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In this day and age, being on one platform is not enough to cut it for you no matter how your target market consumes what you offer. If podcasting is all about listening, then why must you have a website for it? The Podcast Peeps gives you the answer as they show why it is necessary to have one, laying down some website do’s and don’ts that will have you maximize what it can offer for you. They talk about some fundamentals and basic things about running and creating websites as well as dive into deeper issues you may encounter. Find out how to monetize, design, and market your website and podcast. Learn how to get more listeners all the while competing with other big companies and individuals.
Continuing the celebration of International Women’s Day, we talk to Juliet Clark – funnel lead generation and assessment marketing consultant and the host of Promote, Profit, Publish. Empowering women by helping them get their messages across, Juliet talks about creating an impact in the world through a marketing that is about relationship building. She takes us into publishing books, having a podcast, and promoting them.
In session number two of Podcast Peeps Mastermind, our crew delves into the subject of getting yourself out there where your audience is. Are they listening to audio, watching television, or are they in other places? The barrier to entry is so much easier now than it was fifty years ago or even ten years ago. It started out with print, then moved on to radio, television, and then the internet which is driving a lot of traffic these days with social platforms such as Facebook, YouTube, and things like that. Learn some great tips on producing content that can reach readers, listeners, or viewers where they’re hanging out. Discover some podcasting tools you can use to connect with your audience such as Zoom, GoToWebinar, BeLive.tv, IGTV , and more. Your Podcast Peeps crew offers a lot of tips for podcasters or potential podcasters to help you spread the word about your podcast.
Manifesting the woman through energy is Christy Whitman – transformational leader, celebrity coach, New York Times bestselling author, and CEO of Quantum Success Learning Academy and Quantum Success Coaching Academy. As we celebrate International Women’s Day, we talk to Christy about how everything is an energetic vibration that we get to understand through the universal laws. She takes us through her process as she shares about the Law of Sufficiency and Abundance, showing how we should move from limiting ourselves to knowing we are enough and that we women can have it all.
We talk a lot content to commerce, but how you make that happen? How do you take what is information and you turn that into products, business programs, podcasts, and all sorts of different things? Information is only partially useful outside of them promoting the next event or promoting the next thing. That’s where the Podcast Peeps want to make sure they’re helping people build businesses. Join Tom, Tracy, Scott, and the rest of the Podcast Peeps crew for this mastermind kickoff as they share their journey and expertise on podcasting. Everybody has different goals for their podcast that they want out of it, and that’s where this Mastermind could fill that gap. Tap into the fire of excitement because we all need that fire to do big things that could blow our business up, rebuild things, or boost our show.
Let us celebrate International Women’s Day this 2019 as we talk with some great women out there to share their messages into the world. Woman to woman, we highlight the opportunities of bringing different perspectives where we can shine together. Find out what you can expect as we continue on to celebrate the great women in our lives. Prepare yourselves as we introduce the ladies who will be gracing the show with their powerful messages.
Whether you’re a guest looking to pitch yourself to podcasts or a host who’s looking for more guests, you’re going to want to pay attention to this episode as we talk about three new ways to help boost your show for free. A pain point for many podcasters is how to get the word out to others and have others help us promote our show and raise awareness. There’s actually no limit to getting the opportunity to be in all those places. Join us to find out how you can get exposure for your show and find good guests.
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Doing things manually takes up so much of time and leads to inconsistency in gathering all the right data. For podcasters, when it comes to booking your guests, there is a very important tool that makes it easy for you to collect all of your guests’ data that you need to create your full podcast or blog posts. We call them podcast guest schedulers. Learn some of the good tools out there that you can use such as Calendly, ScheduleOnce, and Google Calendar, and discover which one works best for you.
Many people have been misled into being in radio shows. On top of that, most of the podcasters do not even have any idea how they are being poorly served. We tackle this hot topic as we clear up why radio shows posting podcasts is not good for your brand. From the audio quality to advertisements and listings, we look into how it could affect your podcast plays, listens, and ability to gain audience.
For most of us, the business we’ve put up is a product of our vision, our hopes, and our dreams. We’ve thought and crafted well every detail of this business including the logo which we believe is what represents our brand. Contrary to what most of us believe, brand is more than visuals. Integrative brand psychologist Gina Hussar sheds some light to the real meaning and purpose of a brand which most business owners miss. She shares how her team helps solidify our brand in people’s mind along with our voice, points of view, and our values. Discover Gina’s multidimensional integrative strategy that brings the vibe, the visuals, and the messaging all into one spectacular brand.
From the publisher's feed
Ambitious podcast pros (and aspiring pros!), this is your weekly deep dive and direct line to podcast mastery and what truly moves the needle to show success. Forget the fluff and the generic…
This year, in our live sessions, we've tackled every critical facet of the content creation ecosystem, starting with the absolute bedrock: Mindset and Foundation. Your hosts and mentors, Tracy Hazzard and Tom Hazzard; founders of the top independent podcast hosting and podcast AI production platform; have each recorded over 1500 podcast episodes, launched over 1200 shows guiding pros like you (and helped new creators avoid common pitfalls) through establishing a robust monetization strategy, building a scalable business model, and laser-focusing your unique brand story. We hammer home the non-negotiable importance of a clear mission, vision, and values to ensure your content generates authentic revenue.
To keep your show growing, we cut through the noise with Content Strategy and Planning. No more haphazard ideas—we equip you with a systematic approach. Our coaching covers everything from pinpointing your target audience and dissecting their pain points to building a robust content calendar that actually works. We break down how to ideate compelling topics, structure engaging episodes that hook listeners, and craft captivating show notes that drive real engagement. Plus, we introduce frameworks for evergreen content, ensuring your efforts keep paying dividends long after initial publication.
Production and Promotion are central themes because, let's be real, you need to sound and be seen like a pro. We demystify the technical aspects, exploring essential equipment, advanced recording techniques, and editing best practices for professional-grade audio. Beyond the mic, we dive deep into the art of promotion: effective launch strategies, leveraging social media like a boss, cross-promotion tactics, and SEO optimization for maximum discoverability. We show you how to repurpose content across platforms, extending your reach and impact without reinventing the wheel.
Understanding your audience's journey is paramount, leading us to Audience Engagement and Community Building. We equip you with strategies to cultivate a loyal listenership, drive those crucial reviews, and build a vibrant community around your brand. We unlock the power of interactive content, Q&A sessions, and leveraging listener feedback to refine your offerings and forge stronger connections.
Finally, we bring it all together with Monetization and Business Growth. We unveil diverse revenue streams beyond traditional sponsorships, including leveraging your podcast to sell products, services, and courses. We explore affiliate marketing, membership models, and the undeniable power of lead generation through your content. We provide the insights you need to scale your business, build a high-performing team, and optimize your processes for sustainable, explosive growth.
Our style? Energetic, direct, and relentlessly practical. We bring you real-world examples, personal anecdotes, and step-by-step guidance—all designed to ignite your action and deliver tangible results. Feed Your Brand isn't just about launching a podcast; it's about building a powerful media asset that fuels your business, amplifies your message, and solidifies your position as an authority in your field. Join us and unlock the immense potential of strategic content