Expert Unrivalled Podcast

Who are you in this time of crisis? Are you solution focused or are you getting caught up and distracted in the moaning and negativity? If you’re planning on leaving this crisis stronger than you were before then you’ll need to create a prevailing mindset and a pandemic proof business...

In this episode we cover:-

• Tough love on the things that are distracting you from coming out on top.
• The drastic measures some businesses are taking that WILL leave them crippled AND the drastic measures businesses are taking that will allow them to survive and thrive.
• What you need to be thinking and doing to stay relevant and WANTED by your market.

Useful Links:-

Download my free Ultimate Guide to Becoming a Market Leader – http://bit.ly/MARKETLEADERGUIDE

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

As a market leading business should your marketing be polished and perfect or done is better than perfect? Everyone seems to have an opinion on this BUT there is no black and white answer to this - it really does depend...

In this episode we cover:-

• How to create market leading marketing that impacts
• Which marketing assets should be polished and the ones that you SHOULD absolutely leave rough around the edges.
• How the ‘it doesn’t need to be fancy/perfect’ attitude is actually bringing down your credibility.
• The one question you need to ask yourself before putting out any piece of marketing/content to ensure you get the best outcome.

Useful Links:-

Download my free Ultimate Guide to Becoming a Market Leader – http://bit.ly/MARKETLEADERGUIDE

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

In a world that forces businesses to continually bring the ‘wow factor’ in order to capture attention and market share, many businesses overlook very important but basic aspects that have serious consequences for their clients, reputation AND their bank balance.

In this episode we cover:-

• How by going back to basics and focusing on the smaller things will make a bigger impact in your market. I’ll bring to light the basic focus areas you need to focus on in order to truly fulfil your customers needs.
• Ensuring you’re creating market leading USP’s that MATTER to your market instead of a WOW factor that totally misses the mark.
• Why big ambition, luxury and ‘above and beyond’ doesn’t create customer loyalty or a market that talks about you in a positive light - (and what does!)

Listen now!

Available on Apple iTunes, Spotify & Stitcher (Just search Expert Unrivalled Podcast)

Useful Links:-

Download my free Ultimate Guide to Becoming a Market Leader – http://bit.ly/MARKETLEADERGUIDE

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

In this bonus episode I talk you through how to keep your business afloat & thriving through the Coronavirus Crisis.

In times of serious uncertainty and panic it’s concerning for business owners - no matter the size of the business.

I’ve seen a lot of content out there around people getting annoyed at the business as usual approach that some businesses are taking and also content defending business owners who are still selling. It can be hard to know what to do for the best.

You need to keep your business going but you also want to be sensitive to the hard times we are experiencing. I wanted to provide a ‘survive and thrive’ guide for all service based businesses out there so that they can navigate this storm as a leader and as a business that can still make money without getting it morally wrong.

So here are my top ten tips on staying afloat, finding your strength and eventually thriving after the dust settles.

Useful Links:-

Download my free Ultimate Guide to Becoming a Market Leader – http://bit.ly/MARKETLEADERGUIDE

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

Becoming well known seems to be a key goal for a lot of business owners but is it really the goal you should be striving for? Spoiler alert - No! Being well known is only half the story to becoming a market leader and in some cases the journey to becoming well known is even damaging credibility.

In this episode we cover:-

• I reveal the crucial missing piece to becoming a market leader and dominating a market.
• How you can become well known for being worth knowing without resorting to desperate visibility tactics that could damage your credibility.
• Key examples of market leaders who have got it right AND who have got it wrong. Market leading names mentioned inc. Dyson, McDonalds & Spotify

Useful Links:-

Download my free Ultimate Guide to Becoming a Market Leader - http://bit.ly/MARKETLEADERGUIDE

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

In a highly saturated market it has become even harder to stand out and find a single point of differentiation. In this episode I show you seven ways you can stand out and how you can own a key differentiator that will bring market leader status.

Useful Links:-

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

Are you keen to get it right and validate your new business idea or direction before you spend a ton of money and energy into making it a success? Well at least you’re smart but market research is a minefield and mistakes can give you a big headache and waste precious time. 

In this episode we cover:-

• How to successfully validate your idea or new direction without spending a ton of time, effort and money.
• The biggest mistakes made in market research that lead you down the garden path.
• When your eagerness to get it right goes wrong and actually holds you back from success.

Useful Links:-

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

Fed up of taking calls with less than ideal prospects, brain pickers, and time wasters? Do your calls feel really icky and awkward?

Fear not, it's time to get a pre-qualification strategy in place...

In this episode we cover -

• How to prequalify your prospects in three simple stages to ensure you ONLY speak to the best people.
• Turn your calls into a sales success without that icky and awkward feeling.
• The red flags you should look out for when prequalifying AND the surprising red flag that you should ignore.

Useful Links:-

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

High-Paying Clients -This supposedly elusive species is much easier to find than you first might think. So why does it feel so hard to find them? 

In this episode we cover:-

• The mindset shifts YOU need to make around high-paying clients and your pricing to start attracting them to your business.
• How high-paying clients think and what they’re looking for.
• Why you’re holding yourself back from attracting high-paying clients right now!

Useful Links:-

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]

Positioning is so important but so is a plan! You need a clear actionable strategy to secure clients if you want to monetise your positioning in the market and in this episode I show you the simple client acquisition map that I take my own clients through.

In this episode we cover:-

• The key areas you need to think about to secure ideal clients.
• Why looking at your business model is critical to the sustainability of your business.
• How to get in front of an audience who will actually buy from you.

Useful Links:-

Book a Call with Jen  – bit.ly/claritycallpodcast

Send your emails to [email protected]