Over The Moo founder Simon Goodman is on a mission to build the world’s tastiest vegan ice cream business. Inspired by helping Cadbury launch its first choc ice in his agency days, Simon set about bringing a delicious, plant-based ice cream to market. Listen in to hear about his manufacturing journey, expanding into Spain, Portugal and Dubai, Great Taste (and more) awards, great advice from a branding expert, the fundamentals of ice cream margins and lots more.
You’ll find videos, guides, checklists and podcasts to help you with your product development and food or drink business on the Froghop website at froghop.co.uk/resources. If you’d like to talk about your product and its development, why not book a Discovery Call.