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In this episode, Eric Porres, Global Head of AI at Logitech, shares how he’s working to turn a 7,000-person company into an AI-fluent organization. From running a GenAI survey to personally training 800+ colleagues in his first 100 days, Eric lays out the foundations of a practical, human-centered AI strategy.
He discusses building a culture of “augmented intelligence” through habits, champions, and clear frameworks—like prompt refinement, long-form instructions, and task-focused design. Looking ahead, Eric explores the rise of agentic AI, internal tools, and how to measure impact beyond usage metrics. A must-listen for anyone driving meaningful AI adoption at scale.
Key Takeaways:
LinkedIn: Eric Porres | LinkedIn
Logitech: logitech.com/
Eric's website: Porres
Psychedelic GPT: Trippin' The Chat Fantastic
These screenshots showcase how Eric Porres organizes AI research using NotebookLM, as discussed in the episode.
NotebookLM Dashboard: NotebookLM Dashboard - Eric Porres
NotebookLM Research: NotebookLM Research - March 9-15, 2025
00:00 Intro to Eric Porres
00:46 What the First 100 Days Look Like as Head of AI
01:51 Measuring AI Adoption: Surveys, Usage & Quality
05:34 Training 800 Colleagues: How Eric Taught AI Mastery
19:50 From Side Role to Head of AI: Eric’s Transition Story
23:02 Scaling AI Across Teams: Tools, Access & Equity
28:56 Choosing the Right Model for the Right Job
30:28 Measuring Success: NPS, Feedback, and Real Usage
32:05 The Rise of AI Champions and Teaching as Proof of Mastery
34:31 Beyond Fluency: Preparing for the Agentic Future
36:45 Atomizing Workflows: Making AI Work for You
39:10 AI in Sales & Customer Service: The Agent Use Case
43:26 Personal Knowledge Bases and AI-Augmented Thinking
50:49 Final Thoughts and Takeaways
📜 Read the transcript for this episode: Transcript of Eric Porres is Rewiring Logitech’s Org for the AI Age. First; he trained 800 people himself.
For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
Henrik: https://www.linkedin.com/in/werdelin
Jeremy: https://www.linkedin.com/in/jeremyutley
Show edited by Emma Cecilie Jensen.
4.9
3535 ratings
In this episode, Eric Porres, Global Head of AI at Logitech, shares how he’s working to turn a 7,000-person company into an AI-fluent organization. From running a GenAI survey to personally training 800+ colleagues in his first 100 days, Eric lays out the foundations of a practical, human-centered AI strategy.
He discusses building a culture of “augmented intelligence” through habits, champions, and clear frameworks—like prompt refinement, long-form instructions, and task-focused design. Looking ahead, Eric explores the rise of agentic AI, internal tools, and how to measure impact beyond usage metrics. A must-listen for anyone driving meaningful AI adoption at scale.
Key Takeaways:
LinkedIn: Eric Porres | LinkedIn
Logitech: logitech.com/
Eric's website: Porres
Psychedelic GPT: Trippin' The Chat Fantastic
These screenshots showcase how Eric Porres organizes AI research using NotebookLM, as discussed in the episode.
NotebookLM Dashboard: NotebookLM Dashboard - Eric Porres
NotebookLM Research: NotebookLM Research - March 9-15, 2025
00:00 Intro to Eric Porres
00:46 What the First 100 Days Look Like as Head of AI
01:51 Measuring AI Adoption: Surveys, Usage & Quality
05:34 Training 800 Colleagues: How Eric Taught AI Mastery
19:50 From Side Role to Head of AI: Eric’s Transition Story
23:02 Scaling AI Across Teams: Tools, Access & Equity
28:56 Choosing the Right Model for the Right Job
30:28 Measuring Success: NPS, Feedback, and Real Usage
32:05 The Rise of AI Champions and Teaching as Proof of Mastery
34:31 Beyond Fluency: Preparing for the Agentic Future
36:45 Atomizing Workflows: Making AI Work for You
39:10 AI in Sales & Customer Service: The Agent Use Case
43:26 Personal Knowledge Bases and AI-Augmented Thinking
50:49 Final Thoughts and Takeaways
📜 Read the transcript for this episode: Transcript of Eric Porres is Rewiring Logitech’s Org for the AI Age. First; he trained 800 people himself.
For more prompts, tips, and AI tools. Check out our website: https://www.beyondtheprompt.ai/ or follow Jeremy or Henrik on Linkedin:
Henrik: https://www.linkedin.com/in/werdelin
Jeremy: https://www.linkedin.com/in/jeremyutley
Show edited by Emma Cecilie Jensen.
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