Field Sales Unscripted

Field Sales Unscripted

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Field Sales Unscripted episodes

  • Future-Proofing Your Sales Leadership with Anita Nielsen

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:03] - Getting into sales by accident to become the sales thought leader she is today.
    • [03:08] - How she applied her psychology training in improving her sales skills.
    • [05:10] - Hitting her quota while helping her fellow sales team members.
    • [10:55] - Experiences she had when she shifted into sales enablement and what successful sales enablement really looks like.
    • [16:37] - Why every sales leader should prioritize putting people in a job that aligns with who they are. 
    • [18:54] - Effectively dealing with toxic sales managers.
    • [24:05] - Beating the Bots: Sales success will follow those who focus on customer success.
    • [27:04] - The secret to getting customers for life.
    • [28:03] - Things that impacted how Anita shows up today in sales leadership. 

    In this episode of the Transformed Sales Podcast, I interviewed the Owner and President of LDK Advisory Services, Anita Nielsen. Anita is a sales performance consultant, a well-respected industry thought leader and the bestselling author of “Beat the Bots: How Your Humanity Can Future-Proof Your Tech Sales Career.” Anita helps senior executive leaders elevate their sales teams to create high-performing sales cultures. Through her powerful Psyched2Sell Masterclass, Anita educates and empowers sales professionals to win bigger, better, and more, while creating customers for life. 

    Anita is devoted to helping elevate women in sales and serves on the Boards for both The National Association for Women Sales Professionals and the Institute for Excellence in Sales’ Women in Sales Leadership Organization (WISL). She will talk about how sales leaders can use their essential human qualities to build a foundation for future sales success in an increasingly automated world and what it will take for sellers to remain relevant to their buyers. She will also dig into the psychology of selling and how you can apply basic psychology principles to prospect and sell more effectively. For that and so much more, stay tuned. It’s going to be a very resourceful 33-minute episode.

    Quotes


    “People buy who you are before they buy what you sell” - Anita Nielsen


    “You can’t help your salespeople grow if they aren’t absolutely convinced that you are in their corner” - Anita Nielsen


    “If you’re a good sales leader then you’ll have another sales leader come sit with you” - Anita Nielsen


    “Sales enablement has always been about giving a sales professional what they need to be able to have the right conversation, at the time, with the right people, in the most effective way that advances them in the sales process” - Anita Nielsen


    “The only way that sales enablement can really be successful is if they have a true partnership” - Anita Nielsen


    “Sales leaders have to be evolved enough to know that they have to put people in a job that aligns with who they are, what they stand for, and what their personality is” - Anita Nielsen


    “Focus on who you are, what you stand for, and figure out how to take that and bring it to bare for your customer success and your success will follow” - Anita Nielsen


    Resources Mentioned:

    • Beat the Bots By Anita Nielsen - https://www.ldkadvisory.com/beat-the-bots


    Learn More About Anita Nielsen in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/anitanielsen/
    • Twitter - https://twitter.com/anielsenldk
    • Website - https://www.ldkadvisory.com


    Connect with Wesleyne:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    34 min
  • Future-Proofing Your Sales Leadership with Anita Nielsen

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:03] - Getting into sales by accident to become the sales thought leader she is today.
    • [03:08] - How she applied her psychology training in improving her sales skills.
    • [05:10] - Hitting her quota while helping her fellow sales team members.
    • [10:55] - Experiences she had when she shifted into sales enablement and what successful sales enablement really looks like.
    • [16:37] - Why every sales leader should prioritize putting people in a job that aligns with who they are. 
    • [18:54] - Effectively dealing with toxic sales managers.
    • [24:05] - Beating the Bots: Sales success will follow those who focus on customer success.
    • [27:04] - The secret to getting customers for life.
    • [28:03] - Things that impacted how Anita shows up today in sales leadership. 


    In this episode of the Transformed Sales Podcast, I interviewed the Owner and President of LDK Advisory Services, Anita Nielsen. Anita is a sales performance consultant, a well-respected industry thought leader and the bestselling author of “Beat the Bots: How Your Humanity Can Future-Proof Your Tech Sales Career.” Anita helps senior executive leaders elevate their sales teams to create high-performing sales cultures. Through her powerful Psyched2Sell Masterclass, Anita educates and empowers sales professionals to win bigger, better, and more, while creating customers for life. 


    Anita is devoted to helping elevate women in sales and serves on the Boards for both The National Association for Women Sales Professionals and the Institute for Excellence in Sales’ Women in Sales Leadership Organization (WISL). She will talk about how sales leaders can use their essential human qualities to build a foundation for future sales success in an increasingly automated world and what it will take for sellers to remain relevant to their buyers. She will also dig into the psychology of selling and how you can apply basic psychology principles to prospect and sell more effectively. For that and so much more, stay tuned. It’s going to be a very resourceful 33-minute episode.


    Quotes


    “People buy who you are before they buy what you sell” - Anita Nielsen


    “You can’t help your salespeople grow if they aren’t absolutely convinced that you are in their corner” - Anita Nielsen


    “If you’re a good sales leader then you’ll have another sales leader come sit with you” - Anita Nielsen


    “Sales enablement has always been about giving a sales professional what they need to be able to have the right conversation, at the time, with the right people, in the most effective way that advances them in the sales process” - Anita Nielsen


    “The only way that sales enablement can really be successful is if they have a true partnership” - Anita Nielsen


    “Sales leaders have to be evolved enough to know that they have to put people in a job that aligns with who they are, what they stand for, and what their personality is” - Anita Nielsen


    “Focus on who you are, what you stand for, and figure out how to take that and bring it to bare for your customer success and your success will follow” - Anita Nielsen


    Resources Mentioned:

    • Beat the Bots By Anita Nielsen - https://www.ldkadvisory.com/beat-the-bots


    Learn More About Anita Nielsen in the Links Below:

    • LinkedIn -
    34 min
  • The Secret Sauce to Sales Management and Leadership Success with Wesleyne

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:20] - Happy Birthday Transformed Sales Podcast.
    • [03:16] - How to tell your field salespeople how to spend their day.
    • [05:54] - Coaching a salesperson that is not doing their job well without overwhelming them.
    • [10:10] - Shifting away from only focusing on metrics or KPIs.
    • [13:21] - Managing Versus Leading: Their differences and how to go about each.

    In this Happy Birthday episode of the Transformed Sales Podcast, I celebrated 2 years of running this labor of love that I started to keep you educated on how to become a sales manager or leader, and how to consistently thrive at it. Managing a sales team is not for the faint of heart. By nature, salespeople are strong-willed and focused on winning. Managing them is less like herding cats, it’s more like herding sharks. Except, in this case, you have to get each shark to sustain a five-minute pitch on how your product improves business outcomes in a specific vertical.

    So what does sales management do to keep their team happy and well-fed, without dulling their competitive edge? Make sure you tune in to the episode because I will share the skills and habits you should adopt in order to be a successful sales manager and leader. You will get practical tips you can apply today, to begin seeing drastic improvements in your sales management and leadership skills. Enjoy and don’t forget to share!

     

    Quotes


    “If there’s no positive thing that you can find about an employee, something the’re doing right, then you really need to change your mindset” - Wesleyne


    “Our salespeople must recognize us as human beings that they can tap into, and go to and ask questions” - Wesleyne


    “If you have a low performer, you need to coach to that person’s areas of opportunities” - Wesleyne


    “Communication is very important when we are working with our reps and we’re developing them” - Wesleyne


    “A leader actually leads from behind and below” - Wesleyne


    “Your job as a sales leader is to minimize yourself and elevate every single person on your team” - Wesleyne


    “As a sales leader and coach, it’s your responsibility to focus on elevating the team, leading with empathy, and making sure that they have everything they need to be successful in their positions ” - Wesleyne


    Connect with Wesleyne:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    23 min
  • The Psychology Secrets Behind the One Call Close with Alex Schlinsky

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [00:59] - The happenstance that led him to his successful career and entrepreneurial journey.
    • [04:34] - Learning at a young age that sales exists in every area of our lives in different forms.
    • [11:39] - Why you have to apply the art of psychology in the way you approach sales.
    • [18:30] - Leveraging the tenets of psychology to become a strong sales leader.
    • [24:19] - A sales leadership principle to borrow from.
    • [26:11] - How Prospecting on Demand helps entrepreneurs build businesses that better facilitate their lives.
    • [32:00] - Incorporating impact into how you serve clients to build a strong business.

    In this episode of the Transformed Sales Podcast, I had a chat with the Founder of Prospecting on Demand, Alex Schlinsky. People call Alex the Iron Man of marketing which has an insane story behind it (something to do with having open heart surgery at 29 and sounding like a human time bomb). He has sold $15 million worth of products and has worked with over 700 clients in 50 different markets including some of the world's greatest brands, like the Miami Dolphins and the UFC. Like Tony Stark, he likes to play big and offers a 5X ROI guarantee to all his clients. 


    Alex’s results are so astounding and life-changing that one of his clients even named their child after him. His agency has won multiple awards and is a sought-after expert, he has shared stages with major influencers including Daymond John. Naturally, understanding psychology plays a huge role in selling and recognizing the buyer's brain. However, there are still many companies that never talk about it or teach it. 


    Alex talked about why that is the case for many and how to build systems that can help you start implementing psychology for scale. He detailed his early experience with psychology and how he used the knowledge of the human brain in sales. He also shared his entrepreneurial and the lessons he has learned about how to achieve a fulfilling and happy life.


    Quotes


    “The idea of transparency in sales is so missed consistently” - Alex Schlinsky


    “Psychology is absolutely critical to understanding how people make decisions and decision making is how people actually pay you on sales calls” - Alex Schlinsky


    “You can’t do better than your best. There’s no magical Harry Potter trick of sales psychology that gets someone to throw their credit card details at you” - Alex Schlinsky


    Learn More About Alex Schlinsky in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/alexschlinsky/
    • Website - ProspectingonDemand.com


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    37 min
  • Helping Your Sales Team Build Real Confidence with Charlotte Fuller

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [00:59] - The journey to the mission-driven place that she is today.
    • [04:10] - Coping mechanisms she used to navigate a toxic work environment. 
    • [08:12] - How to establish boundaries in the workplace.
    • [10:59] - Leaving corporate, becoming a nomad, and what the nomad life was like.
    • [13:44] - Her passion for empowering women in the tech space.
    • [18:09] - Why you should have mentors and how to use fear as fuel for success.

    In this episode of the Transformed Sales Podcast, I had a chat with Charlotte Fuller, an expert in helping companies adopt the latest industrial digital technologies. Charlotte earned her Master’s in International Business and has more than a decade of experience working with real-world organizations. Before taking on digital transformation consulting privately, she worked with leading providers of digital transformation services during her time with Microsoft/Accenture. 


    She has worked with many industry-leading companies to leverage technology and create operational efficiencies, drive more revenue, and make the necessary decisions required to meet the exact needs of their customer. As a specialist in helping industry-leading organizations strategically adopt emerging technologies, she has experienced the many challenges that so often come with being an ambitious woman in a typically male-dominated environment. 


    She is now on a mission to support female tech talent to build the confidence, skills, and mindset required to thrive in their tech careers. Tune in to our conversation as Charlotte talks about the dynamic career she’s had, how she overcame being in a toxic work environment, and what she learned from her digital nomad lifestyle. She will also share how and why it’s critical for sales leaders to build their sales team’s confidence, especially the women on their teams, and so much more.


    Quotes


    “Confidence is the ability for us to take thought and put it into action” - Charlotte Fuller


    “Without confidence, without that feeling of empowerment, we stay stagnant, stuck, and small” - Charlotte Fuller


    “If you are feeling uncomfortable with something, build out someone else, and just step into that person” - Charlotte Fuller


    “You have done great things in the past that you did not think you were capable of doing. Write a list of them and pull on them when you need them” - Charlotte Fuller


    Resources Mentioned:

    • 100 Free Resources to Empower Women in Tech - https://www.charlottefuller.com/100-Free-Resources-To-Empower-Women-In-Tech-Download


    Learn More About Charlotte Fuller in the Links Below:

    • Website - https://www.charlottefuller.com/
    • Instagram - https://www.instagram.com/charlottefullertech/
    • LinkedIn - https://www.linkedin.com/in/charlottefullertech/


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    23 min
  • The Billion Dollar Secret to Sales Team Success with Helen Fanucci

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:00] - Journeying from a career in engineering to managing billion-dollar teams.
    • [03:42] - Ensuring sales leadership success by employing a team/community mentality.
    • [08:00] - The turbulent road to becoming a sales leader.
    • [11:18] - What marketing can teach us about excellence in sales management and leadership.
    • [13:54] - Lessons she learned from working in a non-employee-centric work environment.
    • [17:01] - An overview of the guide she wrote for sales managers to lead more effectively.
    • [26:24] - Empathy and compassion: How they shaped her approach to sales leadership.

    In this episode of the Transformed Sales Podcast, I had a chat with the Customer Success Sales Leader at Microsoft, Helen Fanucci. Helen is an MIT-trained engineer who has built her reputation and career managing teams responsible for billions of dollars of quota. She developed the Love Your Team system of sales management over a 25-year career on the front lines at top tech companies including Apple, Sun Microsystems, IBM, and Microsoft. Helen is the author of “Love Your Team, A Survival Guide for Sales Managers in a Hybrid World”, which launched on Nov 1st 2022 on Amazon. 


    The book is a conversation-by-conversation survival guide for sales managers who want to thrive in a world where their top talent can walk out the door without taking a single step. She also hosts the Love Your Team podcast, which focuses on retaining top talent and building high-performing teams. Get ready to take notes as Helen shares a powerful sales team leadership secret that will help you not only build stronger team culture and grow revenue but also create long-term customer value and relationships.


    Quotes


    “Sales isn’t really an individual sport particularly in business-to-business selling” - Helen Fanucci


    “One thing that really undermines a seller’s effectiveness is to make stuff up and talk about things that they don’t know about because to foundational to selling is really to be able to build trust with the customer” - Helen Fanucci


    “If we as individuals have something going on, we can't show up well for our customers or our work” - Helen Fanucci


    Resources Mentioned:

    • Love Your Team, A Survival Guide for Sales Managers in a Hybrid World - https://www.amazon.com/Love-Your-Team-Survival-Managers-ebook/dp/B0BHTV332N/ref=sr_1_1?crid=33JCV7BQ2GWU1&keywords=helen+fanucci&qid=1668592020&s=books&sprefix=helen+fanucc%2Cstripbooks%2C735&sr=1-1


    Learn More About Helen Fanucci in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/helenfanucci/


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    30 min
  • How to Avoid Common Sales and Marketing Mistakes with JJ Reynolds

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:04] - From creating content as a videographer to the marketing and analytics guru that he is today.
    • [04:57] - The experience of shifting into the world of data and analytics.
    • [07:25] - Why salespeople shouldn't focus solely on outcomes.
    • [10:25] - How to go about matching intentions and outcomes.
    • [13:50] - Figuring out when to start hiring people in your business and the challenges that come with it.
    • [17:25] - Experiences that have influenced how he shows up in life and work.

    In this episode of the Transformed Sales Podcast, I interviewed JJ Reynolds, the Head of Marketing and Analytics at Mediauthentic, a company that helps businesses grow through measured marketing growth. JJ has worked alongside 1MM startups, multi-billion dollar companies, and everything in between to develop custom measurement and visualization solutions that dazzle everyone in the room. He and his team at Mediauthentic pride themselves on providing clients with a true marketing data partner they can rely on and trust. With experience in media buying, PPC, and advanced custom solutions, JJ is able to see the whole picture and take a predictive approach, answering the clients ‘next questions’ in initial implementations. The goal is always to deliver meaningful visualizations that anyone can take action on. 


    JJ’s down-to-earth humor compels clients and colleagues to laugh while they learn, which, considering his long-lasting partnerships with countless clients, seems to be the key to breaking down data silos within organizations. Nothing brings a team together and encourages productive collaboration like a good laugh and non-technical jargon. He will share his years of expertise on the importance of data in your company tools that will help you understand data better and how it can all help improve your overall business. Stay tuned!


    Quotes


    “At the end of the day, if sales aren't where you are, closed deals aren't where they’re supposed to be, you should know that by 45 to 90 days out depending on your sales cycle” - JJ Reynolds


    “When you have a team that you’re working with, everyone should have more of a specialty so that you know who to turn to when some things go wrong” - JJ Reynolds


    Learn More About JJ Reynolds in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/jjreynoldsjr/
    • Website - https://mediauthentic.com/


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    21 min
  • Tapping into Your Fullest Sales Leadership Potential with Cole Gordon

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [00:55] - Dropping out of medical school, starting a company, and ending up in sales.
    • [02:39] - How he worked on becoming better at sales after closing an agency business he wasn’t good at.
    • [07:09] - Why investing in coaching and in himself helped form his sales career.
    • [11:48] - How ineffective sales management affects the performance of a team.
    • [13:45] - Employing his experience to start a sales recruiting and training company.
    • [17:05] - Challenges he has to overcome as he was creating his current business.
    • [20:50] - Learning from great leaders to form your own unique leadership style.

    In this episode of the Transformed Sales Podcast, I interviewed Cole Gordon, the Founder, and CEO of Closers.io, a company that recruits, hires, and trains the top 1% of sales representatives. Their expertise lies in creating ethical selling frameworks that eliminate awkwardness and sales pressure and building a team of setters and closers that delivers consistency and predictability for the business. They help clients master leadership-driven sales. Cole started out by being one of the top closers in the high ticket industry- having sold over $10 million in online coaching, consulting, and agency deals within a few years of his career. 

    He then scaled his own consulting company to over 8 figures in less than 1. 5 years. Now, he builds, trains, and consults the sales teams of hundreds of 7 and 8-figure companies online through his company Closers. io, having worked with teams like Tony Robbins, Frank Kern, Aleric heck, and others. Cole talks about his entrepreneurial journey, how he got into the sales world, and how he went from the worst to the best in this field. He also shares his knowledgeable insights about how salespeople can improve their sales skills, how sales leaders can build and scale their sales teams, and so much more. Stay tuned!

    Quotes

    “With sales, if you’re going to get good, you have to have coaching” - Cole Gordon

    “The fastest way to get very very good at sales is to find people who are better than you and have them review your sales calls, sales meetings, or what have you” - Cole Gordon

    “Sales is a lot about objection prevention, not objection handling” - Cole Gordon


    “You’ve kind of gotta let your salespeople have their own room to breathe without a ton of micromanaging” - Cole Gordon


    Learn More About Cole Gordon in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/cole-gordon/
    • Website - https://closers.io/


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    23 min
  • Sales Managers Need to Take Mental Health Seriously with Wesleyne

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [00:28] - Tackling mental health among the team members of your organization.
    • [03:05] - How every salesperson should deal with rejection.
    • [04:34] - Knowing that you are good enough.
    • [06:15] - Why every sales professional should have a trusted advisor. 
    • [09:22] - Identifying if you are in a toxic work environment.
    • [11:05] - Dealing with a sales manager or leader who doesn’t support you.

    In this episode of the Transformed Sales Podcast, I will address the issue of mental health in sales. According to The National Survey of Drug Use and Health, sales is the 11th top profession for depression and mental illness. And in a recent survey by PayScale, 73% of respondents rated the Sales Account Manager role as “highly stressful,” ranking it second on their full list of stressful careers. If you’re in sales, you’ve most likely experienced some sort of stress, anxiety, or mental burnout. Considered a “top performer?” 


    Those statistics double as pressure to hit higher goals increases. Results-based careers often rank at the top of these lists because of the constant pressure, lack of control, or unpredictable and long hours needed to find success. Which makes people performing in these roles more susceptible to experiencing things like anxiety, depression, and just overall mental burnout. To help you hedge yourself from all that, I’ll share my expertise on how you can deal with rejection, feeling like you’re not enough, being in a toxic work environment, and so much more. Stay tuned!


    Quotes:

    “Our mental health, as a sales professional, gets hit daily” - Wesleyne


    “You have to recognize that rejection is a typical part of sales” - Wesleyne


    “You have the power to change your career. You have the power to change your mental health and stability if you are in a toxic workplace. You speak up” - Wesleyne


    “It is so important for you to be able to show up to work each and every day and feel that you are in a mentally, emotionally, and physically stable environment” - Wesleyne


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    17 min
  • Being Positive in Sales Despite its Volatility with Lori Dunn

    Get FREE Sales Leadership Resources at go.transformedsales.com/pod

    Highlights

    • [01:09] - Shifting away from wanting to be a teacher and how volunteering with the Peace Corps led her towards a career in sales.
    • [07:02] - Why you should have competency overconfidence.
    • [09:20] - The challenge she had to overcome when she started out in sales. 
    • [13:12] - Identifying if you’re in a toxic work environment.
    • [15:20] - The importance of investing in coaching and personal development.
    • [17:16] - From an individual contributor to a front-line leader.
    • [20:52] - Tapping a high level of positivity despite the volatility of sales.
    • [25:05] - Difficulties that come with being a woman in sales.
    • [30:38] - The key to her success as a sales leader.

    In this episode of the Transformed Sales Podcast, I had a chat with another fantastic woman in sales, Lori Dunn. Lori is the Chief Operating Officer of Optimus Technologies, Inc, a clean energy technology company based in Pittsburgh, Pennsylvania. She is a recognized leader in climate sales and growth. She consults with early-stage climatetech startups on their go-to-market strategies. She has worked with established companies and franchises to manage and reduce electric costs with smart energy platforms and demand response. The winner of a Factor8 award in Sales Leadership, Lori has a passion for developing and mentoring revenue talent. 

    During her service as a Peace Corps Volunteer, Lori secured an $8M grant to spur economic development for her host community. She holds a BA from California State University-Fullerton and an M. A. in Sustainability and M. A. in Conflict from the Heller School at Brandeis University. Lori and I will dive into her successful career in sales, the challenges of being a woman in sales and how to overcome them, what effective sales leadership should look like, and so much more. It’s going to be a super inspiring one, so don’t miss out.


    Quotes


    “You gotta build your competence before you wreck your confidence” - Lori Dunn


    “Learning the language of your prospect is critically important” - Lori Dunn


    “When you’re coming into a selling environment that’s more targeted, it’s all about how you focus your efforts in the right way” - Lori Dunn


    Learn More About Lori Dunn in the Links Below:

    • LinkedIn - https://www.linkedin.com/in/TheLoriDunn/
    • Twitter - https://twitter.com/TheLoriDunn


    Connect with Wesleyne Greer:

    • Wesleyne’s Website - https://transformedsales.com/
    • Wesleyne on LinkedIn - https://www.linkedin.com/in/wesleynegreer/
    • Wesleyne on Facebook - https://web.facebook.com/wesleynegreer
    • Wesleyne on Twitter - https://twitter.com/wesleynegreer
    • Email Her at [email protected]

    37 min

About Field Sales Unscripted

From the publisher's feed

Field Sales Unscripted is the podcast for field sales professionals and leaders who are done with surface-level advice and cookie cutter tactics.