In episode 79, we're taking you behind the scenes of our 7-month journey from our October Year-End Show Retreat all the way through dress rehearsal week! We’re sharing how we plan, what gets done when, and how our team brings it all together to create a magical show experience.

Here’s a month-by-month breakdown of our show planning timeline:

November:

• Met with full staff to recap retreat plans
• Saw Wicked (three times!) for creative inspiration
• Sent show day/time and costume info to families
• Master spreadsheet begins!

December:

• Ordered costumes
• Continued editing music for every class

January:

• Delivered music to staff
• Launched costume lookbooks and theme reveals
• Started choreography and prop planning
• Costumes began arriving and were sorted into garment bags

February:

• Finalized music (voiceovers, sound effects, etc.)
• Continued choreography and prop building
• Began building our personalized show app
• Started early logistics planning with DRT (ticketing partner)

March:

• Choreography goal: complete by month’s end
• Uploaded practice videos for dancers
• Preschool show leaders began working directly with classes
• Started planning backstage team

April:

• Routines finalized and shared with characters
• Set pieces in full creation mode
• Began building show program
• Ordered merch + goody bag items
• Released full show info packet to families

May:

• PURE MADNESS (and lots of magic!)
• Final staff meeting before the big week
• Tickets and merch sales go smoothly
• Hosted our character photo shoot
• Dress rehearsal week! Rehearse, group photo, photo ops, and more
• Finished and printed the program – a fan favorite!
• Created fun new photo ops and custom merch experiences
• Filmed our Welcome Video – 15 years strong!
• Set the finale and wrapped up with final rehearsals
• Packed up every last thing needed for the theater

Final Curveball:
Just days before the show, we were hit with a last-minute venue construction notice! We had to pivot quickly, reconfigure logistics, and communicate new plans—all during a major storm! But with quick thinking and teamwork, everything came together.

Challenges:

• Delays due to waiting on music tied to the Wicked movie
• Balancing a busy comp/convention season with show planning
• Last-minute venue access change

Wins:

• Incredible production value and theme
• More creative and fun merch options
• Our custom app made info easy to access
• Our rockstar team made it all happen!

Every season is a new adventure—and we’re always learning and improving. Stay tuned for our next episode, where we’ll dive into everything that happens at the theater—from load-in to load-out!

Thanks for listening! Have a tip or trick that works for your studio? We’d love to hear it.

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