Field & Garden

While it may sound simple, the lesson of resisting shiny objects is anything but simple. I've learned that part of my success is rooted in my ability to resist distractions and new opportunities. Getting up and saying no over and over has been my long-haul success story.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

New Podcast: Seed Talk with Lisa & Layne

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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Learn what happens after "Frostmas" and during winter for a local sourcing design studio that is open year-round. Ellen Frost of Local Color Flowers is a veteran in this industry of seeking out, developing, and nurturing local growers to supply her business.

Connect:

Instagram: Local Color Flowers

Instagram: Florists Buying Local

Ellen's Blog: Vicarious Florist

Courses:

Florist School Online: Growing Your Business with Locally Sourced Flowers

On-Demand Workshop: Preparing to Sell to Florists

Other Field & Garden podcast episodes featuring Ellen:

#195: An Insider Look from Florist Ellen Frost

#151: Florist Sales

#130: A Design Studio's Year Month-by-Month

#124: How Local Color Flowers is Evolving

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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Big-picture thinking in 5-year bites helps to lead me through the weeds of business. Forget the details and think about what you want your business to look like in 5 years, and then go to work to make it so.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Live Shopping Show - Get the App!

Book: Vegetables Love Flowers

New Podcast: Seed Talk with Lisa & Layne

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

An insider's look at why and how Ellen Frost is reducing her wedding work and reaching into other types of work. Halfway through the 2nd decade of Local Color Flowers, her year-round design studio that only uses flowers grown within 100 miles of her Baltimore studio, Ellen is sharing her strategy.

Connect:

Instagram: Local Color Flowers

Instagram: Florists Buying Local

Ellen's Blog: Vicarious Florist

Courses:

Florist School Online: Growing Your Business with Locally Sourced Flowers

On-Demand Workshop: Preparing to Sell to Florists

Other Field & Garden podcast episodes featuring Ellen:

#151: Florist Sales

#130: A Design Studio's Year Month-by-Month

#124: How Local Color Flowers is Evolving

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Leaves are a key piece of how I continued the story of building and feeding our soil and the weed prevention I practice. Plus they make for a beautiful garden!

I hope my tips liberate you to bring home tons of leaves. ~Lisa

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Shop: Bio360 Biodegradable Mulch Film, Hoop & Row Cover Kit, Sod & Harvest Knife

Book: Vegetables Love Flowers

Podcast Episode #76: Leaves, Mulch, and Compost

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The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Do you know Bobo? You may have heard Lisa talk about Bobo Smith - a friend and long-term employee at the farm. In this episode, Bobo joins Lisa for a chat! Listen as they reminisce and tell great stories about the early days of The Gardener's Workshop.

Mentions

Employee Spotlight: Bobo Smith

TGW Photo Gallery

TGW Online Shop

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Exciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast, and our first standalone episode has just been released! Our show trailer and the episodes previously published through the "Field & Garden" podcast are available now, as well as the episode released today, which is all about Cool Flowers overwintering and row covers. Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there!

Mentions:

"Seed Talk with Lisa & Layne" Homepage

"Seed Talk" YouTube Playlist

"Seed Talk" Topic Suggestion Form

TGW iPhone App (iOS App Store)

TGW Android App (Google Play)

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Today we have a replay of a webinar that Lisa & Jennie Love recently did called "How Weddings & Events Can Increase Your Flower Farm Profits." Jennie & Lisa put this one together to help people become more familiar with Jennie's story and with her online course, which is packed full of valuable lessons for people with all types of flower businesses. Let's listen in!

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Association of Specialty Cut Flower Growers

About the Dave Dowling Scholarship

Longwood Gardens

Jennie's Online Course: Farmer-Florist School Online: The Wedding Process

Connect with Jennie: Love n' Fresh Flowers Website Instagram Pinterest

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Please enjoy this replay of a webinar that Lisa did with Jennie Love called "Top 5 Mistakes New Farmer-Florists Make." Jennie & Lisa put this one together with the hope of helping new farmer-florists avoid some common pitfalls - all mistakes that Jennie admits to making herself when she was first starting out. There are some great tips here!

Mentions:

Jennie's Free PDF: Favorite Suppliers of Vases & Other Floral Design Hard Goods

Jennie's Course: Farmer-Florist School Online: The Wedding Process

Jennie's On-demand Online Workshop: Making Workshops Work for You

Connect with Jennie: Love n' Fresh Flowers Website Instagram Pinterest

Cool Bot for your floral cooler

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!

Exciting Announcement: "Seed Talk with Lisa & Layne" is now its own podcast! Our show trailer as well as the episodes previously published through the "Field & Garden" podcast are available now, and our first new episode will be released next Thursday (October 20th). Search for "Seed Talk with Lisa & Layne" in your podcast app of choice, and make sure to subscribe to catch all our upcoming episodes. See you there!

Mentions:

"Seed Talk with Lisa & Layne" Homepage

"Seed Talk" YouTube Playlist

"Seed Talk" Topic Suggestion Form

TGW iPhone App (iOS App Store)

TGW Android App (Google Play)

Sign up to receive our weekly Farm News!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener's Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa's Story and connect with Lisa on social media!