Expert Insights

It's a purchase market...have you made the pivot? Mortgage companies and loan officers need purchase business to grow. Joe Welu explains what needs to be happening at the enterprise - and street - level to succeed in today's market.

What's the point - and the benefit - of co-marketing for loan officers and Realtors? Joe Welu explains how to solidify relationships and get great results using cutting-edge tools that allow agents and MLOs to build business together.

The biggest batch of homebuyers in recent history is coming of age and into the housing market and they don't communicate - or buy - like other generations. Joe Welu explains how to connect with and convert Millennials to clients.

It's easy to get passed over and completely left behind in today's fast-moving market and technology climate. Joe Welu offers insight on how Mortgage Loan Officers and Realtors can take their brand and service to the next level by taking cues from companies that have rendered their predecessors and competition nearly irrelevant.

There's more to succeeding in mortgage and real estate than a license and desire to help people. Joe Welu explains what it takes for mortgage loan officers and Realtors to succeed in today's fast-moving, social media and Millennial-driven market.