We Are PoWEr Podcast

Ethical AI, Burnout, and the Resilience Every Entrepreneur Needs


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In this episode, we speak with our Northern PoWEr Women Awards 2025 Outstanding Entrepreneur winner, a self-taught coder who built her first products from a bedroom, grew a software platform during COVID, and later made a bold pivot into robotics when the market shifted. 

She shares what values-led growth looks like in real life, from backing small businesses to building an 80% women team, and why staying power matters more than hype.

We also talk honestly about the climate impact of AI, the realities of burnout, and how resilience and purpose guide the next stage of her leadership.

You’ll hear:
 ➡️ How a self-taught coder built, scaled, and pivoted with purpose
 ➡️ Why small businesses shaped her growth strategy during COVID
 ➡️ Her story to becoming an 'Outstanding Entrepreneur'
 ➡️ The hidden climate costs of AI and the need for practical guardrails
 ➡️ What burnout taught her about resilience, clarity, and staying in the game

Find out more about We Are PoWEr here. 💫

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We Are PoWEr PodcastBy powered by Simone Roche MBE and Northern PoWEr Women


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