Foremost Media Marketing Chat

Foremost Media Marketing Chat

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Foremost Media Marketing Chat episodes

  • Implementing Marketing Automation and Drip Programs in Your Business

    Marketing automation and drip programs are what we’re chatting all about in today’s episode. While monthly newsletters are great, new contacts are only seeing information after that point. Drip campaigns are sent on a certain time interval or based on a certain behavior. Listen to see how you can implement drip workflows and marketing automation in your business.

    Bonus, you’ll find out just how close the Foremost Media office is to a train track. Brownie points if you let us know what timestamp you hear the train.

    Time Stamps:
    • 00:00 - Intro
    • 02:12 - Getting started with drip campaigns.
    • 07:33 - How marketing automation can improve your onboarding process.
    • 09:40 - Capitalize on engagement.
    • Resources Mentioned:
      • Marketing Automation Defined
      • Manage Your Leads Effectively
      • Find more marketing insights and show notes at ForemostMedia.com

        15 min
      • COVID-19 Marketing Strategies

        The Foremost Media Marketing Chat Podcast is going unfiltered. Ready, set, action. Staying relevant, today we’re talking through some COVID marketing strategies. Questions like: Are you open? Do I need a mask? Are hours the same? Can I call? These are the new normal these days and having your content updated can make or break your business.

        Time Stamps:
        • 00:00 - Intro
        • 02:23 - Are you potential customers getting the right information?
        • 05:44 - Talking about what you’re doing for COVID can actually help you get to the top of search results.
        • 07:10 - Marketing and advertising spend during a pandemic.
        • Resources Mentioned:
          • Google My Business
          • The Benefits of Pay-Per-Click Marketing
          • COVID Marketing Guide
          • Find more marketing insights and show notes at ForemostMedia.com

            12 min
          • Tips for Redesigning your Website

            Welcome back to the Foremost Media Marketing Chat Podcast. In this episode, we’re discussing challenges when redesigning a website while sharing actionable insights along the way. Bonus backlink building tip you don’t want to miss.

            Time Stamps:
            • 00:00 - Intro
            • 04:50 - 301 redirects and why they’re important
            • 10:04 - Pay attention to what’s driving traffic.
            • Resources Mentioned:
              • Google Analytics
              • Google Search Console
              • Guide to Website Redesign
              • Find more marketing insights and show notes at ForemostMedia.com

                13 min
              • Why CRO Is Important For Growing Your Business

                Welcome to another episode of the Foremost Media Marketing Chat Podcast with Jon Ballard and Evan Facinger. This, we’re talking all about conversion rate optimization or CRO. The big question to ask, how can we continue to grow a customer’s business if their site is already highly optimized? Here’s why CRO is an evolution of marketing.

                Time Stamps:
                • 00:00 - Intro
                • 01:38 - What is conversion rate optimization, exactly?
                • 08:03 - Example of CRO
                • 17:05 - Testing ideas you can implement.
                • Resources Mentioned:
                  • Conversion Rate Optimization
                  • Conversion Rate Calculator
                  • Grow Your Business With CRO
                  • Find more marketing insights and show notes at ForemostMedia.com

                    22 min
                  • What To Expect From The Foremost Media Marketing Chat Podcast

                    Welcome to the first episode of the Foremost Media Marketing Chat Podcast! Meet the voices behind the podcast, Jon Ballard and Evan Facinger. We run through the latest marketing trends while sharing actionable tips along the way. In this episode, learn about the latest Google algorithm update and the importance of capitalizing on content.

                    Find more marketing insights and show notes at ForemostMedia.com

                    Time Stamps:
                    • 0:00 - Intro
                    • 4:17 - Google’s broad core algorithm update.
                    • 5:23 - Why your search volume may have increased.
                    • 8:24 - The new reality on Google Shopping.
                    • 14 min

                    About Foremost Media Marketing Chat

                    From the publisher's feed

                    Don’t waste your commute, workout, or whatever else you use Podcasts for by listening to some “marketer” drone on about nothing for 30 minutes. Jon Ballard and Evan Facinger from Foremost Media give…