Evolution of Brand

Evolution of Brand

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Evolution of Brand episodes

  • Why Technology Will Never Replace Customer Service with Vince Cortese

    Top 3 Takeaways From This Value-Packed Conversation

    • Companies that maintain high standards of customer service and support will stand out in today's world. Many companies are trying to automate 100% of the process and, at the end of the day, humans do business with other humans. If an actual person cannot help someone solve a problem, the damage done to that relationship could be irreparable
    • A strong customer support system will allow you to effectively communicate with existing customers and solve problems before they happen
    • Always check in with your existing customer base to let them know how much you value them as members of your community and to get feedback that will help you improve practices, products, and communications with potential customers in your marketing and brand-building efforts   


    Click here for complete show notes  

    Episode 050 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    48 min
  • Evolution Revisited: Episode 048 Takeaways, Resiliency, Episode 050 Preview

    In today's installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 048 of Evolution of Brand featuring Vince Reginella.

    I also go into some deeper detail about some points in my life where resiliency was needed and practiced.

    And finally, I've got a clip from Episode 050 of Evolution of Brand featuring Vince Cortese.

    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    20 min
  • The Importance of Mental Health & Resiliency In Your Brand with Vince Reginella

     Top 3 Takeaways From This Value-Packed Conversation:

    • As humans, we are much stronger and more resilient than we give ourselves credit for!
    • One of the best ways to grow and evolve in today’s constantly changing world is to establish a growth mindset. This will allow you to pull positive results from negative situations and, ultimately, make you a stronger person for coming through the experience
    • Mental health is not something to be overlooked, overshadowed, or ignored. If you feel you need help with stress, anxiety, depression, relationships, addiction, or anything that is eroding your overall existence, don’t ignore the issues. Get help and put yourself in a position to let resiliency shine through 


    Click here for complete show notes


    Episode 048 of Evolution of Brand is sponsored by Pineapple Podcast Academy! Looking to start a podcast? Be sure to do it right and build a foundation that will keep you invested in your show. Learn more in this free workshop


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    41 min
  • Evolution Revisited: Episode 046 Takeaways, More on Customer Experience & Onboarding, Episode 048 Preview

    In this installment of Evolution Revisited, I'm sharing some takeaways from my conversation with Swire Ho on Episode 046 of Evolution of Brand. 

    I'll also go drop some more thoughts and perspective on customer experience and building a consistent customer onboarding process.

    And finally, I have a sneak preview of Episode 048 of EoB featuring none other than Vince Reginella.


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    14 min
  • The Secret to Building Long-Term Customer Relationships with Swire Ho

    Top 3 Takeaways From This Value-Packed Conversation:

    • Identifying your target customer, client, listener, viewer, etc. at the earliest stages of brand development will put you much further ahead with everything you do. When you know exactly who you're speaking to, it helps you create more concise content and allows you to build a customer experience that caters to that specific person's needs. The more consistently you do this, the more others looking for assistance or information in the same area will find you
    • Get feedback and knowledge from your existing clients to help improve sales practices and other initiatives within your brand. If someone has purchased from you, they've expressed real interest in what you have to offer. They now have first-hand knowledge of the experience you create and can help you tweak and hone it for all future customer experiences
    • Create a consistent customer onboarding process so more people feel the value your brand delivers right from the start. This will keep them in place longer AND give them more reasons to be loyal advocates for you   


    Click here for complete show notes 


    Episode 046 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    45 min
  • Evolution Revisited: Episode 044 Takeaways, BIG EoB Announcement, Episode 046 Preview

    In this installment of Evolution Revisited, I'm reflecting back on some of my big takeaways from Episode 044 of Evolution of Brand featuring Jason Sherman.

    I've also got a BIG announcement about some changes that will be happening with Evolution of Brand and I have YOU, EoB Society, to thank for it!

    And finally, I've lined up a sneak peek at Episode 046 of the show featuring entrepreneur Swire Ho.

    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy

    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    19 min
  • How to Vet Ideas & Establish Your MVP with Jason Sherman

    Top 3 Takeaways From This Value-Packed Conversation:

    • You will cost yourself a lot of time and add a high amount of frustration to your world if you don't take time to vet your ideas and ensure there is a viable market for what you want to bring to life
    • No matter what your idea, product, service, app, book, or course may be...it will never take off unless you're willing to put in the work. Paying for a "solution" that supposedly allows you to skip important steps in the process will set you up for long-term failure
    • Developing a Minimum Viable Product will give you a foundation on which to build your ideas and scale appropriately    


    Click here for complete show notes 


    Episode 044 of Evolution of Brand is sponsored by Pineapple Podcast Academy! Looking to start a podcast? Be sure to do it right and build a foundation that will keep you invested in your show. Learn more in this free workshop


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    50 min
  • Evolution Revisited: Episode 042 Takeaways, "I Got a Guy," Episode 044 Preview

    In this installment of Evolution Revisited, I'm sharing some of my big takeaways from Episode 042 of Evolution of Brand featuring Krishna Mohan, award-winning entrepreneur and President of Genius Visionary, Inc.

    I also expand on our conversation with further thoughts on the importance of building strategic partnerships, growing your network, and building relationships through that network and those partnerships that put you in a permanent position to say "I got a guy..." whenever your clients need assistance outside of your zone of genius.

    And finally, I've got a sneak preview of Episode 044 of Evolution of Brand featuring none other than Jason Sherman, author of Strap On Your Boots and host of the Strap On Your Boots Podcast.


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    15 min
  • The Power of Strategic Behavior, Partnerships, & Planning with Krishna Mohan

     Top 3 Takeaways From This Value-Packed Conversation:

    • Your brand gives people a reason to care and provides an inlet to discover what a brand's core values and principles are all about. Without your brand, establishing relationships becomes increasingly difficult...sometimes impossible
    • Building strategic partnerships allows you to take your relationships with your customer to new levels. It removes the feeling of transaction and positions you as a trusted advisor
    • When it comes to your brand building initiatives, it's all about doing things strategically!  


    Click here for complete show notes 


    Episode 042 of Evolution of Brand is sponsored by Bonjoro! Discover how you can connect with leads, customers, and colleagues in a unique, dynamic, impactful way with personalized videos. Click here to learn more


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    38 min
  • Evolution Revisited: Episode 040 Takeaways, Scrolling = Flipping, Episode 042 Preview

    In this installment of Evolution Revisited, I'm taking a look back at Episode 040 of Evolution of Brand featuring Charles Alexander and sharing some of my big takeaways from our conversation.

    I'll also be sharing a clip from Episode 042 featuring award-winning entrepreneur and business leader Krishna Mohan.


    10 Tips For Becoming a Valuable, Fully Optimized Podcast Guest: Click here to learn more and get your free copy


    MUSIC CREDIT: "Victory" courtesy of purple-planet.com

    Learn more about Evolution of Brand at evolutionofbrand.com

    If this episode impacted you, please recommend it to one person in your circle who you know will be impacted by what they hear, too.

    Thank you for being part of the EoB Mafia!

    16 min

About Evolution of Brand

From the publisher's feed

Evolution of Brand is a podcast dedicated to bringing you stories and strategies designed to help you build an authentic, undeniable personal brand. Hosted by Jason Cercone, each episode features the…