Get ready for a high-impact episode as media veteran Mark Masters joins Kurt and Kristen Luidhardt to reveal the untold stories behind some of conservative media’s biggest successes. Mark pulls back the curtain on how he helped launch Fox News Radio, grow Rush Limbaugh’s legacy, and transform Breitbart into a billion-dollar brand.
From the leveraging earned media to building businesses on Christian values, Mark shares the real strategies and convictions behind that shaped iconic moments and movements.

Whether you're a business owner, a brand builder, or just curious how culture gets shaped behind the scenes, this episode is a masterclass in principled influence.

Top Takeaways from the Episode:

Every Brand Is a Media Brand – If you're not telling your story, someone else is. Learn why every business needs to think like a media company to truly thrive.

Earned Media Beats Ad Spend – Discover how the right story at the right moment can “hijack” the news cycle and achieve massive growth without a massive budget.

The Untold Story of Fox News Radio & Breitbart – Hear directly from Mark on how he helped build two of the biggest conservative media platforms from the ground up—fast.

Principled Leadership Wins –Truth, humility, and conviction aren't just moral ideals; they’re competitive advantages that build trust and loyalty.

Faith Meets Strategy – Mark opens up about how his faith profoundly transformed his approach to leadership, legacy, and business success.

Your Next Step for Business Growth – Mark’s advice for every business owner today: Think strategically, control your narrative, build with conviction. Authenticity is what the market truly craves.

Relevant Links and Resources:

💛 Support Live-Saving Services: ClarityCares.org/donate

🌐 Connect with Mark Masters: MarkMastersConsulting.com
📘 Get your FREE copy of Liberty Spenders™: LibertySpenders.com/free

🤝 Join the Liberty Partnership Community: https://libertyspenders.com/calendar/

🔗 Connect with Liberty Spenders™:

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LinkedIn: https://www.linkedin.com/company/libertyspenders

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YouTube: https://www.youtube.com/channel/UCXn-vzlA03r59neWZD0ofJA

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🔗 Connect with Kurt and Kristen Luidhardt:

Facebook: https://www.facebook.com/luidhardts

Instagram: https://www.instagram.com/luidhardts

LinkedIn: https://www.linkedin.com/company/luidhardts

Truth Social: https://truthsocial.com/@luidhardts

X: https://x.com/luidhardts

Liberty Spenders™ Podcast

Join Kurt and Kristen, founders of Liberty Spenders™ on a groundbreaking podcast that unveils the secrets to tapping into the immense potential of the faith-based conservative market. With an estimated $5 trillion in annual spending power, this loyal and engaged consumer base represents a golden opportunity for businesses seeking rapid growth and increased customer loyalty. In each episode, Kurt and Kristen share their deep insights and proven strategies for authentically connecting with the Liberty Spender audience. Drawing from their extensive experience in political campaigns and their unique, data-driven approach, they guide listeners through the 5 Ps process: People, Positioning, Passion, Proof, and Product Launch.

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