Everyday VOpreneur® with Marc Scott

Do you have a button on your voice over website that says, "Contact Me?" If so, you're not alone. Ever since the invention of the internet and Netscape, websites have used a "Contact Me" button as their primary call to action. The thing is, it really isn't a clear CTA.

In this episode I explain the importance of the call to action, why it matters so much to your website and I offer five different CTA's you can try and use on your own site that should help drive even more conversions.

RESOURCES

* 12 Ways to Market Your Voice Over Demo

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

When done correctly, email marketing can be one of the most effective ways of growing your voice over business. Using this free tool everyday to add new people into your marketing pipeline, and ensuring new people are hearing your demos daily is a big part of it.

You also need to have a strategy for follow-up to ensure people don't forget you. That's where many VO's fall short... they give up too soon because they're worried about being annoying. 

In this episode I'm going to help you get over some of the common fears and challenges voice actors face with email marketing so you can find even greater success with your efforts.

RESOURCES

* 12 Ways to Market Your Voice Over Demo

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

A blindspot is by it's very name, something you can't see. When you think about it in terms of driving a car, it's something that you can't see that's actually right beside you.

In our voice over businesses, we have blindspots. We have things we're too close to. Opportunities that are right in front of our faces, but unless someone on the outside points them out to us, we'll miss them.

In this episode I share a recent experience with one of my own blindspots and what I did to solve it. I hope you'll take inspiration from this to find some trusted people who will help you identify any blindspots you may have in your own business.

MENTIONED IN THIS EPISODE

Voiceover Achiever by Celia Siegel - https://amzn.to/3VxjPQB

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

When it comes to AI and voice over, I think we have two choices. We can fear it and run from it, or we can embrace it and leverage it. I'm choosing to do the latter. Looking for ways I can embrace AI to help me be more creative and more productive.

In this episode I chat with Mike Thomas. He's a voice actor and a digital marketer who has been using ChatGPT nearly since the beginning in a lot of interesting and creative ways. He shares plenty of great insights for how VOpreneur's can embrace this technology, and offers from pretty specific use cases and instructions for how to make it happen.

MENTIONED IN THIS EPISODE

Mike Thomas Online - https://mikethomasvo.com

Cross Plag - https://crossplag.com/ai-content-detector/

AI Content Detector - https://writer.com/ai-content-detector/

Plagiarism Detector - https://smallseotools.com/plagiarism-checker/

AI Calendar (Reclaim) - https://reclaim.ai/

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

What is it they say, "the only thing that stays the same is everything changes?"

Well, we're learning that again with Instagram is the platform shifts it's focus yet again. Reels were the hot ticket in 2022. That's going to be different in 2023, as Instagram recognizes that maybe they swung things a little too far in one direction and now they're walking it back.

What do these changes mean for you? How does it change your content strategy on the platform? That's what I'm talking about in this episode.

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

There's only so much we can do in a day. Which means there's only so far we can grow our voice over business on our own. Eventually, we either plateau or make a decision to start finding help. That's what this episode is all about... finding help.

Growing your team can take a lot of different forms, and you might be surprised to find how easy and affordable it is to get a little extra help. Even if it's just a few hours a week. That can still make a big difference in your business.

Brigid Reale is one third of the ownership team behind VA for VO and in this episode she deep dives into what it's like to work with a virtual assistant or a freelancer, how to set that relationship up for success, and what kind of things you might consider getting help with. All that and more.

VA for VO - https://vaforvo.com

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

As congress continues to talk about banning TikTok, how can you, as a voice actor and a content marketer, protect yourself and business if that ban actually does happen?

In this episode I share three steps I think everybody voice actor using TikTok should be taking right now to prepare for the worst case scenario. And then, in the best case scenario, if TikTok doesn't get banned, you're only going to come out even further ahead of where you are today.

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

For many voice actors, the biggest deterrent keeping them from embracing social media for their voice over marketing efforts is content creation. How do I come up with ideas? What do I post about? Is all the effort to create content even worth it? Will it lead to actual paid voice over work?

Christopher Tester has embraced content creation as a big part of his marketing strategy and the result has been viral posts. TikTok posts reaching hundreds of thousands of views, and LinkedIn content generating continued engagement five days a week. And yes... it's lead to paid voice over bookings.

In this interview, we dive into creation strategies and choosing content pillars, workflows, how to choose the right platform and so much more.

Marc Scott on Instagram - @marcscott

Mentioned in this Episode

Getting Things Done by David Allen - https://amzn.to/3JrGRDZ

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* Need a little marketing help? Download a FREE eBook - 5 Steps to Marketing Like a VOpreneur Download now at https://marcscottcoaching.com/5marketingstepsebook

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

VoiceoverView is a tool that's been around since 2017, but a lot of voice over still doesn't exactly understand what is it or how much it can do for their businesses. In this interview with CEO Dani States, she talks about where the idea for VoiceoverView came from, and how she created a business management tool for voice actors created by a voice actor.

You'll have a much clearer understanding of, not only how to use VoiceoverView, but there are plenty of insights into the important data that truly matters when it comes to tracking the progress of your voice over business.

Resources from this Episode

VoiceoverView: https://voiceoverview.com

VoiceoverView on Facebook: https://www.facebook.com/voiceoverview

VoiceoverView on YouTube: https://www.youtube.com/channel/UCNvIAGRiZh_AX3YbFCl9orQ

Dani States: https://danistates.com

Marc Scott on Instagram - @marcscott

* Voice Over Marketing Playbook is Back April 11 - 20, 2023 at voiceovermarketingplaybook.com *

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* Need a little marketing help? Download a FREE eBook - 5 Steps to Marketing Like a VOpreneur Download now at https://marcscottcoaching.com/5marketingstepsebook

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult

Two major aspects of my content strategy are podcasting and livestreaming. I've been hosting the Everyday VOpreneur Podcast since 2019 and I've been livestreaming probably almost as long with Free Advice Friday, originally on Facebook and now on YouTube.

This week I wanted to share some of the tools that help make that happen, as I'm asked about it often. I hope this is helpful for you if you're thinking about adding one of these content strategies into the mix for your voice over business.

Resources Mentioned in this Episode

Podbean - https://www.podbean.com/marcscott

Riverside.fm - https://bit.ly/3IKyRwx

Rode Rodecaster Pro II - https://amzn.to/3FaEnHD

Rode Procaster - https://amzn.to/41ZlT6E

Elgato Key Lights - https://amzn.to/3YyuvOE

Elgato Stream Deck - https://amzn.to/3YrJPNa

Govee RGBIC Floor Lamp - https://amzn.to/3ZPxh3o

Ecamm Live - http://bit.ly/3mEEPrq

Marc Scott on Instagram - @marcscott

RESOURCES

* 20 Video Ideas for TikTok and Instagram (FREE DOWNLOAD) 

* Get an instant $25 credit when you sign up for VoiceZam

* Need a little marketing help? Download a FREE eBook - 5 Steps to Marketing Like a VOpreneur Download now at https://marcscottcoaching.com/5marketingstepsebook

* For voice over services:

* Want VOpreneur Swag?

* Join the VOpreneur Facebook Group

EVERYDAY VOPRENEURS IN THIS EPISODE

* Thanks to "Uncle Roy" for production assistance!

* Thanks to Christy Harst for VO contributions!

* Thanks to Krysta Wallrauch for VO contributions!

If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult