Episode 88: Will the new strategies of Barnes & Noble work?
Barnes & Noble was recently purchased by a new parent company invested in brick and mortar retail during a year of COVID closures. They cleverly used this time to shift layout and planograms in their stores, change inventory management, buying habits, and what is centralized versus localized. What does this mean for publishers? What do we think about all of this?
Episode 88: Will the new strategies of Barnes & Noble work?
Barnes & Noble was recently purchased by a new parent company invested in brick and mortar retail during a year of COVID closures. They cleverly used this time to shift layout and planograms in their stores, change inventory management, buying habits, and what is centralized versus localized. What does this mean for publishers? What do we think about all of this?