January 09, 2024

Everything you Need to Know About Fan Tokens

38 minutes

Fan Tokens and SportsFi might be very new terms to some in the crypto industry, but probably not to the biggest soccer and football fans around the world.

In this episode, Ian Andrews (CMO, Chainalysis) learns everything about Fan Tokens from Alexandre Dreyfus (CEO, Socios.com + Chiliz) who are working with premier league soccer clubs, F1 racing teams, NFL and UFC partners to bring fandom to the blockchain .

Alex discusses the concept of Fan Tokens and their growth in the sports industry and how they allow fans to have a voice and vote on decisions related to their favorite sports teams.

He also highlights the importance of regulation and compliance in the industry, as well as the challenges of security and user experience. He expresses optimism about the future of Fan Tokens and the potential for further innovation in the space, including challenging regulatory landscapes like in the USA.

Alex touches on how Fan Tokens differ from traditional NFTs and how his team is exploring a non-custodial platform in order to give users more autonomy.

Minute-by-minute episode breakdown

(2:23) - Alexandre's background in online gaming and poker and the emergence of regulation in the industry

(4:43) - Explanation of how Fan Tokens work and how they provide value to fans and teams

(13:20) - The goal of opening the ecosystem for developers to build on fan tokens

(15:40) - Fan Tokens vs. NFTs

(19:24) - The global regulatory landscape and the need for compliance and education of regulators

(27:32) - The rewards and risk of launching non-custodial platforms for average users

(29:13) - Security concerns in the sports token industry

(33:05) - The outlook for entering the US crypto market in the future

(35:02) - Excitement about new SportFi features and decentralization

Related resources

Check out more resources provided by Chainalysis that perfectly complement this episode of the Public Key.

Website: Socios.com: The biggest teams. The best fan rewards. Reward Your Passion

Website: Chiliz: Building the web3 infrastructure for sports and entertainment

Article: Chiliz 2023: A Year in Review — Expanding the Frontiers of SportFi

Article: Chiliz unveils SportFi ecosystem with 25 key partnerships: Empowering sports brands to launch innovative products

Conference: Chainalysis Links NYC 2024 Conference (Early Bird Pricing Expires Soon)

Blog: Targeted Approval Phishing Scams See Explosive Growth Over Last Two Years, With At Least $374 Million Suspected Stolen in 2023

YouTube: Chainalysis YouTube page

Twitter: Chainalysis Twitter: BuildCareers at Chainalysising trust in blockchain

Telegram: Chainalysis on Telegram

Speakers on today’s episode

Ian Andrews * Host * (Chief Marketing Officer, Chainalysis)

Alexandre Dreyfus (CEO, Socios.com + Chiliz)

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