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I had Michael Smith back on the podcast this week — round two with the guy behind Rameking, the only pre-filled portion cup dispenser out there, still running the whole operation with one other person out of Ohio. And yes, that jingle is still stuck in my head. It plays at the end of this episode too. You've been warned.
This episode is less about the product and more about what happens once you actually start posting. Michael went from 200 followers to a video sitting at three million views — no music, no editing, nothing polished about it, and the same thing that made people mad about it is the reason it worked. We get into that, and then into the real meat of the conversation: a private group he built called Global Nova, forty-some business owners trading warm introductions instead of competing for the same cold leads. No dues, no catch. Sounds like a nice idea in theory until you realize it's actually working for him.
Somewhere in the middle of all that we also cover why the standard sauce cup isn't cutting it anymore — blame the chicken tender for that one — and the one-word email trick that actually gets telemarketers to leave you alone. That's how these conversations go with Michael.
If you're trying to figure out what to actually do with the people already watching you, or you just want that Rameking song stuck in your head for the rest of the week — this one's for you.
Michael Smith / Rameking: rameking.com — available through US Foods, Sysco, and Amazon.
LinkedIn: Rameking / Michael Smith
Instagram @ramekingdom
Facebook @therameking
TikTok @ramekingdom
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
CHAPTERS / TIMESTAMPS
00:00 — Welcome back Michael Smith, and the jingle nobody can get out of their head
01:00 — What Rameking is, and the new 3.5–4oz cup coming because of chicken tender culture
02:59 — Rebuilding social media from 200 followers, and switching to an educational content style
05:20 — Recording 30–60 fifteen-second videos in a day, and the jingle sign-off on every one
06:33 — The Robopost CSV trick for scheduling a week of posts at once
09:45 — The raw, no-music TikTok video that hit 3 million views
13:25 — Why he built Global Nova instead of just growing a following
21:22 — What surprised him most about who joined — a Bar Rescue celebrity chef and Dart Containers
26:46 — Warm intros vs. cold outreach, and the trick to get telemarketers to actually leave you alone
29:03 — Audience vs. community vs. support group — the real difference
RESOURCES MENTIONED
Rameking (rameking.com) — portion cup dispenser, available through US Foods, Sysco, and Amazon
Robopost — social media scheduling app Michael uses to batch content, including CSV bulk uploads
Global Nova Group — private LinkedIn networking group Michael founded, ~42 members, free to join
George / Grill Advantage — mentor who helped shape Michael's educational content style
Brian Duffy — celebrity chef (Bar Rescue), Global Nova member
Dart Containers — sustainability lead is a Global Nova member
Levy Restaurants — Michael's former employer (GM, Ohio State) — kept as a warm-intro resource for the group
Samantha Skyring is the founder and CEO of Oryx Desert Salt, a mineral-rich salt sourced from an ancient underground lake beneath Africa's Kalahari Desert — now stocked by Whole Foods and Woolworths, served in more than 3,500 restaurants, and supplied to JetBlue Airlines. We get into desert salt versus sea salt, the sodium and hydration science most people get backwards, and what's actually sitting in the "natural" sea salt in your pantry.
This one starts with Samantha walking 75 miles across the Skeleton Coast in Namibia in her twenties — the trip that put her face-to-face with the oryx antelope the brand is named after — and gets a lot more intense from there. Fifteen years ago, with a toddler to care for and no guarantee any of it would sell, she sold her house, bought 34 tonnes of desert salt, stored it in a garage unit, and started bottling it herself at her dining room table. That's how Oryx Desert Salt began. She'll also tell you, on tape, that table salt was invented as an industrial product around 1910 for paint and textiles, and that the chemicals added to make it "flow freely" are still in the shaker on your table today.
We cover what's actually harvested out of the ocean when a bag says "sea salt" — plastics, sewage, and in some cases radioactive waste from decades-old ocean dumping. Samantha walks through why sodium and hydration are more connected than most people realize, why she thinks "salt is bad for you" might be one of the more persistent food myths out there, and how she landed a national Whole Foods listing off three cold emails to a category buyer. We also get into the plastic-free, ceramic-mechanism grinder that kept over 894,500 plastic grinders out of landfill in 2024 alone.
Website: https://oryxdesertsalt.com/
Facebook: https://www.facebook.com/oryxdesertsalt/
Instagram: https://www.instagram.com/oryxdesertsalt/?hl=en
Youtube: https://www.youtube.com/@oryxdesertsalt4081
Oryx Desert Salt can be found at
Amazon
Whole Foods
Direct on website
CHAPTERS / TIMESTAMPS
00:00 — Cold open: the five-month desert journey that started it all
01:18 — What Oryx Desert Salt is, and why an antelope is the logo
05:42 — She sold her house to buy 34 tons of desert salt
06:25 — Inside the Kalahari salt pan: 55 million tons, bigger than Texas
10:00 — What's actually in your sea salt (plastics, sewage, radioactive waste)
12:27 — Table salt's origin story: an industrial product from 1910
17:15 — "Salt is bad for you" — dismantling the biggest nutrition myth on the planet
26:26 — How she landed a national Whole Foods listing with three emails
32:15 — Getting on JetBlue and Amtrak
37:12 — The "tequila fist" taste test and what chefs are saying
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
Chris Valdes is a Miami-based chef and TV personality best known for Food Network Star, who's spent the last eleven years building a media career out of catering, storytelling, and refusing to let anyone else write his story for him.
This one didn't feel like a normal chef interview. We got into what it actually takes to build a brand before you have a team, how much of yourself you let a producer or a platform write for you versus protecting your own voice, and where AI actually earns a place in a professional kitchen instead of just taking over. Chris talks about grit in a way that doesn't feel like a quote on a slide — it's lived in.
We also ended up in Miami's Latin fusion food scene, the right way to cook a pot of black beans, and somehow my own Father's Day cookout. That's how these conversations go.
Connect
Website
Youtube
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
4. CHAPTERS / TIMESTAMPS
Timestamps pulled from the final edited transcript (with intro narration) — these supersede the earlier raw-recording chapter list.
00:00 — Cold open: how Chris built a media brand on purpose
04:17 — Starting a catering company at 19 — the -$267 first event
08:06 — Staying authentic vs. playing a character on TV
11:31 — When cooking turned into storytelling (the Le Cordon Bleu essay & Emeril's "BAM")
15:54 — Why people actually connect with his content
23:20 — Jeff's own jump from corporate to entrepreneur
26:23 — The bride who almost didn't hire him — and 11 years of loyalty since
32:12 — Miami's Latin fusion food scene + the black beans recipe
42:13 — AI, tech, and what's actually changing in food media
53:22 — What's next: the next chapter as a storyteller
Travis Petersen is the chef and founder behind Nomad Cook, a culinary cannabis brand that's hosted more than 1,200 cannabis-infused pop-up dinners in 117 cities across 37 states, and the person who helped the American Culinary Federation build its first cannabis chef certification course. He got his start on MasterChef at 31, years into a sales career in oil and gas — and built everything else from there.
He bombed his tacos and got eliminated in the second episode, three minutes of total airtime. Ten days later, a recession hit his oil and gas company and he got laid off with a year's severance. That accident of timing is the entire reason Nomad Cook exists. He calls it the stars aligning; it's also just a guy who decided to spend a free year finding out if he could actually cook.
We get into how a newspaper photo of a sold-out cannabis dinner sent him into his own backyard for his first pop-up, and how that snowballed into touring 20 days a month with 500 pounds of gear and a sous chef in tow. He breaks down what terpenes actually are — sativa and indica only describe how the plant grows, not how it makes you feel.
He's also walking away from the touring life at the height of it. His last public Nomad Cook pop-up dinner is September 5th in Miami, and after that he's moving Nomad Cook into education only while he starts a new venture helping small businesses with AI automation.
Social
Instagram: the_nomadcook
Website: https://www.thenomadcook.com/
ACF Cannabis Course
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
CHAPTERS / TIMESTAMPS
00:00 — Intro: Travis Petersen, the Nomad Cook
02:24 — The first backyard pop-up
04:48 — From oil and gas to MasterChef
09:54 — Writing the cookbook, building the ACF certification
15:02 — What a cannabis dinner actually is
19:05 — Terpenes, the entourage effect, and the mango trick
23:20 — Inside the dosing system
27:49 — Why the touring life is ending
33:25 — The Paris takeover surprise
51:23 — What's next: education and AI
Rob Whitten and Jane Lo are the co-founders and co-CEOs of p!ng — a robotics-powered coffee company building 120-square-foot autonomous pods that take your order before you arrive and hand you a finished drink in under 30 seconds, with no one behind the window. Rob is a West Point graduate and former robotics leader at Amazon and iRobot. Jane is a brand strategist and Booth MBA who spent her career inside customer experience at Forrester and SharkNinja. Together, they're going after the $50 billion coffee industry with an idea that sounds like science fiction until you realize how much of the modern drive-thru is broken.
They didn't start with the robot. Rob ran a food truck first — flipping eggs on two four-foot griddles — just to learn the food business from the inside before he ever touched automation. And in the early pilot, when customers pulled up to what looked like a fully automated pod, Rob and Jane were behind a curtain inside, making the drinks by hand, Wizard-of-Oz style, just to prove people would actually want this. The twist? When customers found out there was a person inside, they were disappointed. They wanted the magic to be real.
That tension — building real automation without losing the human side of hospitality — runs through the whole conversation. We get into how p!ng's "sensor-augmented geofencing" actually identifies which car you're sitting in before you reach the window (your phone is doing more work than you think), why they chose Cometeer flash-frozen coffee extract over brewing on-site, how a fifty-plus-ingredient menu gets built around what robots can actually do well, and what their Robotics-as-a-Service franchise model looks like for someone who wants to own a pod without ever having to learn robotics.
P!ing - Where to find
Website — pingthru.com
TikTok — @pingthru
Facebook — facebook.com/pingthrucoffee
LinkedIn (company) — linkedin.com/company/pingthru
YouTube — youtube.com/@pingthru
Instagram — @pingthrucoffee
Jane Lo — linkedin.com/in/jane-lo-ping
Rob Whitten — linkedin.com/in/rob-whitten-pingthru
Wefunder — wefunder.com/ping
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
CHAPTERS / TIMESTAMPS
00:10 — Intro: Rob Whitten & Jane Lo, p!ng
01:28 — Origin story: food trucks, robot armies, and how p!ng came together
09:50 — Hand-building the first pod in a driveway
13:02 — "The guy in the box" — why customers wanted the magic to be real
14:49 — Restocking and the hub-and-spoke model
18:02 — Sensor-augmented geofencing explained
22:19 — Why p!ng uses Cometeer flash-frozen coffee
26:14 — Building a 50-ingredient menu a robot can run
30:23 — Robotics-as-a-Service: the franchise model
38:21 — What's next: 24/7 pods, WeFunder, no-tip pricing
Ian Sutherland is the co-founder of World Freight Direct — a dedicated industry platform for global freight and logistics — and brings 55 years of combined freight experience to the table with his wife and co-founder Kath. He was back on Fell Into Food this week to talk about the thing that makes everything in your restaurant, your kitchen, and your supply chain actually move: global freight.
Most people in food think about supply chains when something goes wrong. A delivery doesn't show up. A price spikes overnight. A product disappears from the shelf. Ian has spent thirty years watching what happens before that — and in this conversation, we got into it from the ground up.
We covered how international freight actually works: the four modes of transport, what a bill of lading is and why it matters, how a freight forwarder functions as the connective tissue between a seller in Australia and a buyer in Chicago, and what's physically happening inside a container when equipment travels across an ocean to land at your booth at the National Restaurant Show. I walked through his own experience unloading overseas freight for the first time this year — and yes, it looks nothing like what you'd expect.
Then things got interesting. We talked fertilizer. Not the bag you buy at a garden center — the bulk-shipped global commodity that Ukraine, Russia, the U.S., Canada, and China all export, and that the world's food bowl cannot function without. Ian broke down why ammonium nitrate that grows your crops is the same compound that leveled the port of Beirut in 2020 — one of the largest non-nuclear explosions in modern history. The connection between what's in your soil, what's in your food, and what can happen when it's handled wrong is something most people in the industry have never thought about.
We also got into World Freight Direct — the platform Ian and Kath have been building and rebuilding for eighteen years. It's a vertical industry platform that connects freight forwarders, customs agents, 3PLs, shipping lines, and specialty food and beverage companies in one place. Ian explains how it integrates with Hospitality Chain (Episode 58) so that the two industries that can't exist without each other can finally find each other on one platform. And we closed on AI, automation, the death of email, and why neither Ian nor Jeff think the relationship part of this business is going anywhere.
Find Ian
https://hospitalitychain.com/
https://worldfreightdirect.com/
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
CHAPTERS / TIME00:10 — Intro: Ian Sutherland returns — World Freight Direct and 30 years in freight
01:04 — Ian's background: wife got him in, marine roots, 55 years combined with co-founder Kath
05:34 — How international freight works: 4 modes of transport, bill of lading, freight forwarders
10:12 — Unloading a container: what's actually inside and why it looks nothing like you'd expect
12:17 — Fertilizer: what it's made of and why the global food supply depends on it
14:44 — The Beirut port explosion: 2,500 tons of ammonium nitrate and what it did
18:06 — The pandemic in Melbourne: most locked down city in the world, 268 days
24:37 — The stat: freight + hospitality = over 20% of the global workforce
26:18 — World Freight Direct: 18 years to build, rebuilt 4 times, why vertical platforms matter now
37:42 — AI agents in freight: how automation will close deals faster than any email ever could
I've known Ethan and Cass for a while now, and every time I'm around them I walk away thinking the same thing — these guys just get it. Not just the event business, but the people side of this industry. That's what Taste Events is built on.
They co-founded a curated B2B food service event company that takes everything broken about the trade show model and fixes it. We're talking 150–200 people, chain operators and suppliers who actually belong in the room together, and one-on-one meetings built around an intelligence dossier pulled from real conversations — not a generic booth pitch. The whole thing is designed so that when you sit down, it matters.
We talked about how they built it, what made them realize "anti-trade show" was the wrong framing, and how they're keeping events fresh without losing what makes them special. We also got into NRA — what's trending on the floor (clean label is in, meat analogs are fading), how they work the show, and what actually gets done at Portillo's at midnight.
Oh, and somewhere in there Ethan ate sardines on the show floor to start a conversation. Worked like a charm. He also runs a tin fish review account on TikTok called Tinnies with the Boys. I have no notes on that — just go follow it.
Find Taste Events:
Timestamps
[00:00] Cold open — Nutter Butter on TikTok is an acid trip
[01:17] How Ethan and Cass got pulled deeper into food service
[03:25] What a Taste Event actually is — the model explained
[08:09] The intelligence dossier and why it's not speed dating
[09:21] The extracurriculars — Taste Tour, dinners, and where the real magic happens
[14:37] NRA reflections — Year 2, Portillo's at midnight, and trends on the floor
[21:36] Tong Talks origin story — Hannah Lopez, a mic, and a pair of tongs
[24:20] Good people, good times, good business — and how you protect that as you grow
[29:26] Advice for anyone at a crossroads: if it makes you nervous, lean in
[35:48] Next event info + where to find them
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
Chef Steve McHugh is a six-time James Beard Award finalist, the author of Cured, and the founder of the celebrated San Antonio charcuterie restaurant of the same name — a 12-year run built entirely around preservation, dry aging, fermentation, and the science of what happens when you take time seriously with meat.
Steve grew up on a Wisconsin dairy farm, trained at the CIA, and cut his teeth in John Besh's kitchens in New Orleans before a lymphoma diagnosis stopped him mid-career. He finished treatment, moved to Texas, and opened Cured at the Pearl Brewery — a restaurant centered on whole-animal butchery, handmade charcuterie, and a custom aging case that eventually became one of the most interesting preservation programs in the country.
In this conversation, we get into the real science behind curing and dry aging: what 60/60/60 actually means and when it doesn't apply, the difference between EQ curing and salt box method, why water is the enemy of every preservation technique, and how mold — the right mold — is the thing that keeps your case healthy and your flavors complex. Steve talks about how COVID wiped out twelve years of charcuterie inventory in three months, and how his wife's idea to fill the empty case with dry-aged beef turned into a second revenue engine. We also go deep on fish dry aging, wet aging, rapid aging claims, and one of my favorite moments in recent podcast memory: Steve debunking the "uncured bacon" label at the grocery store. Spoiler — they're curing it with celery. They're just not telling you.
If you're a chef trying to understand preservation, an operator thinking about a dry aging program, or just someone who wants to know what's actually in that pack of bacon be sure to listen all the way through.
Steve McHugh: Instagram / Twitter / Facebook: @ChefSteveMcHugh
Book: Cured — available anywhere books are sold
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
CHAPTERS / TIMESTAMPS
Cherie Calbom — known as The Juice Lady — holds a Master of Science in Nutrition, has authored 36 books with over 3.5 million copies sold, and has spent decades studying the connection between what we eat and how we feel. Her latest book, The Truth About Seed Oils, digs into how "heart-healthy" vegetable oils became the default in the American kitchen — and what that's quietly done to our health.
The story of seed oils doesn't start in a kitchen. It starts with cotton waste rotting in piles at the turn of the 20th century. A dark, smelly oil originally used to lubricate machinery was refined, deodorized, bleached, and rebranded as a modern American cooking staple. World War II did the rest — when ships carrying coconut oil couldn't get through the waters, seed oil manufacturers filled the gap, hired cookbook authors, lobbied hard, and told home cooks this was the healthier, more modern choice. Heart disease went up anyway. It's still the number one killer.
In this episode, Cherie breaks down the lipid hypothesis, the influence of Ancel Keys, what actually happens inside a seed oil refinery (hexane, bleaching agents, degumming — not pretty), why the omega-6 to omega-3 imbalance is driving chronic inflammation, and what the research shows about seed oils' connection to anxiety, depression, and aggression. She also fields the strongest counter-argument — a 2025 JAMA study suggesting people with the highest seed oil intake were 16% less likely to die — and explains why she's skeptical.
And then there's her own story. In her 20s, Cherie was bedridden with chronic fatigue syndrome and fibromyalgia — sleeping 12 hours a day, waking up exhausted, unable to walk around the block. She couldn't work. She moved back home. Five days into a juice fast, her body expelled a tumor the size of a golf ball, blood vessels attached. Three months later, she woke up feeling like someone gave her a new body in the middle of the night. That experience sent her back to school to get her master's degree so she could be a credible voice for everyone else trying to find their way out.
Socials:
Cherie Calbom, M.S. — The Juice Lady Website: www.juiceladyinfo.com
Instagram: @juiceladycherie
X (Twitter): @JuiceLadyCherie
TikTok: @juiceladycherie
YouTube Shorts: TheJuiceLadyCherie
LinkedIn: Cherie Calbom Book: The Truth About Seed Oils — available on Amazon App: Seed Oil Scout (link on her site — click the book on the homepage)
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
Spotify - https://open.spotify.com/show/55qBuFe9dQh5jLLdg0KLoL?si=08455ef88e554b91
Apple Podcast - https://apple.co/41RoTm4
YouTube: https://youtube.com/@FellIntoFood
Linkedin: https://www.linkedin.com/company/fell-into-food/
Instagram: http://instagram.com/fell_into_food
Facebook: https://facebook.com/fellintofood
FellintoFood.com
Chapters:
00:00 — Intro: Meet Cherie Calbom, The Juice Lady
00:40 — The Dark History of Seed Oils: From Cotton Waste to Your Kitchen
03:10 — The Lipid Hypothesis, Ancel Keys, and Why Heart Disease Never Got Better
06:00 — Inside a Seed Oil Refinery: Hexane, Bleaching, and Toxic Byproducts
07:45 — The Omega-6 to Omega-3 Imbalance Driving Chronic Inflammation
10:00 — The Counter-Argument: What Does the 2025 JAMA Study Actually Say?
13:30 — The Real Cost of Cheap Oil (And What to Do If You Can't Afford the Swap)
19:10 — Seed Oils, Anxiety, Depression, and Aggression
21:45 — Cherie's Story: Bedridden in Her 20s, Healed in Three Months, and a Tumor the Size of a Golf Ball
29:05 — What Cherie Eats, Seed-Oil-Free Swaps, and One Action to Take This Week
Ron Cardwell, Director of Commodity Strategy at Restaurant Technologies (RTI), runs point on cooking oil for the company that pioneered automated oil management — the closed-loop system that delivers fresh oil and pulls used oil out of more than 40,000 restaurants. We get into the seed oil debate, allergen myths, beef tallow's comeback, and what actually happens to the used oil in your fryer.
Ron's nickname is "The Oil Nerd." He earned it. He started in soybean processing out of college, fell in love with how oil touches every corner of food and energy, and has been deep in commodity strategy ever since. RTI moves more than 700 million pounds of fresh oil into restaurants every year and pulls hundreds of millions of pounds of used oil back out — and almost all of it ends up as renewable diesel, biodiesel, or sustainable aviation fuel.
We dig into how operators should actually think about oil — flavor, function, and price, in that order, not the other way around. Why "buy the cheapest" is a trap that costs you more in turnover and bad food. The seed oil vs. beef tallow debate — what's signal and what's noise, what the real trade-offs are on flavor, supply, and price when you switch. The allergen question that comes up at every front-of-house every week — and why a fully refined and deodorized oil doesn't carry the allergen at all (Ron settles this one on tape). What pourable beef tallow actually is and why it exists. Why high-oleic crop breeding is changing what "stable frying oil" even means. The full-circle history — beef tallow → saturated fat fear → trans fats → seed oil blends → consumers asking for tallow back. And the part of Ron's job he loves most: turning used fryer oil into renewable diesel at roughly 20% the carbon intensity of conventional diesel.
Socials and Links:
Website: www.rti-inc.com
RTI 2025 Impact Report: https://www.rti-inc.com/blog/restaurant-technologies-recycled-more-than-390-million-lbs-of-uco-in-2025/
Ron Cardwell Linkedin: https://www.linkedin.com/in/ronald-cardwell-21a7531a6/
CHAPTERS / TIMESTAMPS
00:00 — Intro and welcome: Ron Cardwell, Director of Commodity Strategy at Restaurant Technologies
01:31 — How Ron earned the nickname "The Oil Nerd"
02:44 — Why oil is one of three core nutrition components — and the most functional
03:49 — What "Director of Commodity Strategy" actually means day-to-day
05:09 — Quick recap of RTI's closed-loop oil system (referencing Ep 17 with Diana)
05:24 — The most dangerous job in a kitchen — and why bulk delivery eliminates it
07:12 — Jeff's experience as a former RTI customer
08:32 — RTI's 2025 Impact Report — released Earth Day, recycling stats
09:36 — Choosing oil: the three variables operators actually need to weigh
11:24 — The trap of buying the cheapest oil
12:13 — Flavor profiles by oil type — neutral vs. flavored oils
14:39 — The allergen question — settled on tape
16:15 — How operators (and customers) can verify allergen status — the supplier statement
18:32 — The seed oil vs. beef tallow debate — what's signal, what's noise
21:03 — Switching to tallow — flavor, supply, and price reality
24:58 — Why beef tallow is a byproduct, not a planned crop — supply ceiling
27:13 — Beef tallow handling — the solid block, the cleanup, the pourable version
29:23 — Glass vs. plastic and why dark storage matters more than the bottle
30:30 — Sustainability: where the used oil actually goes
32:58 — Where the oil category goes next — high-oleic, crop breeding, consumer demand
35:59 — The full circle: tallow → saturated fat fear → trans fats → blends → tallow comeback
37:20 — The one thing every operator should change Monday morning
37:55 — How to actually monitor oil quality day-to-day — smell, taste, look
38:55 — Where to find Ron and RTI — NRA Show, rti-inc.com
39:35 — Wrap up
Listen to the full episode and more! It would mean the world to me if you could leave a 5 star review on your listening platform to help grow and expand the Podcast.
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The Fell Into Food Podcast, where culinary craft meets the evolving world of kitchen innovation. Hosted by Chef Jeff Fell, each episode pulls back the curtain on the tools, technology, business…

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