The primary objective of medicine should be preventing disease. If that’s true, why do so many veterinary (and human) healthcare professionals find it challenging to talk to clients about preventive care? This week host veterinarians Ernie Ward and Cyndie Courtney along with registered veterinary technician Beckie Mossor explore the challenges, myths, and strategies for veterinary preventive care. Dog and cat nutrition, vaccines, parasiticides, oral health and dentistry, and senior pet care are just some of the topics the trio converse about in this week’s podcast.

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