First Smoke of The Day

By Blackleaf & PackGods

Welcome to First Smoke of the Day – The Ultimate Cannabis Industry Podcast!

First Smoke of the Day is your go-to podcast for Exclusive insider Access to Cannabis Culture, Cultivation, Ent

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How many episodes does First Smoke of The Day have?

The podcast currently has 247 episodes available.

Best of First Smoke of The Day

The most played episodes among Podcast App listeners.

Number 1: I Made a Documentary About Spray Packs. They Buried It | LMC Media
LMC dropped a documentary warning people about spray packs. It hit 400,000 views in two days. Then YouTube age restricted it. He appealed. It's journalistic, it's educational, it's not promoting anything, it's literally warning people about a dangerous product. Denied. In the year and a half since, that video has done under 50,000 more views. Age restriction cuts off suggestion and advertising entirely, so growth just stops. He looked up what a video with those numbers typically pays a creator. Just under a million dollars. He's been paid $50,000 in AdSense across everything. Lance gets into FSOTD's side of it too. They archived 150 videos and applied for monetization, denied. Archived 500 videos, reapplied, denied again. The reasons they were given: smoking on camera, breaking down flower on camera, and pointing people toward where to buy. When they asked whether federal legalization would change it, the answer was essentially no. Meanwhile CNBC runs cannabis coverage fully monetized. Both of them break down what that double standard means for anyone building in this space, and why relying on AdSense makes creators fragile in the first place. Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com. Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.
September 07, 202614min
Number 2: Why the Worlds Biggest Brands Keep Collabing With Me | HopeLord
TP Crawford took close to a year. 3D render first, then find a factory that'll actually take the call, then prototypes, then shipping, air or sea. Hopelord walks through what it really costs to turn an idea into something physical. He also went to the RAW factory with Josh and saw the scale up close. One mill supplying essentially the whole world, and damn near pre-sold out while they were standing there. The detail he's proudest of isn't the look, it's the feel. The lighter sleeves are made in the USA and finished so they're almost velvety in the hand. Blazy said on a podcast that when he buys a lighter sleeve he buys Talking Terps, specifically for the texture. Hopelord's point: most people stop at the 3D print. Push the design all the way through and you get something people actually want to hold. Plus the collab list, Puffco, Alien Labs, Kumba and Pake from Japan, a bicycle with Dos Noventa in Barcelona, and how each one came together on its own timeline. The Toad Venom drop with The Flowery, which went to their black tier first at about 100 half ounces. Pulling the brand back for a year and a half to respect what's in people's pockets. And red hot 1,100 degree nails in 2013 with Action Bronson, which he'll be the first to tell you was horrible. Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com. Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.
September 16, 202622min
Number 3: One Rule Built Talking Terps. Steal From Everyone | HopeLord
Hopelord's father taught art for 47 years. He passed six years ago, and Hopelord only learned his most repeated lesson by reading what former students wrote on his Facebook wall. One of them, 36 years later, was still applying it: steal from everyone. Get up from your seat, walk the room, see what everybody else is doing, take what you like and make it your own. That's the lens he uses now when people copy Talking Terps. He made a toy, and within a year other people were making toys. He posted a lighter case and started seeing ads for them from companies in France. His read is collective consciousness, not theft. Inspiration is free and what matters is execution. The brand itself started by accident. A line in a song Juice and Erick the Architect were making after a Red Rocks show. It became a hashtag, then a logo, and the first person to wear a Talking Terps shirt was Snoop Dogg. He couldn't design shirts, so he made a two foot plush instead, and TP Crawford came out of that. The name came from a creative partner who's a boxing fan and was thinking of Terence "Bud" Crawford. His dad got a signed first edition before he passed. Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com. Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.
September 15, 202618min
Number 4: Weed Got Me Into Rooms Money Couldn't Buy | HopeLord
It started with a tweet. Someone in the ASAP mob posted that he'd just gotten a G Pen and was looking for wax. Hope saw it, brought some over, and by the end of that week he was with the whole crew after the show. That one post turned into years of access. Touring with Flatbush Zombies from Seattle to Santa Ana. Meeting Ted before Alien Labs was Alien Labs, back when it was Lemon Fuel OG and a six lighter in Reading. Running around High Times Cups collecting flavors like Pokemon cards and coming home with fifteen jars at a time. Then the Mendo run. In 2016 he convinced Greener Fields to sell the original Skittles cut, took $20,000, called Ted, and drove up in the middle of the night. That cut plus an OZ Kush seed became Brainwash, the collab they finally did last year. He also has a documented photo from backstage at a Smokers Club show at Best Buy Theater, him with Rocky, Playboi Carti, Ian Connor and others, showing them Skittles for the very first time while everyone was still on OG. Plus the Toad Venom deal with The Flowery in Florida, and how the Talking Terps merch relationship turned into a strain drop. Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com. Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.
September 14, 202617min
Number 5: I Documented How Cookies Was Built | LMC Media
LMC made the documentary on how Cookies got built. He says what Berner created is legendary, and the timing may never be repeatable. Still illegal, then legal. Streetwear first because it moves across borders easier and costs less to support. The Wiz vlog era that put Berner in front of an entire generation, including LMC himself, who watched it in middle school. And Berner walking on stage with the plant, a clip he still remembers. He breaks down what he sees now that he's had the curtain pulled back. Berner as a promoter and a selector is elite, and LMC is direct that he's genuinely from the culture. Where it gets complicated is the back end, and what happens when you're managing over 200 licensing partners through other people. They also get into the DOA and Ryan situation, the trademark that should have been locked down, and why LMC thinks the whole thing has become a waste of resources for both sides. Then the bigger lesson: maybe long-term full partnerships between two public-facing people in weed just don't work. LMC makes the case for short-term collabs instead, the way two actors do one movie and then go their separate ways. Want the stuff we can't put on YouTube? Unreleased content and early drops weeks in advance at FSOTD.com. Subscribe for new episodes every week. Hosted on Acast. See acast.com/privacy for more information.
September 11, 202621min