In part 2 of our interview, Jack talks to Charlie about the 24 hour market with a round up of what's going on in Asia's different fitness markets.

Charlie also digs into valuing and selling a fitness business, technology and franchising.

In this episode we discuss:

1. What you need to breakeven in the 24 hour space
2. Difficulties of doing business in Manila
3. How you differentiate in the 24 hour gym market
4. The Singapore market
5. Valuing and selling a fitness business or gym
6. Predictions for the next 3 years in Vietnam
7. Emerging markets in Asia
8. Technology and franchising

GUEST RESOURCES

CHARLIE TEMPLE ON LINKEDIN

PLATINUM FITNESS

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Jack sits down with Charlie Temple of Singapore's Platinum Fitness, a 24-hour gym in the CBD. Charlie has a diverse background in Asia's industry, starting in the family business PURE before going on to found Topfit in Hong Kong. After selling that business, he entered the 24 hour gym space in Manila before hitting the Singapore market.

Charlie has consulted for top boutique offerings around Asia so his diverse background in many of Asia's top markets makes him a great guest for the podcast.

In this episode we discuss:

1. Location and presales in Hong Kong
2. Opening TOPFIT
3. Why premium offerings are hard to scale
4. Freelance coaches vs your own employed coaches
5. Don't worry about your competition, worry about your customer
6. Charlie's transition from the boutique to the 24 hour space
7. Going into Manila to look for opportunities

GUEST RESOURCES

CHARLIE TEMPLE ON LINKEDIN

PLATINUM FITNESS

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

In this episode, Jack goes through some of the principles that are key to creating a world-class group fitness program.

Based on years of experience in the industry and visits to the world's top gyms, there will surely be a few things on this list that you can implement into your gym's program.

1. If you're early, you're on time
2. Punctuality
3. Keep things simple!
4. Keep class descriptions succinct
5. Check for injuries
6. The biggest (and most underrated) opportunity for gyms
7. Get the main event started quickly
8. What are you for, what are you against?

SUPPORT THE PODCAST

Telling a friend - share the episode or send them this link: www.bit.ly/FBApodcast

Leaving a 5 star review on iTunes

Screenshot the podcast and tag us on the socials @fitnessbusinessasia

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Jack talks sales with Linda - what worked for her when she opened her first studio, through to the techniques WeBarre has used to open 5 successful studios across Singapore and Hong Kong.

Sales are the lifeblood of any business and whatever stage you're at, this episode will give you some guidance and ideas on how to sell effectively.

1. Bringing customers into the first WeBarre studio
2. The pros and cons of free trials
3. Building a compelling trial offer
4. The power of word of mouth
5. Their approach to converting trials to full clients
6. Focus on value, not discounts
7. Singapore vs Hong Kong reflections

GUEST RESOURCES

LINDA TANG ON LINKEDIN

WEBARRE

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Here are some of the things we've got lined up for you and your fitness business in the coming year!

Support the podcast by:

Subscribing!

Helps Apple push this podcast out to more people

Tell a friend!

Help us have a big and positive impact on Asia's industry by sending this link to a friend who's a business owner, coach or investor:

http://bit.ly/FBApodcast

Check these out, too:

Add Jack Thomas on LinkedIn - More LinkedIn Lives coming in 2020!

My recent interview with The Worst Investment Ever Podcast

Contact Jack Thomas with questions or comments

Jack sits down with Linda to talk about what it takes to build Asia's leading homegrown barre brand, WeBarre, and the inspiration and story behind the brand.

Every boutique studio owner will take some big lessons from today's episode on branding, recruitment, training and even how to get the most out of millennials.

1. From corporate life into entrepreneur and studio owner
2. Branding: "the fun part"
3. Writing WeBarre's purpose and values before anything else
4. Setting up a strong business partnership between founders
5. Building a team that set WeBarre up for scaling
6. Local and international expansion
7. Getting the most out of millennials
8. Working with different personality types
9. Hire slow, trust your instincts
10. How to build strong internal and external culture

GUEST RESOURCES

LINDA TANG ON LINKEDIN

WEBARRE

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Many find money and prices a difficult and awkward topic, but to run a successful business it's a conversation that must be had.

Jack discusses why increasing your prices is something that's essential at some point if you wish to run a strong and thriving business that continues to be great for both staff and clients.

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Pete talks about his industry leading academy for yoga instructors, why collaboration is something that benefits us all and the foundations of building great business partnerships.

Pete also breaks down the yoga scene in Asia and makes his predictions for the next few years.

If you've not heard part 1, go back and get up to date:

Part 1 with Peter Thew

Our first interview with Pete back in 2018:

FBA 13: What does it mean to create a brand with Peter Thew of Yoga Movement [Part 1 of 2]

FBA 14: Branding, values and the fitness industry ecosystem with Peter Thew of Yoga Movement [Part 2 of 2]

In the episode dice into:

1. The yoga movement academy
2. The business of yoga part of the academy
3. Hiring a voice coach for the team
4. Partnerships
5. Collaboration
6. The yoga scene in Asia

GUEST RESOURCES

YOGA MOVEMENT

PETER THEW ON LINKEDIN

SHOW RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Pete's first interview with Jack was one of our most popular and downloaded episodes - go back to episodes 13 and 14 to check it out.

A lot has happened in the last year with Pete and the team at Yoga Movement, so we check in on how his 7th studio build has gone and the ups and downs of building a seamless, slick and interactive app for Yoga Movement.

Our first interview with Pete:

FBA 13: What does it mean to create a brand with Peter Thew of Yoga Movement [Part 1 of 2]

FBA 14: Branding, values and the fitness industry ecosystem with Peter Thew of Yoga Movement [Part 2 of 2]

In the episode we touch on

1. Opening his 7th location
2. His learnings from the first 6 studio builds
3. What goes into the experience beyond the training?
4. Why Yoga Movement built their own app
5. How to make the most out of your studio as it gets busy

GUEST RESOURCES

YOGA MOVEMENT

PETER THEW ON LINKEDIN

SHOW RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM

Jake Anderson of the One Life Show interviews Jack Thomas on sales, marketing and the ups and downs of building a fitness business.

In this episode, we touch on:

1. The difference between being a great coach and running a great business
2. Building a business without burning out
3. Why you need the right social media strategy to grow your business
4. How to use word of mouth to accelerate growth
5. Creating a thorough sales process
6. Tying in your business with your mission
7. What it takes to be successful
8. How and why you grow with your business

Check out me interviewing Jake Anderson on episode 21 of the Fitness Business Asia podcast

GUEST RESOURCES

ONE LIFE SOCIAL MEDIA

RESOURCES

JACK THOMAS ON LINKEDIN

FITNESS BUSINESS ASIA WEBSITE

FITNESS BUSINESS ASIA INSTAGRAM