Join Ken as he chats with Rob Smith, CEO and Founder of The Phluid Project, a groundbreaking brand that has become a beacon of inclusivity and empowerment for the gender expansive movement. Tune in as Ken delves into Rob's inspiring journey, where he combines his expertise in retail with his deep passion for social justice to create a platform dedicated to the values and priorities of Gen Z.

As a trailblazer in the industry, Rob has led The Phluid Project to become a driving force in championing LGBTQIA+ rights and representation, with a particular focus on supporting underrepresented youth. In this conversation, Rob shares the story behind the creation of The Phluid Project and its mission to create a safe and affirming space for individuals across the gender spectrum.

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