Now we've finished making a great product. it's time to sell it. There's a strategy! There's a lot of questions we get as food science consultants about how we get the product to market. Here we explore how we leverage our network to evaluate how to navigate the different sales channels and distribution networks to allow your product to grow. We also dive into social media strategies and influencer marketing. Fun stuff!

Thanks so much for listening!

No matter what, your food will rot. What helps prevent this? A shelf-life study tells us a lot. The questions we get as food science consultants is how we determine shelf life on products. We review different techniques to better understand shelf life parameters based on categories.

Let's get into the statistics of the taste of food! The questions we get as a food science consultant is what is sensory evaluation and how important is it? We define and provide tools and resources for you to consider as you navigate the space of sensory science for marketing or QA/QC.

Quality and Food Safety. What is QA/QC all about? Can’t the co-man do it? Risk mitigation and control over food safety and quality gives you peace of mind. We dive deep into the core foundations of any food science and technology major - food safety and quality assurance/control.

Copacker, Co-man, potato potato. The most common question brian gets is do you know a co-man who can make my product? Yes, but it also depends on your strategy. We talk about where you can search for co-mans and what kind of questions you should be thinking about before we get to commercialization.

The facts and questions we get as food science consultants is what is commercialization or do they need us to be on site for their first production run? This episode is where we unpack the climax of a production launch!

The facts and questions we get as food science consultants are about the accuracy of a nutrition and supplement label and if they need to go to a lab to get nutritional information. We walk you through how we do nutrition panels and the different tools or platforms that support the creation.

In this episode, we get into some questions regarding money: what are my costs of goods sold and for the fundraisers out there, how or where may we secure funding? You will get to understand why we need to look at your COGS in order to develop a MSRP, a firm sales strategy, and your financial statements. You will also explore different paths to funding.

Why do we need to source new ingredients or how difficult is sourcing raw materials? You will learn there is a whole industry of ingredients and that comes with the documentation necessary for R&D, scale-up, and transparency.

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The most frequently asked question we get as food science consultants are how do we work as food science consultants? What are the steps in doing research and development? You will explore how we set up our framework for operating.