Fitness Business Insights with Matt Robinson

In this episode Paul Campey explains how his 19+ years in the industry have allowed him to put together a 'financial blueprint' that helps our trainers create a business that is set up for financial security and success. This simple 3-step system can be applied to any fitness (and non-fitness) related business and will give you an idea of the type of work we do with our teams in educating them about important areas of life - finance being just one of those.

In this episode Ben Pratt from Nordic Fitness Education joins me in discussing the overall importance of sleep in health and why we need to increase our emphasis on helping people improve their sleep quality. We discuss...How to assess sleep, the role of sleep trackers, strategies for improving sleep, sleep debt, improving sleep in children and a whole host of other sleep related topics.

In Episodes 3 & 5 we outlined the steps to attracting clients and how to go about your consultation process. In this episode I cover the simple steps to set clients up for success very early on in their journey with you as a trainer.

In this episode I break down a simple 3-step consultation process that will allow you to ensure fewer no-shows to your consultations and a higher sign-up rate for those who do turn up and engage with you. I cover; what to do before your consultation, what do do during your consultation and what to do after your consultation to increase your success with signing up new clients.

Matt Dewhurst has 10+ years experience as an S&C coach, head CrossFit coach, educator and PT. In this episode he shares his journey to date, as well as uncovering some of the key lessons a long the way. He also touches on the importance of movement assessments for your fitness business and how to go about implementing them in to your services. Finally, we cover his transition from 'Coach' to 'Business Owner' - two distinctly different roles and mindsets.

In this short episode you will discover who Pro-Fit Personal Training are, what we do and how we want to help you (and your fitness business) grow. I, Matt Robinson (host), will give you a quick overview of how our podcast episodes will be structured, as well as what to expect in our first ever interview episode (Episode 002)

In this episode I take a deep dive in to one of the key concepts discussed in Episode 002, where Rich talked about his approach to the gym floor and how he used a simple 3-step system to build his PT Business. I review that 3-step system and take a closer look at what it entails, how YOU can implement it in to your business and how you can vary your approach to make it highlight your biggest strengths as a trainer or coach.

In this episode I fellow Pro-Fit PT, Rich Malpass. Since starting his business in 2011, Rich Malpass has gone through some rough times (discussed) and has now gone one to build one of the most impressive PT models you will ever come across. He is also a Personal Mentor to many other high-level PTs and manages a region for Pro-Fit Personal Training. So there's a lot to be learned from how he manages his working diary and free time too.