Expert In You

By Ann Carden

"EXPERT IN YOU" is a podcast designed for consultants, coaches, and entrepreneurs. It offers innovative strategies for gaining a competitive edge and establishing oneself as an industry expert, aiming... more

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FAQs about Expert In You:

How many episodes does Expert In You have?

The podcast currently has 466 episodes available.

Expert In You episodes:

October 05, 2023 How to Add Consulting to Your Social Media Marketing Agency for a High-Profit Revenue Boost
In this episode of Expert In You Podcast, host Ann Carden discusses strategies to help coaches, consultants, and professional service providers boost their revenue and become high-end experts.
She emphasizes the importance of stepping into one's full potential and not leaving money on the table. Ann shares her experience of helping agency owners add strategic advisory services to their offerings, enabling them to work at a higher level and command higher fees.
She presents real-life examples of clients who have successfully transitioned from offering only done-for-you services to becoming consultants and strategic advisers, resulting in significant revenue increases.
Key Moments:
03:38 Additional revenue from multiple deals, high-profit income stream, potential transition to consultant/strategic adviser. Expertise and experience bring real value.
06:38 Partnering and offering support equals big money. Take advantage of opportunities.
09:40 Years of learning undervalued; elevate expertise.
14:21 Don't undervalue what you know, get better.
18:34 Don't undervalue yourself, charge for value.
20:20 Maximize value. Demand payment. Don't miss out.
About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
(0:00) Introduction and Overview of the Expert In You podcast
(1:25) Importance of Stepping into Your Full Potential and Taking Action
(3:09) Adding Value to Your Business Through Strategic Advisory Services
(6:00) The Downside of Not Charging for Strategic Advice and Its Potential for Recurring Revenue
(10:38) Success Story: The Importance of Charging for Your Work and Elevating Your Brand
(14:14) The Opportunity to Increase Your Value and The Limits of Being Just an Extra Pair of Hands
(15:59) The Importance of Charging for Your Advice and Overlooking the Value of Your Expertise
(17:44) Elevating Your Business to a New Level and Owning the Value You Bring to Your Clients
(19:17) The Consequences of Giving Away Your Services and The Benefits of Elevating Your Business Positioning
(20:49) Invitation to Check Out Free Training on expertinu.us and Closing Remarks
...more
22min
October 04, 2023 How to Add Consulting to Your Social Media Marketing Agency for a High-Profit Revenue Boost
In this episode of Expert In You Podcast, host Ann Carden discusses strategies to help coaches, consultants, and professional service providers boost their revenue and become high-end experts.

She emphasizes the importance of stepping into one's full potential and not leaving money on the table. Ann shares her experience of helping agency owners add strategic advisory services to their offerings, enabling them to work at a higher level and command higher fees.

She presents real-life examples of clients who have successfully transitioned from offering only done-for-you services to becoming consultants and strategic advisers, resulting in significant revenue increases.

Ann advises listeners to appreciate their knowledge, experience, and expertise and instead recognize the opportunity for high-profit margins in providing strategic advice and ongoing support to clients. By doing so, they can differentiate themselves from competitors and establish themselves as trusted partners for their clients' success.

Key Moments:
[00:03:38] Additional revenue from multiple deals, high-profit income stream, potential transition to consultant/strategic adviser. Expertise and experience bring real value.
[00:06:38] Partnering and offering support equals big money. Take advantage of opportunities.
[00:09:40] Years of learning undervalued; elevate expertise.
[00:14:21] Don't undervalue what you know, get better.
[00:18:34] Don't undervalue yourself, charge for value.
[00:20:20] Maximize value. Demand payment. Don't miss out.

About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.

How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
...more
22min
September 28, 2023 The Power of Your Words: Transform Your Business with a Short, Focused, Nonfiction Book with Mike Capuzzi
In this Expert In You Podcast episode, host Ann Carden welcomes guest Mike Capuzzi. They discuss the power of being your ghostwriter and the benefits of writing a book. Mike encourages clients to consider writing their own books, as no one knows their topic better than themselves. He believes that even non-expert writers can effectively write a book with coaching.
Mike emphasizes the importance of focus and specificity in a successful nonfiction book, suggesting that publishing three shorter books may be more effective. He also stresses that writing the book is just the beginning, and promoting and marketing it is crucial.
About the Guest:
Mike Capuzzi developed a deep love for books from a young age thanks to his maternal grandmother who had a vast library in her house. Growing up in Pennsylvania, Mike would often visit his grandmother and was enthralled by the collection of fictional books she possessed. Even as a young elementary school student, he would bring adult-level books to read during quiet reading time. This early passion for reading has stayed with Mike throughout his life, and he continues to indulge in books to this day.
How to connect Mike:
Listener gift link: https://MikeCapuzzi.com/gifts
Read The 100-Page Book online: https://100PageBook.com/flip
Read the The Magic of Shooks: https://bitesizedbooks.com/authors
Web sites: https://MikeCapuzzi.com and https://BiteSizedBooks.com
Podcast: https://TheAuthorFactor.com
About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
(0:00) Introduction and welcoming listeners to the episode
(1:30) Ann and Mike discussing their professional relationship and journey
(5:01) Mike discussing the importance of differentiation in business and the concept of Shooks
(10:46) The evolution of business and the importance of updating content
(14:25) Discussing industry relevance and adjusting writing style for shorter attention spans
(16:51) The reality and requirements of becoming a New York Times bestseller
(20:10) Mike's process and formula for creating a book
(23:02) The benefits and challenges of writing your own book versus ghostwriting
(25:21) How to get Mike's free books and wrapping up the episode
(27:56) Ann's closing remarks, invitation to free training, and final sign off
...more
29min
September 27, 2023 The Power of Your Words: Transform Your Business with a Short, Focused, Nonfiction Book with Mike Capuzzi
In this Expert In You Podcast episode, host Ann Carden welcomes guest Mike Capuzzi. They discuss the power of being your ghostwriter and the benefits of writing a book. Mike encourages clients to consider writing their own books, as no one knows their topic better than themselves. He believes that even non-expert writers can effectively write a book with coaching.

Creating a book can have branding benefits and generate ideas for naming. Mike emphasizes the importance of focus and specificity in a successful nonfiction book, suggesting that publishing three shorter books may be more effective. He also stresses that writing the book is just the beginning, and promoting and marketing it is crucial.

Mike shares his own challenges in writing and editing his book and advises against doing it alone unless someone else provides the content. Ultimately, the goal is to rise to the top in your field, influence your market, and make a more lucrative income.

About the Guest:
Mike Capuzzi developed a deep love for books from a young age thanks to his maternal grandmother who had a vast library in her house. Growing up in Pennsylvania, Mike would often visit his grandmother and was enthralled by the collection of fictional books she possessed. Even as a young elementary school student, he would bring adult-level books to read during quiet reading time. This early passion for reading has stayed with Mike throughout his life, and he continues to indulge in books to this day.

How to connect Mike:
Listener gift link: https://MikeCapuzzi.com/gifts
Read The 100-Page Book online: https://100PageBook.com/flip
Read the The Magic of Shooks: https://bitesizedbooks.com/authors
Web sites: https://MikeCapuzzi.com and https://BiteSizedBooks.com
Podcast: https://TheAuthorFactor.com

About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.

How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
...more
29min
September 21, 2023 The 4 C's to Streamlining Your Business: Simplify and Focus on What Generates Revenue
In this episode of the "Expert In You" podcast, host Ann Carden addresses the common challenge of time management for coaches, consultants, and professional service providers. She provides four key strategies to help listeners gain control over their time and grow their businesses more effectively.
The first strategy is to assess the complexity of one's business.
Next, Ann highlights the need for individuals to take control of their schedules.
The third strategy involves adopting a CEO mindset.
Lastly, Ann addresses the issue of cash flow and profitability. She advises examining the business model and making adjustments to ensure consistent cash flow and the ability to hire the necessary support.
About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
(0:00) Introduction and Overview of Podcast
(1:09) The Importance of Time Management in Business
(2:33) Overworking and its Impact on Business Profitability
(4:19) Effective Schedule Management and Setting Boundaries
(5:07) Embracing the CEO Role for Business Growth
(6:33) Cash Flow, Profitability and Business Growth
(8:13) Identifying and Capturing Business Opportunities
(10:27) Recap: The 4 'C's of Business Growth
(10:53) Invitation for Personal Business Growth Support with Ann
(11:26) Sponsor: Free Training at expertinu.us
(11:52) Closing Remarks and Feedback Invitation
...more
13min
September 20, 2023 The 4 C's to Streamlining Your Business: Simplify and Focus on What Generates Revenue
In this episode of the "Expert In You" podcast, host Ann Carden addresses the common challenge of time management for coaches, consultants, and professional service providers. She provides four key strategies to help listeners gain control over their time and grow their businesses more effectively.

The first strategy is to assess the complexity of one's business. Ann emphasizes the importance of streamlining and simplifying operations to focus on the activities that generate the most revenue. This involves identifying and eliminating unnecessary tasks or offerings.
Next, Ann highlights the need for individuals to take control of their schedules. She advises setting aside dedicated focus time to prioritize business growth activities and eliminate distractions that hinder productivity.

The third strategy involves adopting a CEO mindset. Ann encourages listeners to delegate non-essential tasks and bring in help, as trying to do everything alone can limit business growth potential.

Lastly, Ann addresses the issue of cash flow and profitability. She advises examining the business model and making adjustments to ensure consistent cash flow and the ability to hire the necessary support.

This episode provides practical tips and insights for coaches, consultants, and professional service providers seeking to maximize their time and build successful businesses.

About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.

How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
...more
13min
September 14, 2023 Mastering Self-Discipline: Uncovering the Secrets to Consistently Apply What You've Learned with April Moss
In Episode 155 of the Expert In You Podcast, host Ann Carden welcomes guest April Moss to discuss key topic - Learning From Mistakes. Throughout the episode, they emphasize the importance of learning from mistakes, being honest about what went wrong, and understanding oneself. They discuss the significance of having a disciplined life and adjusting one's routine based on whether they are a morning or evening person.
April highlights the challenges of staying disciplined in today's fast-paced, distraction-filled world. She shares her experience of working in different roles and industries, emphasizing the importance of applying core skills to any job or industry for success.
About the guest:
April Moss is the co-founder and COO of Digi Build, a software company specializing in procurement processing for construction projects. With a background of 21 years at Procter And Gamble, where she held various positions, April's last role was overseeing the North America operations for the company's second largest customer team. She then ventured into building Starbucks' inaugural retail organization, where she served as the leader. Afterward, April joined a prominent brokerage, collaborating with leading consumer packaged goods companies globally. Combining her extensive corporate expertise with an entrepreneurial spirit, she utilized her experience to contribute to the success of a startup like Digi Build.
How to connect April :
Linkedin: https://www.linkedin.com/in/april-moss-01a7b71a/
Website: https://digibuild.com/
About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
(0:00) Introduction to the podcast and guest April Moss
(2:08) Transition from corporate to entrepreneurship
(4:33) Starting a business: challenges and skills required
(7:17) Business incubators: April's experiences
(12:19) Building relationships in business: active listening and understanding what matters
(14:38) The role of education and 'thinking time' in business success
(18:09) Balancing business and personal life: the importance of self-awareness
(23:38) Emotional intelligence in entrepreneurship
(26:33) Understanding outsourcing and hiring in business
(31:30) Closing thoughts, key takeaways, and sponsor messages
...more
35min
September 13, 2023 Mastering Self-Discipline: Uncovering the Secrets to Consistently Apply What You've Learned with April Moss
In Episode 155 of the Expert In You Podcast, host Ann Carden welcomes guest April Moss to discuss key topic - Learning From Mistakes. Throughout the episode, they emphasize the importance of learning from mistakes, being honest about what went wrong, and understanding oneself. They discuss the significance of having a disciplined life and adjusting one's routine based on whether they are a morning or evening person.

April highlights the challenges of staying disciplined in today's fast-paced, distraction-filled world. She shares her experience of working in different roles and industries, emphasizing the importance of applying core skills to any job or industry for success.

They discuss the role of emotional intelligence and strength finders in professional development, stressing the value of understanding and utilizing personal strengths. The conversation also touches upon the importance of active listening, building strong relationships, and prioritizing what matters to people. April encourages lifelong learning and self-awareness, including knowing one's sleep needs.

Lastly, they discuss the opportunities and challenges of entrepreneurship, the importance of quick decision-making, and the benefits of incorporating exercise and retreats into one's routine. This episode provides valuable insights and practical advice for personal and professional growth.

About the guest:

April Moss is the co-founder and COO of Digi Build, a software company specializing in procurement processing for construction projects. With a background of 21 years at Procter And Gamble, where she held various positions, April's last role was overseeing the North America operations for the company's second largest customer team. She then ventured into building Starbucks' inaugural retail organization, where she served as the leader. Afterward, April joined a prominent brokerage, collaborating with leading consumer packaged goods companies globally. Combining her extensive corporate expertise with an entrepreneurial spirit, she utilized her experience to contribute to the success of a startup like Digi Build.

How to connect April :

Linkedin: https://www.linkedin.com/in/april-moss-01a7b71a/
Website: https://digibuild.com/

About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.

How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
...more
35min
September 07, 2023 Unlock Your Potential: Embrace Mentorship and Real Transformation with Celia Faye Meisel
In Episode 154 of the Expert In You Podcast, host Ann Carden welcomes guest Celia Faye Meise, who shares her personal and professional transformation journey. Celia emphasizes the importance of identifying the true underlying problems instead of fixating on surface-level issues.
She credits Ann's mentorship as life-changing and game-changing, urging listeners to seek guidance and support to see beyond their current situations.
Ultimately, Celia's story serves as inspiration for anyone facing obstacles and looking to level up their business. With perseverance, strategic guidance, and a commitment to growth, listeners can overcome challenges and achieve the success they desire.
Key Moments :
05:59 Creating "The More Method" for branding and positioning. Taking action, seeking feedback, and signing high-level clients.
07:46 Coaching helps refine and improve strategies.
13:25 Coaching transformed my business and changed my coaching approach.
16:06 Number 1 problem may not be a problem. Deep issues require mentorship for life-changing results.
19:32 Discover hidden money, transform businesses, and ongoing support.
22:41 Quick feedback and leadership with high-level clients.
28:44 Finding help was complex, but I persevered.
About the Guest :
Celia Faye Meisel is a Strategic Sales Growth Consultant. She is a career entrepreneur with over 20 years of experience as a Trainer, Mentor, and Coach.
Her 5-step “More Method” helps her clients to have More Money, More Sales with Ease, More Simplicity, More Sales Freedom, and More Growth in their businesses.
The sales initiatives Celia has trained sales teams for, led, and sold for have generated over $11.3 Million in high-ticket program sales.
How to Connect Celia:
https://www.linkedin.com/in/celia-faye-meisel/
https://celiafayemeisel.com/
About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.
How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
(0:00) Introduction to the "Expert in You" podcast and guest Celia Faye Meisel
(2:04) Impact of the pandemic on Celia's business and her transition to consulting
(4:08) Reinventing Celia's business and changing her business model
(7:17) Implementation and benefits of the "More Method" system in Celia's business
(13:17) Celia's experience working with Ann Carden and the value of a long-term client-coach relationship
(15:40) Shifting to a client-focused coaching approach and addressing real problems in business
(18:03) The importance of individualized coaching paths and avoiding a 'turn and burn' model
(20:49) Evolution and growth of Celia's business under Ann's coaching
(24:44) Celia's transition to leadership and the benefits of investing in coaching with Ann Carden
(26:54) Celia's journey of investing in her own potential and Ann's take on investing in potential
(29:47) Call to action, invitation to free training, and closing remarks
...more
31min
September 06, 2023 Unlock Your Potential: Embrace Mentorship and Real Transformation with Celia Faye Meisel
In Episode 154 of the Expert In You Podcast, host Ann Carden welcomes guest Celia Faye Meise, who shares her personal and professional transformation journey. Celia emphasizes the importance of identifying the true underlying problems instead of fixating on surface-level issues.

She credits Ann's mentorship as life-changing and game-changing, urging listeners to seek guidance and support to see beyond their current situations.

Celia highlights the value of maximizing the lifetime value of customers and finding hidden opportunities within businesses. She shares her success story of setting standards with partners and effortlessly attracting lucrative clients by being in her expertise, and encourages listeners to examine where they may be stagnant or stuck and improve accordingly.

She discusses her struggle to see how her various skills and expertise fit together and the importance of finding individual paths instead of following a cookie-cutter approach. Celia teaches strategies for obtaining clients and emphasizes the need for coaches to provide long-term guidance and support and engage in transformational work that develops new habits and patterns.

Ultimately, Celia's story serves as inspiration for anyone facing obstacles and looking to level up their business. With perseverance, strategic guidance, and a commitment to growth, listeners can overcome challenges and achieve the success they desire.

Key Moments :
[00:05:59] Creating "The More Method" for branding and positioning. Taking action, seeking feedback, and signing high-level clients.
[00:07:46] Coaching helps refine and improve strategies.
[00:13:25] Coaching transformed my business and changed my coaching approach.
[00:16:06] Number 1 problem may not be a problem. Deep issues require mentorship for life-changing results.
[00:19:32] Discover hidden money, transform businesses, and ongoing support.
[00:22:41] Quick feedback and leadership with high-level clients.
[00:28:44] Finding help was complex, but I persevered.

About the Guest :
Celia Faye Meisel is a Strategic Sales Growth Consultant. She is a career entrepreneur with over 20 years of experience as a Trainer, Mentor, and Coach.
Her 5-step “More Method” helps her clients to have More Money, More Sales with Ease, More Simplicity, More Sales Freedom, and More Growth in their businesses.
The sales initiatives Celia has trained sales teams for, led, and sold for have generated over $11.3 Million in high-ticket program sales.

How to Connect Celia:
https://www.linkedin.com/in/celia-faye-meisel/
https://celiafayemeisel.com/

About the Host -
Ann Carden is a highly sought-after Expert Business Growth Consultant, Marketing Strategist, three-time published Author, and a #1 Bestselling Author, and Professional Speaker for small businesses and entrepreneurs.

How to Connect with Ann Carden:
Website: https://anncardencoaching.com
Linkedin: http://www.linkedin.com/in/business-consultant-coach
Youtube: https://www.youtube.com/anncarden
Facebook: https://www.facebook.com/Ann-Carden-A-Carden-Inc-110882230558068/
Grab Ann's free Masterclass at www.expertinyou.us
...more
31min

FAQs about Expert In You:

How many episodes does Expert In You have?

The podcast currently has 466 episodes available.

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