thinking leaders and practitioners dedicated to exploring the transformative power of AI in education. Explore the strategies and tools to step into the next generation of student engagement, supercharged by AI. You'll leave ready to deliver the most personalized digital engagement experience every step of the way.

Register now to secure your spot in Charlotte, NC, on June 24-25, 2025! Early bird registration ends February 1st -- https://engage.element451.com/register

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The Application with Allison TurcioBy Allison Turcio

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