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"Contemporary marketing is not selling at all." Dean Palombaro, Foundation Health's director of vibes (seriously), uses social media to elevate the perception of senior living, and to recruit staff. And it's working. On TikTok alone (with 4.5M likes), he's done things like convert 15 to 20 people in two months from agency to full-time staff. Host Rachel Hill finds out how.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
Does it feel like your light bulbs are always burning out? It's time to start talking about wellness, it's time to start talking about how we stay energized as leaders. Rachel talks with Kathy Parry about her new book that talks about how leaders in senior living need to address their own wellness and their own "why."
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
What's up with WhatsApp's safety? Why might older people be on Instagram and TikTok more than they used to be? ... How many old computers does everybody else have in their closet, and what should we do with them? (Asking for a friend.) Tune in as Rachel Hill talks tech with Burton Kelso, speaker and chief tech expert at Integral. It's the techiest Foresight Radio episode this year (so far)!
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
There's a piano singalong, and then there's music therapy. In this episode, Tara Jenkins, of Harmony in Dementia, shares with Foresight's Rachel Hill what the difference is — and how customized music therapy can increase socialization, communication, self-expression, and emotional well-being. It can even improve staff/resident encounters!
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
Christie Freeze helps families navigate caregiving and senior living — and drop the guilt. And she does it in one 90-minute consultation. Learn about her Roadmap for Eldercare. Plus: the simple, unique way she uses video for leads.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
A five-star hot dog? Yep. That's what Aaron Fish of Trestle Hospitality Concepts says we ought to be providing — five-star service and presentation with every meal, in every venue. But it's not about being fancy. It's about being thoughtful and personal. It's about the experience. Rachel and Aaron chat about menu hacking, being adaptable, and more.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
Dr. DeLon Canterbury is a geriatric pharmacist with a mission to DE-prescribe seniors. He has worked to help seniors (and their families) advocate for themselves when it comes to medications, making sure that all the medications make sense for the individual. He is committed to giving seniors their lives back by REMOVING them from unnecessary medications and giving them a voice in their healthcare.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
One evening, Akshita Iyer's mom left the stove on, igniting a fire. The house didn't burn down, but it was quite the scare. And it started Akshita on a path that would lead her to Shark Tank and an innovation in tech for senior living. Hear her story and the solution that her company, Amity, offers for one of senior living's worst fears: A resident accidentally burning down the building.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
Rachel goes solo this week to give some perspective on the outside view of senior living. She'd never worked in senior living when she joined the SLF team but had a personal history with the industry. She talks about what it was like coming in without a lot of industry experience and connections, how the industry is not what she thought it was, and what her hopes are for the future.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
Dr. Nakeisha Rodgers trains medical professionals to help their older patients "age like royalty." In this episode, Rachel talks with Dr. Rodgers — a geriatrician, educator, author, and speaker — about simple ways medical professionals suss out whether an ailment is purely physical or is stemming from depression or another mental illness.
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Where to find us:
Website: https://www.seniorlivingforesight.net LinkedIn: https://www.linkedin.com/company/seniorforesight/ Facebook: https://www.facebook.com/SeniorForesight Instagram: https://www.instagram.com/seniorforesight/ Twitter: https://twitter.com/SeniorForesight
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