Are you ready to comprehend the future of the fashion industry and blockchain technology? Join us as we sit down with Vivek from the Angel Baby Hit Squad, who is making his debut in the crypto events scene at R-Evo. Vivek spills the beans on how he ventured into the crypto world, wanting to be financially literate, and found himself in the heart of the burgeoning Web3 community. He reveals the co-sponsorship of the podcast booth at R-Evo by the Ape Society and Cardano Over Coffee, making this episode even more special. 

The second segment of our discussion takes a deep dive into the crypto marketing and rebranding landscape. Listen to Vivek as he dissects the strategies behind the E2A converter and the Crypto Lottery. The tale of his journey from being a crypto novice to joining the Angel Baby Hit Squad and then transitioning to Cherubim is truly a riveting one! We also explore the pressing issue of digital authenticity in luxury brands and how blockchain can be the knight in shining armor in this battle against counterfeits. 

Our conversation takes an interesting turn when we begin to unravel the potential of bridging fashion with blockchain. Through the prism of Vivek's insights, we discuss the concept of using a token to establish ownership and trace luxury items across blockchain, effectively combating counterfeits. Vivek also throws light on the complexities of developing technology on different blockchain platforms such as Ethereum and Cardano. As we wrap up, we delve into the EU's regulation of product passports and its implications. So, strap yourself in for an enlightening conversation and discover how technology and fashion can harmoniously intersect.

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