In this episode, Ajay and Amit discuss the great waves in the evolution of Indian firms. Until the 1980s, firms thought local, and the branch manager of a firm was like a regional satrap. In the 90s, technology enabled them to nationalise and bring in best practices and processes. But they need to evolve further, as India is not one homogenous market, but is deeply diverse, much more so than Aurope or Africa.
This episode was first published on YouTube on March 8, 2024. For magnificent, detailed, juicy show notes, click here.