Finally, Marketing That Works

By Mitchell SlaterBusiness Marketing

Finally, Marketing That Works episodes

October 27, 2021 #017, Trailer, Kerry Lutz, A Veteran Podcaster, Gives Insight About Using Podcast As A Marketing Tool
Entrepreneurs can use podcasting as a marketing tool to connect with potential customers. Listen to this new episode of the “Finally, Marketing That Works” podcast on November 3rd, where the founder of the Financial Survival Network, Kerry Lutz, will be speaking about how he has been using podcasting as a marketing medium for over ten years, publishing more than 7,000 episodes.
#FinallyMarketingThatWorksPodcast
#SlaterStrategies
1 min
October 27, 2021#016, Damon Burton Talks About Growing Business Through SEO
In our episode, let's familiarize ourselves with Search Engine Optimization. We have our guest, the founder of SEO National-Damon Burton. He works in the SEO industry for more than a decade and will be teaching us some valuable knowledge about this topic that will help with marketing strategies, especially if you run a website or business around keywords.

Tune in on our "Finally, Marketing That Works" podcast and get you started!
#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:
[01:12] A super duper beard

[01:41] SEO National

[02:31] We've never spent money on advertising.

[02:42] billion dollar companies and NBA team

[04:36] Shark Tank brands.

[06:05] Kevin O'Leary

[08:42] I wrote Outrank

[10:10] I outranked these big international media brands

[11:52] I give it away for free

[14:08] you have to have realistic expectations

[15:35] answerthepublic.com, it's a free tool, it's super cool

[17:17] descript.com

[18:03] we take on the entirety of an SEO strategy

[19:30] you can only rank on search engines for what search engines can read.

[19:47] we introduced podcasts as an SEO strategy.

[20:32] Google My Business is really powerful for brick and mortar location

[21:12] pick one thing

[22:51] build the processes, figured out how to scale that, and then put it on repeat.

[23:16] “don't drown in opportunity”

[24:48] I just want to stay focused.

[25:30] freeseobook.com

YouTube Video Podcast Link:
https://youtu.be/yjlrdQvd9Jg
27 min
October 20, 2021 #016, Trailer, Damon Burton Talks About Growing Business Through SEO
Search Engine Optimization is all about keywords, and in this new episode, we'll learn how to use them better. Our guest Damon Burton, the founder of SEO National will share his knowledge that marketers can take advantage of when building their strategies around SEO-friendly content and hear tips on how his company scaled billion-dollar clients.

Tune in to our "Finally, Marketing That Works" podcast on October 27th!
#SlaterStrategies
#FinallyMarketingThatWorks
1 min
October 20, 2021#015, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses
Trina L. Martin is a client success expert and the CEO of Trina L. Martin International, a communications technology company. She is joining us on our podcast's new episode to discuss how her business utilizes cutting-edge tech alongside high-level communication skills for their clients' successes!
Don't miss this opportunity to hear all about how she helps companies who need to adapt new technology that integrates with their operations without compromising security, productivity, or profitability.
#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Highlights of This Podcast:
[01:50] CEO and founder of Viva Tree Technology Consulting

[02:07] I'm also an international speaker. I'm an author. I am a mother of two teenagers.

[02:28] I was in the Navy for 30 years

[07:43] Secure Messaging is something used to have

[07:48] Signal is a free app

[08:38] digital signatures are great

[09:29] cat card

[10:13] VPN

[12:00] an encrypted password manager is something that's very important

[15:07] I’m the strategy

[18:02] I am a Mac person

[12:12] I've spent a lot of money on marketing agencies,

[23:00] Business Networking International

[26:34] People will spam you, people will send emails that look legitimate,

[29:30] trinalmartin.com

[30:12] Just take the first step and do it.

YouTube Video Podcast Link:
https://youtu.be/1YlM8VQtnQo
32 min
October 13, 2021 #015, Trailer, Trina L. Martin, A Technologist Who Talks About The Use of Secure Technology In Businesses
A veteran information technology consultant, Trina L. Martin, is the CEO of a communications technology company--Trina L. Martin International. She targets to work with small to mid-sized businesses to help them use secure technology solutions to help them stay connected to clients, customers, and employees around the globe.
Join us in this perceptive discussion in another episode of the "Finally, Marketing That Works" podcast on October 20th.
#SlaterStrategies
#FinallyMarketingThatWorks
1 min
October 13, 2021#014, Matt Artz Talks About Applied Anthropology in Business.
It's time to dive in! Design Anthropology has been making waves for quite some time. However, some people might not know what it is or how it impacts the modern world, so don't miss out on today’s episode of "Finally, Marketing That Works" podcast with Matt Artz, the Founder & Career Coach at Anthro to UX. We will go over all you need to know about how applied anthropology can help you succeed in business.
Stay tuned, and don't miss out on this interesting podcast.
#SlaterStrategies
#FinallyMarketingThatWorks

Highlights of This Podcast:
[01:41] design anthropologist

[02:26] Anthropology in Business

[02:41] Anthro to UX

[04:26] application of cultural anthropology to real world modern problems.

[08:31] individual mind is sort of shaped by the culture that you're within.

[10:03] observing is always better than talking

[12:02] “bigger, better mousetrap"

[13:16] UX is a relatively new role in the grand scheme of I.T jobs

[14:00] UX has sort of taken sucked in HCI

[16:43] the sooner you can get your hands on doing the work, the better,

[19:49] use your expertise to sort of solution the issue

[21:01] as anthropologists were trained to sort of take an outsider perspective

[23:02] I focus on one and try to do it well

[23:49] a new book by Gillian Tett

YouTube Video Podcast Link:
https://www.youtube.com/watch?v=9Nkpwz7Yhj4
31 min
October 05, 2021#013, Dr. Kristen Hager, Delightful Chiropractic Owner, Shares The Value of Marketing and Brand Awareness.
Dr. Kristen Hager, owner and chiropractor at Delightful Chiropractic shares her passion and the desire to help more families become delightful through chiropractic care. As she took on a solo venture of running her business, in this episode, Dr. Hager shares how digital marketing in the form of website promotion and email marketing helped build branding for her business and reach their target audience.
#FinallyMarketingThatWorksPodcast
#SlaterStrategies

Highlights of This Podcast:
[01:43] Delightful Chiropractic

[01:52] I'm a solo entrepreneur

[05:23] chiropractic, it's a service industry

[06:28] I am a cash practice.

[06:34] I specialize in prenatal, postpartum. I'm a certified pediatric chiropractor

[08:45] bodies respond really well to that gentle, gentle force adjustments

[08:55] I'm a more gentle chiropractor

[10:22] Chiropractors are nerds who love educating

[15:51] arm a big connector of moms to the resources they need

[17:12] I studied a lot of Donald Miller stuff

[17:51] make them the hero

[18:54] help them solve their problem.

[19:38] the pandemic brought up about a lot of change in the language

[20:15] Every three to five years of websites should be updated

[21:12] I did an ad in a local coupon book.

[22:21] the theater chiropractor.

[22:38] I've been in a TV ad

[23:14] my fees are my fees

[23:54] billion-dollar mission,

[24:59] email marketing is a big thing

[26:42] it's great to meet the person who could potentially help you.

[27:51] getting people to offer up their email, that's kind of a big deal

[28:42] they signed up and came to me on my terms

[29:20] cherries is an analogy for clients

[32:07] it's really important to keep your overhead low

YouTube Video Podcast Link:
https://youtu.be/-mqcG5EA2D0
35 min
October 05, 2021 #014, Trailer, Matt Artz Talks About Applied Anthropology in Business.
“Finally, Marketing That Works” podcast is back this week with another episode! Our guest Matt Artz, the Founder & Career Coach at Anthro to UX, will help us learn about how applied anthropology can impact your business success in general by answering all of our questions directly.
Save the date and tune in on October 13th!
#SlaterStrategies
#FinallyMarketingThatWorks
1 min
October 04, 2021Special Episode, Stephanie McConnell Talks School Leadership and Her Entrepreneur Journey.
Join us as we interview an expert in the field. The founder of the Principal Principles, Assistant Superintendent, and co-author of "WIN Time," Stephanie McConnell, will be our guest in this special episode of the "Finally, Marketing That Works" podcast.
Let's hear her share her knowledge about Leadership along with some school marketing tips and valuable pieces of advice about work and life balance. Stay tuned!

Highlights of This Podcast:
[02:19] I am the Assistant Superintendent

[03:43] I was challenged with all the COVID protocols

[06:30] I made a decision that was best for kids

[07:45] I am a workhorse

[08:21] I work before I go to work

[09:35] I wrote a book last year and open my own publishing company.

[10:04] I take on some speaking engagements,

[11:14] the number one factor of how student do in school is the teacher.

[11:30] your school is only as great as the principal leading that

[12:44] We have had a great turnout of teachers this year.

[13:48] We're a small school district, so it feels like a family

[14:54] our staffing matches our student population

[15:50] marketing world when it comes to public schools

[17:10] competing against another school that is close by to get the best teachers

[20:20] Win Time and the subtitle is Fearlessly Transforming Your School

[21:15] understand their strengths and their weaknesses

[23:35] getting personalized with your students

[24:55] teachers face challenges every single day

[28:23] Administrator for the last 15 years

YouTube Video Podcast Link:
https://youtu.be/lL75E6bdXuo
32 min
October 01, 2021 Special Episode, Trailer, Stephanie McConnell Talks School Leadership and Her Entrepreneur Journey.
Get ready to be inspired! This week, we are joined by Assistant Superintendent, founder of Principal Principles, and co-author of the book "WIN Time," Stephanie McConnell. She'll share her experiences juggling multiple responsibilities along with some tips about school marketing.
Don't miss out on catching this special episode of our "Finally, Marketing That Works" podcast and hear from a leader with more than a decade of experience about things that worked in the education institution. Tune in on
1 min

About Finally, Marketing That Works

From the publisher's feed

Stop wasting money on marketing that doesn't work. Getting people to notice you online is overwhelming and costing you valuable time and money. In this podcast, you'll hear from guests from all over…

Share Finally, Marketing That Works

Sign up to save your podcasts

Finally, Marketing That Works

Finally, Marketing That Works episodes

About Finally, Marketing That Works