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Parents and guardians are a big influence on students, and parent involvement doesn't end when the college search has finished. In this episode of For Your Institution, Mike Kochczysnki and Greg Bauch are joined by Dave Becker, CEO of CampusESP, to talk about the best ways to engage with parents as they help students in their college journey.
Giving Day is a huge part of your Advancement Team's fund raising efforts. With traditional fundraising methods becoming outdated, your advancement teams may be wondering how to make the most significant impact with this year’s. Mike Kochczynski and Lauren Jaeger from Mongoose take questions and offer expert advice on Giving Day strategies.
Higher education is a competitive landscape, which has only escalated in recent years. What are some ways in which your school can stand out? This episode of FYI covers everything from website maintenance to the importance of authenticity.
Greg Bauch and Mike Kochczynski discuss student engagement and answer questions about enrollment, yield and retention in higher education.
With enrollment down across the country, colleges and universities are working hard to remain competitive.
On this episode of For Your Institution, Mongoose teammates Mike Kochczynski and Greg Bauch discuss the trends in higher ed and how schools can adjust their communication strategies to reach students. The panel talks about the future of virtual events and hybrid learning, enrollment and marketing trends in higher ed, and the importance of establishing your school's ROI.
Texting college students is very effective. And, while it's legal for non-profit schools to text students and prospects, there's so much involved before you hit send. This discussion covers the basics of legalities and higher ed best practices.
Mike Kochczynski and Greg Bauch from Mongoose go over everything from gaining consent to opt-out language.
Chat's What (S)he Said is a collaborative podcast between Mongoose and our friends at Enrollify. In this episode, Zach and Nicole talk about ways to level to increase interactive with students through your institution's website. From quick hacks like A/B testing top ranking blog posts, to more labor-intensive solutions like creating a majors and minors recommendation engine based on known data of your visitors, there’s something for every department in higher ed.
How many texts and emails are too many texts and emails? What's the best strategy for retaining Community College students? Students need your help year-round, and winter break is no exception. Mongoose higher ed experts Mike Kochczynski and Greg Bauch answer questions from staff at colleges and universities on some of the best practices to guiding students through obstacles to make sure they succeed.
While the term "personalization has been overused, the concept is critical. Robotic language and mass texts and emails will miss the mark with Gen Z. In this episode of For Your Institution, Zach Busekrus and Nicole Gates talk about how your students need to to know that they're communicating with actual humans, with tips on how best to personalize your messages.
Higher ed experts Mike Kochczynski and Greg Bauch have an in-depth discussion on ways to drive enrollment through the holidays, setting you up for success in 2022.
Prospective students don’t forget about their college search because your school is off for the holidays, and continuing your student recruitment efforts through the winter months gives you an edge in a competitive recruiting landscape.
If the goal is the reach students, it's important to use the correct tools. Should colleges use their CRM texting feature or a texting platform? Josh Bieck from Mongoose, a former Assistant Director of Admissions, talks about the drawbacks of using a feature and how it's not always easier or less expensive.
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