In today's episode, we'll explore the inspiring story of Erin Shelby, a dedicated mother of three who made a remarkable transition from a dissatisfying sales job to building a thriving mobile spray tan business in the Twin Cities metro area. From overcoming personal challenges and finding her ideal client to leveraging Instagram for explosive business growth, Erin's journey is a testament to the power of perseverance, strategic planning, and unwavering determination. Join us as we unpack the key moments, insights, and strategies that propelled Erin's business, Blend, to extraordinary success, and learn how you can apply these lessons to your own sunless tanning venture.