In this episode, Yanique interviews Natasha Wright, a psychology degree holder, who shares her insightful perspective on the integration of psychology into event planning. Natasha strongly believes that events revolve around people, and since psychology is centered on understanding human behavior, it serves as a valuable tool for creating impactful and memorable event experiences. 

By leveraging her expertise in human behavior, Natasha effectively enhances brand awareness and ensures that attendees have a clear understanding of what to expect from the event. This attention to detail and commitment to fulfilling the event promise are crucial for thriving in the industry. 

Don't miss out on this episode, as it offers valuable insights and tips for successful event planning.

Highlights:

00:03  Natasha's approach to create events through diversity, equity and inclusion.

06:53  Infusing  your value to create your event promise.

10:04  How does Natasha leverage her role as Chief Experience Curator to move brand awareness and create lasting impressions?

13:52  Being in the event industry which is still marketing, What part of marketing does Natasha move away from?

15:57  Natasha's biggest challenge so far in handling events and how did she overcome the challenge?

21:37  How does Natasha incorporate fun and other emotional temperaments in making a successful event?

25:44  What's one event, you think that every event professional should attend to sharpen their skills?

29:18  Why is it important to let people know what to expect from events or what is your event promise?

26:51  How has COVID changed both Natasha and Yanique being both of them are introverts?

CONNECT WITH NATASHA WRIGHT:

Website

Instagram

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠⁠

Denise Hibbard took a non-traditional path in her career because instead of pursuing an education in hospitality or event planning, she studied aviation. Despite this gap, her passion for connecting with people and observing the smiles on their faces became her inspiration to work full-time in the event industry. Currently, she holds the position of Head of Events Marketing at Zapier, leading a team responsible for implementing the company's events marketing strategies.

In her interview for Episode 26 of Eventist 365, Denise will share her interest in an unconventional conference format known as the 'unconference format.' This format prioritizes the audience or attendees, allowing them to take the lead in determining the topics of discussion and the type of experience they desire from the event.

Highlights:

02:38  Denise's not-so-traditional story about her journey to be an event industry professional.

05:19  How does Denise manage stress and have a work-life balance while executing high-pressure events? 

08:21  Is it possible to take emotions out of decisions when you are planning your own event, like your wedding?

09:29  What is a superpower that Denise would wish she had to help her in planning events?

12:47  Why does Denise think that the 'unconference' format in planning for events is an innovative and cool way to offer to the audience?

15:45  What made the conference successful utilizing the 'unconference' format and what was the key takeaway from it?  

17:37  Denise's perspective on the role of AI in events in the future.

20:26  What are some of the most important data points that event marketers should be tracking? 

23:49  With all the data that is collected from attendees themselves, how can it be used to promote diversity, equity, and inclusion?

26:34  How does Denise work around conversations when everybody in the room is coming from the same background, same age range, and same cultural demographic? 

27:57  What’s the craziest event idea Denise had but was not able to execute?

33:05  What’s the one event every event professional should attend at least once?

35:08  Closing

RESOURCES MENTIONED:

Productivity Software - Notion

Positive Intelligence Program/Course

CONNECT WITH DENISE HIBBARD: 

LinkedIn

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠

Yanique’s guest in this episode is Laura Hartmann, a seasoned event professional who has worked in various positions within the hotel industry across brands such as Marriott, Starwood, Hilton and Waldorf Astoria. Despite her extensive experience in event management, she found herself furloughed during the peak of the pandemic.

In this episode, you'll be inspired by Laura's remarkable journey. Rather than accepting her circumstances passively, she took proactive steps by co-founding H&F Redefined with her best friend. This network provides support to colleagues and peers navigating their furlough experiences and embarking on new business ventures. 

Now, when the doors opened up again for the hospitality and hotel industry, Laura chose to come back in the door and is now the Director of Group Events at Caribe Royale, Orlando. She chose to be back in the industry but on her own terms, and that is the difference.

Highlights:

03:34  Laura's Journey into the event industry

09:29  What are the three qualities that a corporate event planner or a marketer should possess in order to be sustainable and succeed? 

14:07  With the ever-changing technology, what kind of new and innovative technologies can help elevate attendee experience in events?

18:34  How can planning for an event provide a welcoming, inclusive environment that promotes diversity, equity, and inclusion?

23:41  What is H&F Redefined and what was the experience Laura had gone through to be inspired to co-found it with her best friend?

23:16  In doing this kind of initiative with H&F, what is the most exciting story or one that Laura finds very close to her heart?

31:14  How does Laura find the balance in her personal life while maintaining a career? (...What does setting boundaries for her and her team look like?)

39:48  What is one event that Laura thinks all event professionals should attend, at least once in their career?

43:39  Closing

CONNECT WITH LAURA HARTMANN:

Facebook

LinkedIn

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠

In an era marked by rapid technological advancements, preserving genuine human interaction and infusing events with authentic emotions have become increasingly vital. Despite the pervasive influence of technology in our lives, there is a growing recognition of the irreplaceable value of human connection and the need to transcend the limitations of digital interfaces. In events, efforts should be made to cultivate meaningful interactions that transcend the digital realm. 

In this episode of Eventist365, Yanique and Adler Marchand's conversation offers multiple perspectives in ensuring diverse voices are heard, understanding of human experiences and minimizing harmful biases when creating stereotypes.

Highlights:

00:41  Integrating diversity, equity and inclusion in the event planning process. (...How to create stereotypes without being biased?)

07:46  What are some experiences of biases and inequality in being a black person trying to do events in South Florida? (...What steps can be taken to address inequality issues in the South Florida hospitality industry?)

17:12  How to build a strong relationship with vendors?

21:21  Being at the forefront of event planning, what tech tools are indispensable for Adler in the work that he does at the Broward Center of Innovation? 

23:59  How do we preserve human interaction  and imbue events with emotions despite advancements in technology?

26:09  What are some practices Adler does to strike a balance between his passion for the event industry and avoid burnout?

29:16  How has his experience in student affairs and education influenced the way Adler handles corporate events?

32:06  What’s one event every event planner should attend?

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠⁠

In this episode, you will learn how Lindsay Orem was able to bring to the table her rich experience, and her arsenal of vendors and speakers as the Foundational Events Manager in charge of full event strategies for Qualio. 

Yanique had a down-to-earth conversation with Lindsay about planning an event on a tight budget, and how it is to be at the forefront of day-to-day marketing communications activities in the life science industry, creating impactful events from conferences, to conventions and summits. 

And yes, you will also learn about Lindsay's life mantra and much more. 

Highlights:

03:00 Lindsay’s journey from working in the events and marketing industry to becoming the Foundational Events Manager in charge of full event strategies at Qualio. 

03:39  What are some of the biggest challenges Lindsay faced in terms of managing events, and planning it from the ground up?

11:41  In terms of budget, what were the conversations and what are two ways that will convince the Finance department?

14:09  What are the first foundational steps Lindsay takes when it comes to building an event program?

16:03  Creating relationships with an arsenal of vendors and speakers is very vital in successful event programs.

18:20  What were some key elements you consider to ensure like its success and make a lasting impression on the attendees even with budget constraints?

23:42  How do you balance staying true to your brand and company culture while also experimenting with new ideas and concepts? 

25:36  What does Lindsay do to ensure that events are inclusive and accessible for all the people who you want to attend? (...What does Lindsay think of feedback?)

30:53  Lindsay's favorite meant-to-be moments in her event planning career.

36:23  What is one event that Lindsay thinks all event professionals should attend, at least once in their career?

37:53  Closing

CONNECT WITH LINDSAY OREM:

Website

LinkedIn

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠

To thrive as a successful professional in the event industry, mastery of business skills is essential. It's more than just mastering the ins and outs of the industry, including networking, relationship-building, and becoming a subject matter expert. Sometimes, the focus isn't solely on immediate monetary gains, but on cultivating lasting connections. Landing significant deals isn't an overnight endeavor. It's just unrealistic! If you are unwilling to have conversations, then your business won’t grow.

Erica Maurer, the featured guest on today's episode of Eventist 365, embodies these core principles. Her extensive experience in the events, marketing, and hospitality sectors speaks volumes. 

This episode is a must-listen, especially for event marketers and professionals aspiring to stand out in the industry.

Highlights:

00:49 How did Erica build her business from the ground up in the event industry?

03:05 Insights on maintaining long-term relationships

05:19 Being of service instead of looking at the bottom line.

08:05 Enhancing DEI in event planning

10:42 Strategies for partnering with other businesses and stakeholders.

16:05 The Event Planner Expo and why Erica and her partner decided to create it?

22:06 The art of follow-up and its relevance to business

28:51 Erica shared one event that didn't go as planned and how she managed to turn it around.

33:02 Top three advice for event marketers and professionals in order to stand out in the industry.

36:20 How to attend the Event Planner Expo on October 10 to 13,  this year?

38:47 Closing

CONNECT WITH ERICA MAURER:

Website - https://www.theeventplannerexpo.com/

LinkedIn - https://www.linkedin.com/in/erica-maurer-687696/

Instagram - @theeventplannerexpo

Promo Code: Gary30 to get a 30.00% discount

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠⁠

In this episode, Yanique gets to talk to Andrea Babin, a seasoned event professional, who manages an entire marketing team at Corestack. This is a really fun episode with all the tips, insights, and really valuable information.

Being in the heart of digital innovation and working for a tech company, Andrea still thinks that for now, especially when talking about AI and Chat GPT for that matter, it is a tool that can be used to people's advantage. We can embrace it, but we still need to put the human imprint into it. By the word itself, it is Artificial, meaning there is no personal touch and the world needs a personal touch to connect and interact with each other.  

Highlights:

03:03  Andrea shares her journey into the event industry.

07:50 Some misconceptions about the job of an event planner vs the reality of it

13:12  One event oversight that stood out for Andrea and how she was able to put into action Plan ABCD to resolve the slip-up. 

16:07  How does Andrea strike a balance between creativity and practicality when talking about large event budgets?

19:20  What are some strategies that would really do well in increasing event attendance? (...What is a Client Champion?)

23:26  Why it is important to incorporate and embrace new technology in corporate events. (...What does Andrea think about AI replacing people in event planning?) 

23:37  Yanique's view on AI technology replacing graphic designers, especially the older ones.

24:08  Andrea and Yaniques thoughts on Chat GPT

30:20  Andrea's view and what she does in ensuring that their events are inclusive and welcoming to diverse backgrounds and identities.

34:47  What is one event that Andrea thinks all event professionals should attend, at least once in their career?

39:46  Closing

RESOURCES MENTIONED:

Catersource and The Special Event - https://schedule.catersource.com/

CONNECT WITH ANDREA BABIN: 

Linkedin

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠

In this episode of Eventist365,  Hank Powell, an AV events lead with extensive experience in the events industry, shares insights on making corporate events successful and leveraging technology to enhance the attendee experience.

He emphasizes three essential elements for a successful event: engaging attendees from the moment they enter the venue, ensuring high-quality content and production, and delivering presentations that cater to the audience's needs.

They talked about Hank's role as an AV events lead, where he collaborates with various departments to execute their vision through technology. Effective communication plays a vital role in coordinating with event planners, vendors, and facility managers.

Hank shares how he ensures continuity and uniformity of the event experience across different global locations, utilizing tools like green screens and digital signage to disseminate content effectively.

Furthermore, Hank discusses his nonprofit organization, Global Culture, which focuses on using art, technology, and sustainable agriculture to bring people from diverse cultures together and foster meaningful connections.

Highlights:

00:20: The three essential elements for a successful event: engagement, quality content and production, and tailored presentations.

03:08: Platforms like Microsoft Teams and Zoom for engaging remote attendees during hybrid events

05:24: Recommended tools like Google, Epiphan, and Vimeo to enhance attendee experiences and customize content delivery

07:46: How to incorporate sensory elements like smell to create immersive event experiences

12:34: How to ensure continuity and uniformity of event experiences across global office locations using green screens and digital signage

13:34: Communication strategies and coordination between stakeholders are discussed, emphasizing the role of effective communication in the success of events.

18:16: Hank suggests the use of NDI (Network Device Interface) and cloud-based streaming tools for remote event control and enhanced broadcast quality

20:46: Acronyms and technical terms related to video formats and streaming protocols are mentioned, highlighting the importance of understanding the terminology

26:46: What is Global Culture and how it focuses on education, sustainable agriculture, and meaningful conversations through art and technology.

31:32: NAB (National Association of Broadcasters), InfoComm, and Integrated Systems Europe conferences for event professionals to stay updated with industry trends and explore new technologies

CONNECT WITH HANK POWELL:

LinkedIn

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠

Emma is an event and marketing coordinator with experience in planning nonprofit events. She works for the DAC Network, an organization that supports entrepreneurs of color and women entrepreneurs in starting and growing their businesses.

Get ready for an awesome podcast episode with Emma! She's going to spill the beans on planning super cool events for nonprofits. Emma knows how to tackle challenges and make events super fun! She even uses cool stuff like TikTok to get people excited and coming to the events. Plus, she's a pro at planning events on a tight budget and getting help from others. Emma believes that everyone should feel welcome at events, no matter who they are. She also knows how to get people pumped up to help and uses stories to make events really interesting. You don't want to miss this episode full of amazing tips for planning nonprofit events!

Highlights:

0:00 Introduction and discussion of unique challenges in nonprofit event planning

01:00 Overcoming challenges of low attendance and engagement

02:04 Using TikTok and humor to engage and connect with the audience

03:31 Balancing personal preferences with the need for visibility

04:58 Exploring the use of comedy to drive audience engagement

06:30 Approaching event planning for nonprofits with limited budgets

08:14 Collaborating with sponsors and partners to enhance event impact

09:34 Addressing conflicts when values clash with potential sponsors

11:24 Ensuring inclusivity and accessibility in nonprofit events

15:07 Recruiting and managing volunteers effectively for nonprofit events

21:16 Utilizing storytelling and testimonials to inspire action

28:48 Recommendation to attend Dallas Startup Week as a valuable event

CONNECT WITH EMMA BARNHOUSE:

LinkedIn

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠⁠

Attending an event as a visible minority can often be an uncomfortable experience, as the feeling of not belonging can permeate the atmosphere. The stark contrast between oneself and the majority can create an undeniable sense of awkwardness and unease. Such situations leave one questioning their place within the event, ultimately leading to discomfort and a sense of being unwelcome. This sentiment is further amplified when attending an event as a person with a disability, only to find that the event's management has overlooked essential accommodations such as ramps or wheelchair accessibility. 

Recognizing the significance of inclusivity, diversity, and equality in event planning is of utmost importance. In this captivating episode of Eventist365, Yanique engages in a thought-provoking conversation with Mary Wang, delving into the crucial topics of diversity, equality, and inclusion within the realm of events planning.

Highlights:

00:25  Mary's favorite tech tools and what features does she like most when using them?

04:51  How does Mary ensure that diversity, equity and inclusion (DEI) are incorporated in the event's designing process?

07:49  Why does Mary even think of the small nuances in planning events?  (Does it come from being a minority herself?)

10:01  The practice of inclusivity and creating a space for minorities where they are welcomed.

12:24  Breaking the barriers to gender equality especially in hardware technology.

14:28  Mary talks about a mentor who has impacted her career in meaningful ways.

16:23  How can Event Managers show empathy with their team?

20:11  What are the tangible metrics that every event manager need to share to their team so that they can do their job well? (...The balance of quantity versus quality.)

24:00  How can there be a balance between in-person events and virtual events? (...Is a mix of both a good thing?)

26:32  What are the benefits when you balance your personal passions with your professional responsibilities?  

29:16  What is that one event that every Event Planner should attend to improve on their skills?

RESOURCES MENTIONED:

SplashThat - https://splashthat.com/

Eventbrite - https://www.eventbrite.com/

Livestorm - https://livestorm.co/

CONNECT WITH MARY WANG:

Works at Chili Piper - https://www.chilipiper.com/

LinkedIn - https://www.linkedin.com/in/wangmary/

CONNECT WITH YANIQUE DACOSTA:

Website:

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://eventist365.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Follow Us on Social Media:

Host

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MissYaniDoesStuff /facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@YaniDoesStuff / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@yanidoesstuff / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YDaCosta / LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Graphic Design Firm for Corporate Events

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@TheYKMD / Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theYKMD / Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@theykmd / Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YKMD Visual Communication / LinkedIn⁠⁠⁠⁠