Good science is only useful when it reaches the people doing the work. Andy sits down with Dr. Tony Pescatore to explore how the land-grant system turns research into practical help for farmers, integrators, and educators. They revisit a career that spans printed bulletins, county meetings, and the early internet, and look at how today’s mix of short videos, podcasts, and searchable factsheets meets people where they are. The conversation highlights what makes extension credible. Responsiveness, independence, and a focus on the specific problem in front of the producer.

Listeners get a set of timeless principles. Ask better questions before offering answers. Translate jargon without losing accuracy. Share tools that fit the labor and equipment people actually have. Dr. Pescatore also reflects on how extension bridges backyard flocks and commercial complexes without judgment, and why that broad view helps the entire sector stay resilient during disease events and market shocks.

CREDITS

LEGAL