The CFO Playbook

Forecasting Finance Functions with Paul Sheriff, CFO at NewDay


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Paul Sheriff, CFO at NewDay has over 25 years of experience in financial services organizations spanning banking, asset management and insurance. Paul is currently working as Chief Financial Officer for NewDay, a private equity backed consumer finance business providing branded and co-branded credit cards, including Amazon’s credit card in the UK. His specialities include, finance, operations, financial services, and change management. Paul’s vast experience with large corporations and smaller companies across the world have helped provide insight and expertise to have success in his role today.

To be a successful CFO, Paul strongly believes that you need to take opportunities as they arise. He recommends that in doing so you always look forward and be one step ahead so you set up your company and leadership to always look good and be prepared. While technical abilities are very important, how you interact and communicate with others helps you to gain trust and confidence in your team, leadership, and clients.

Paul believes that being a good CFO requires you to be level headed in moments of stress and crisis. Having broad access to the technical, business, and commercial sides will help you to build that comfort to lead through knowledge and experiences.

In this episode of The CFO Playbook, Paul Sheriff, CFO at NewDay shares his vast experience across different companies and countries. He provides insight on how to approach your first 100 days as a CFO in a new job. Paul also talks about the impact of data and his philosophy on financial forecasting, technology, and progressive approaches to being a CFO.

Take The CFO Playbook Listener Survey to help us improve the show. You’ll also be entered to win your choice of the latest iPad Pro or a Samsung Galaxy S7.

Connect with our guest Paul on LinkedIn.

Connect with our host Ross on LinkedIn.

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