“A Step by Step Blue Print To Building Your Platform”
In this episode, Kim shares how to build your platform blue print.
Identify your strengths, target market, and your “Live out Loud Purpose.” Create an Audience Avatar - When you clearly know who you are talking to, it is easier to create content, and will be much more effective in reaching your target market. Research the habits, hobbies, and behaviors or your target market.Delivering Valuable Content - Great platforms do not launch with a sale. They launch with value, building trust, and authority. Create a lead magnet to gain contact information - Offer something in exchange for an email address or mailing address, etc.Drive qualified traffic to your Magnet!Nurturing The Lead - Better sales will occur when the relationship is nurtured.Sell The Lead - Depending on your business, taking the cash might take place Online or Offline. Thank Your Customer - The worst thing you can do is to neglect those who choose to do business with you. Only focus on the “shiny object” of new customers.Ask For Referrals - Those who choose to do business with you likely have friends and family who would also do business with you. Systematically ask for referrals, this is the most profitable way to grow your business. If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
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Resources Mentioned in this Episode
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No B.S. Guide to Direct Response Social Media Marketing