Everything Coworking

Everything Coworking

By Jamie RussoBusinessEntrepreneurship
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Everything Coworking episodes

  • 383. How Roseline Joseph & Merlinn Jean Built a Wellness-Driven Executive Suite for Healthcare Practitioners

    Roseline and Merlinn are the sister-duo behind Holistic Executive Suites in Boynton Beach, Florida. With backgrounds in healthcare and project management, they took their unique coworking model from concept to reality—serving holistic health practitioners and wellness-focused professionals.

    In this episode, they share how they built a space that goes beyond office rentals, creating a supportive business environment tailored to their members' needs. We dive into their journey, the challenges of launching a niche coworking space, and the strategies that have helped them grow.

    We cover:

    • How they turned their personal need for space into a thriving coworking business.

    • Why they chose a "wellness-first" niche and how it impacts their operations.

    • The challenges of marketing a specialized coworking space—and what actually works.

    • Lessons learned about community-building before and after opening.

    • Why they chose not to list pricing on their website and how they guide prospects to the right membership.

    If you're thinking about launching (or refining) a niche coworking space, this episode is packed with valuable insights!

    Resources Mentioned in this Episode:

    GCUC discount code: EVERYGCUC for 20% off - https://na.gcuc.co/

    Roseline's LinkedIn profile

    Merlinn's LinkedIn profile

    Holistic Executive Suites website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    53 min
  • 382. The Federal Government Embraces Flex: Mark Gilbreath Explains What It Means for Coworking

    The biggest real estate operator in the world—the U.S. federal government—is making a bold move toward flexible work. Mark Gilbreath, CEO of LiquidSpace, joins us to break down what this means for the coworking industry, why it signals a major shift in how large organizations view their real estate portfolios, and what coworking operators should be doing right now to prepare.

    In this episode, we cover:

    • How the GSA's new enterprise-wide marketplace for flexible work could change the coworking industry.

    • What it means when a government agency starts thinking like an enterprise occupier.

    • How coworking operators can position themselves to capture demand from this shift.

    • Why flexible office space is becoming a critical piece of workplace strategy for major organizations.

    • Mark's insights on how the coworking industry is evolving—and what's next.

    This is a huge step forward for the coworking and flex space industry. Don't miss this conversation!

    Resources Mentioned in this Podcast:

    GCUC discount code: EVERYGCUC for 20% off - https://na.gcuc.co/

    Mark on LinkedIn

    LiquidSpace website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    43 min
  • 381. Turning Coworking Members into Community Builders – Liz Barney on Cahoots' Experiment

    Coworking spaces often promise community—but what does it really take to build one that's engaged, vibrant, and truly member-driven?

    Liz Barney, Director of Marketing & Community at Cahoots in Ann Arbor, Michigan, joins us to share how her journey from remote worker to coworking leader led to a game-changing experiment: a member-led approach to building community and social events.

    In this episode, we dive into:

    • How Cahoots launched its "Community Committee" and empowered members to take ownership of events and initiatives.

    • Why structured, member-led engagement can be more effective than traditional coworking social events.

    • Lessons learned from different types of community-building experiments (what worked and what didn't!).

    • The surprising ways introverts and extroverts engage in coworking spaces—and why a variety of offerings matters.

    • How this approach fosters deeper connections, improves retention, and makes coworking spaces truly feel like home.

    This episode is packed with practical takeaways for coworking operators who want to level up their community strategy—without putting everything on their community team.

    Resources Mentioned in this Episode:

    GCUC discount code: EVERYGCUC for 20% off - https://na.gcuc.co/

    Liz's LinkedIn profile

    Blog post describing the experiment: How Shared Purpose Creates Community For Remote Workers

    Cahoots website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    58 min
  • 380. How James Westbrook Transformed Commercial Property into a Thriving Coworking Business

    What happens when a seasoned real estate investor decides to dive into coworking? James Westbrook, co-owner of Magnolia Woods, shares his journey from corporate sales to running two successful coworking spaces in the Houston suburbs. We talk about the challenges of expansion, why office-heavy coworking models work in his market, and the strategies that keep his spaces full.

    In this episode:
    • How James transitioned from real estate investing to launching coworking spaces

    • The pros and cons of owning vs. leasing coworking properties

    • Why private offices are the key revenue driver in his suburban market

    • Marketing and lead generation strategies that actually work (including what didn't)

    • The power of community in coworking—without forcing happy hours

    If you're an operator thinking about expansion or a real estate investor eyeing coworking, this episode is packed with insights!

    Resources Mentioned in this Episode:

    GCUC discount code: EVERYGCUC for 20% off - https://na.gcuc.co/

    James' LinkedIn profile

    Magnolia Woods website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    57 min
  • 379. Summer Slump? Not This Year! 3 Smart Strategies to Keep Your Coworking Revenue Flowing

    If summer has ever meant fewer members, lower revenue, and way too much empty space in your coworking business, this episode is for you.

    A seasonal slowdown can feel inevitable—but smart coworking operators know how to stay ahead of the dip. In this episode, we're diving into three powerful, low-lift strategies that can help you:

    • Create predictable revenue (even if members pause their coworking plans).
    • Leverage creative offers to attract new members who actually need space in the summer.
    • Lock in cash flow now so you're not scrambling when June rolls around.

    Plus, we cover:

    • The most underrated coworking growth strategy that gyms have been using for years—and why it works even better in a coworking space.
    • A simple tweak to your current membership model that could add thousands in revenue before summer even starts.
    • How to make sure your summer marketing connects with the right people - so you're filling desks, not just throwing out random discounts.

    Don't wait until your space is half-empty—tune in now and set yourself up for a strong, profitable summer!

    Want a custom plan to avoid the summer slump? Book a call with a mentor at CoworkingMentorship.com and build a strategy that works for your space!

    Hit play and let's make this your most profitable summer yet!

    Resources Mentioned in this Episode:

    **GCUC discount code: EVERYGCUC for 20% off >> https://na.gcuc.co/

    Get on the waitlist for the Mailbox Moneymaker Challenge!

    Join the coworking mentorship program: CoworkingMentorship.com

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    42 min
  • 378. A Workspace for the Modern Parent: Leslie M. Bosserman on The Makers Place™, a Child-Friendly Coworking

    In this episode of the Everything Coworking podcast, I'm joined by Leslie M. Bosserman, the powerhouse Co-Founder and Community Manager at The Makers Place™ in Sacramento. Leslie has blended coworking with licensed childcare, creating a unique and welcoming space for working parents. With a background in education, leadership coaching, and a passion for intentional community, Leslie has taken coworking to a new level.

    Join us as she shares the journey of building The Makers Place™, lessons from creating a family-friendly coworking environment, and the value of staying connected to core values.

    We talked about:

    • How Leslie's diverse background in education, coaching, and community-building informed The Makers Place™ model

    • The journey from idea to reality – including buying a building in record time and finding the ideal setup for childcare and coworking

    • Designing a childcare program that prioritizes flexibility and quality, allowing parents to work confidently

    • Valuable insights into operating a coworking space that supports both parents and children

    • Balancing work, family, and the daily demands of running a coworking space

    Resources Mentioned in this Episode:

    **GCUC discount code: EVERYGCUC for 20% off >> https://na.gcuc.co/

    Leslie's LinkedIn profile

    The Makers Place™ website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    1 hr
  • 377. Thinking About Changing Your Space Management Platform? Here Are 3 Things to Consider

    If you've ever thought, Maybe I should switch my space management platform…—this episode is for you.

    Your space management software is the backbone of your coworking business. It handles bookings, invoicing, door access, reporting—basically, everything that keeps your space running smoothly. But what happens when it's not running smoothly?

    Before you hit the eject button and sign up for the latest and greatest platform, let's talk about what's really involved in switching. Because spoiler alert: It's not just a quick flip of a switch.

    In this episode, I cover: ✅ How to decide if switching is actually worth it—or if you're just experiencing software envy ✅ The painful parts of migrating to a new system (including the fact that your members will have to re-enter their credit cards—yep, all of them) ✅ The importance of choosing a platform that will grow with you—not just one that solves today's problems ✅ Why building your own platform is probably not the answer (trust me, it's a massive undertaking) ✅ Why none of these platforms have a real CRM—and what you need to do about it

    Plus, I'll share the #1 thing operators forget to ask about their new platform—and why it can make or break your experience.

    Thinking about switching platforms? Listen in before you make the move!

    Resources Mentioned in this Episode:

    **GCUC discount code: EVERYGCUC for 20% off >> https://na.gcuc.co/

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    37 min
  • 376. The Revenue Risks of Not Updating Your Google Business Profile for Your Coworking Space

    Your Google Business Profile is more than just a listing—it's the front door to your coworking space online. And if it's not up to date, you're missing out on members. In this episode, we're diving deep into why your profile matters, how Google ranks coworking spaces, and what you can do right now to increase your visibility and bookings.

    We cover:

    • Why your Google Business Profile is the top of your coworking sales funnel

    • How fresh reviews can push you ahead of the competition

    • The must-have details that make or break your listing

    • The Google Review Challenge—why it's time to automate the process

    • Pro tips for keeping your profile active, engaging, and optimized for conversions

    If you're ready to bring in more members without increasing your ad spend, this episode is a must-listen.

    Everything Coworking Featured Resources:

    **GCUC discount code: EVERYGCUC for 20% off >> https://na.gcuc.co/

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    36 min
  • 375. Therapy Meets Coworking: Laura Spiller, PhD, on Creating PractiSage, a Collective for Mental Health Professionals

    Starting a private practice is hard. Doing it alone? Even harder. That's why Laura Spiller, PhD, founder of Practice Age Therapist Collective, created a shared workspace that supports therapists in their entrepreneurial journeys. Laura shares her story of launching a coworking space designed specifically for mental health professionals, the lessons she's learned, and the community she's building in Houston.

    In this episode, we talk about:

    • How Laura's experience as a relationship therapist led her to entrepreneurship.

    • Why shared workspace is the future for therapists balancing in-person and virtual practices.

    • The unique needs of therapists and how Laura designed her space to meet them.

    • Building an online community alongside a physical space for deeper connections and support.

    • Lessons learned from navigating leasing, marketing, and launching a hyperlocal niche space.

    Laura's story will inspire you to think creatively about building community and sustainable business models.

    Resources Mentioned in this Episode:

    **GCUC discount code: EVERYGCUC for 20% off >> https://na.gcuc.co/

    Laura's LinkedIn profile

    PractiSage website

    PractiSage Instagram

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    1 hr 1 min
  • 374. Creating Coworking Magic in a University Town: Amanda Findlay's Vision for Matchbox Studios

    In this episode, Jamie talks with Amanda Findlay, Executive Director at Matchbox Studios in Lafayette, Indiana, about leading a coworking space that is more than just a place to work.

    Matchbox Studios thrives as a nonprofit organization, blending coworking, innovation, and community-building in a town with a population of just 70,000. Amanda shares how their unique approach has fostered a loyal and diverse membership base while supporting local economic development.

    We talk about:

    • How Matchbox Studios evolved into a thriving nonprofit coworking space.

    • Why their model focuses on community and shared spaces rather than private offices.

    • Strategies for engaging local HR departments to attract and retain talent.

    • The value of offering unique resources like a makerspace and acceleration programs.

    • How Matchbox Studios keeps their mission-driven business sustainable.

    This episode is packed with inspiration and actionable insights for anyone interested in coworking, community building, or nonprofit innovation. Don't miss Amanda's story of growth and impact at Matchbox Studios

    Resources Mentioned in this Episode:

    Amanda's LinkedIn profile

    MatchBOX Coworking Studio website

    Everything Coworking Featured Resources:

    Masterclass: 3 Behind-the-Scenes Secrets to Opening a Coworking Space

    Coworking Startup School

    Community Manager University

    Follow Us on YouTube

    1 hr 2 min

About Everything Coworking

From the publisher's feed

The Everything Coworking podcast shares trends and how-tos for coworking operators and anyone following this exploding trend. Jamie owned coworking spaces in Chicago and Palo Alto under the brand…

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