Clients may end their relationship with your agency for a variety of reasons, many of which you have no control over. On this episode of the Agency Leadership Podcast, Chip Griffin and Gini Dietrich suggest the best ways to protect yourself, your work, and your finances when the unexpected happens.

Chip and Gini discuss how agency leaders can better engage junior employees and provide them with the training, resources, and guidance needed to succeed.

Chuck Hester, longtime communications expert and author of Linking In to Pay It Forward, offers tips on how agency leaders can use LinkedIn effectively for business development, recruiting, and more.

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Mark McClennan, host of the Ethical Voices podcast, talks about the current state of ethics in the PR industry and how agency leaders can instill ethical practices in their teams.

Good agencies measure performance -- of their projects, their business, and their employees. On this episode of the Agency Leadership Podcast, Chip Griffin and Gini Dietrich examine why employee goals matter, as well as how to set them appropriately.

We discuss how B2B and B2C decisions differ and what that means for marketers. Caterpillar comes up with a way to create an emotional attachment to tractors. And a year after GDPR went into effect, marketers say it's made them better.

For technology companies, the conventional wisdom is wrong when it comes to pitching a conference or webinar session. Instead of having your CMO or other C-suite executive tell your story, trust the technical people in your shop. Your audiences will thank you for it.