Most electoral campaigns underinvest in voters of color and often take them for granted. Campaigns assume voters of color will vote for Democrats no matter what, and some campaigns dismiss voters of color because they assume low income people won’t turn up on election day. Truth is, Democrats cannot win without large turnouts of voters of color, in 2016, and in the foreseeable future. Did the bellwether state - the swing state of swing states - get the memo?