Forward One Podcast

Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Amit Lalji to explore how he turned a rock-bottom moment into real estate success. From surviving gang territory to building a business with celebrity clients, Amit shares the mindset shifts and habits that changed everything. This one’s all about grit, growth, and the real strategies that move the needle.

Timestamps
00:00:00 Intro
00:00:55 Family Roots & Early Life
00:03:40 Navigating Gang Territory
00:06:41 Troubled School Years & India
00:10:34 Discipline & Studies in India
00:13:02 Exile to New Zealand
00:14:13 Turning 18
00:20:49 Rock Bottom & Finding Purpose
00:24:59 Vision Board to Real Estate
00:29:05 Door-Knocking Hustle
00:35:19 First Wins & Momentum
00:38:29 Balancing Business & Family
00:54:04 Landing Serena Williams
00:55:19 F1RE Round

Welcome back to F1REcast, hosted by Paul Mark Morris of Forward One Real Estate. In this episode, I sit down with Tiffany Chin—one of the most consistent, calm, and quietly powerful agents I know. We explore how she’s built a thriving business not by chasing trends or hype, but by mastering systems, staying steady in unpredictable markets, and building real relationships. You’ll hear how her psychology background gives her a unique edge in negotiations and client care, and why her approach to networking, newsletters, and niche marketing creates results most agents only dream of. Tiffany shares the practical mindset shifts that helped her grow through tough market conditions, and some of her most effective—but often overlooked—strategies for staying top of mind with clients year after year. If you're serious about growing a business with staying power, this one is worth your time.

Timestamps
00:00:00 Intro
00:01:25 Tiffany’s Calm Sales Approach
00:03:12 Conflict Resolution Formula
00:07:34 Gradual Growth & Pandemic Spike
00:10:07 Navigating a Weird Market
00:12:08 From Psychology Degree to Real Estate
00:16:06 Joining a Team & Early Years
00:20:01 Networking & Building Database
00:27:20 Consistent Newsletter Strategy
00:33:18 Masterclasses & Event Marketing
00:40:55 Referral Systems & Sapphire Group
00:46:09 Social Media Presence
00:57:31 Rapid-Fire Personal Questions
01:04:14 Mentor Advice & Work–Life Balance
01:05:48 Final Thoughts & Inspiration

Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Jeanet Salazar and Julio Martinez, a powerhouse duo whose relentless discipline and systems-based approach to real estate are producing serious results—even in a market most agents are struggling to navigate. You’ll hear how Jeanet built early momentum with ten transactions in her first quarter, how they handle distressed leads at scale, and why their obsession with follow-up and reputation has turned into a lead-generation machine. Julio also shares his personal transformation from Panda Express manager to a sharp prospector with hundreds of calls under his belt—proof that you can create massive leverage with nothing but your phone and the right mindset. If you’ve been relying too much on inbound or feel unsure how to scale consistent outbound, this episode will challenge your thinking and give you a concrete look at what top-tier execution really looks like.

Timestamps
00:00:00 Intro
00:01:00 Jeanet’s Disney Job & Seeking Opportunity
00:04:30 Transition to Real Estate & First Home
00:08:15 10 Sales in First Quarter
00:12:45 Client Communication Secrets
00:15:30 Current Business Stats & Market Shift
00:18:00 Distressed Property Focus & Lead Breakdown
00:22:00 Leveraging Referrals & Reviews
00:31:45 Expired Listings Playbook
00:38:00 ADU & Value‑Add Strategies
00:44:00 Flip Case Study: Long Beach
00:54:35 Julio’s Prospecting Journey
01:17:35 Excellence in Details
01:31:35 F1RE Round

Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, I sit down with Craig White of Sotheby’s International Realty to unpack the mindset and strategies that transformed him from a career in tech into one of LA’s most trusted names in real estate. Craig shares how a single conversation about a $100K salary sparked a complete career pivot—and how he leveraged mentorship, open house strategy, and grit to close his first deal during one of the worst markets in history. You’ll hear how Craig identified his “superpower” and built a reputation that ultimately earned him Rookie of the Year. We talk candidly about failures, leadership lessons, guerrilla marketing techniques, and the importance of listening closely to the market. If you’ve ever wondered how to thrive through uncertainty, double down on your strengths, or transition into leadership without losing your edge, this one’s for you.

Timestamps
00:00:00 Intro
00:00:57 From Tech to Real Estate
00:02:54 The $100K Barometer Talk
00:04:36 Spotting Weak Open Houses
00:05:47 Getting Licensed & Mentorship
00:09:24 First Open House Strategy
00:12:03 Closing His First Deal
00:15:02 First Listing During 2008 Crash
00:18:31 Rookie of the Year Reflections
00:24:21 Discovering His Superpower
00:38:35 Moving Into Leadership Roles
00:50:12 Lessons Learned & Return to Sales
00:57:29 Guerrilla Marketing Tactics
01:03:23 Balancing Commercial vs Residential
01:14:04 F1RE Round 

Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we’re joined by Markus Canter—luxury agent, architectural specialist, and true thought leader in the real estate space. We go far beyond sales tactics to explore how mindset, gratitude, and authenticity directly impact success in this industry. Markus shares the philosophy that built his career—from his transition out of the film and design world to building one of the top teams in Beverly Hills. If you’ve ever wondered how to attract high-level clients, lead with purpose, or turn your personal strengths into real estate superpowers, this conversation delivers. We also unpack how to handle overpriced listings, how to stay ready for the “wave” of opportunity, and why global property ownership is becoming the next American Dream.  If you're looking to level up in real estate—not just in skill but in presence and purpose—this episode will stay with you.

Timestamps
00:00:00 Intro
00:02:30 Practicing Daily Gratitude
00:05:30 Gratitude’s Role in Real Estate
00:10:00 Markus’ Career Shift
00:15:30 Mindset & Law of Attraction
00:20:30 Spotting Market Opportunities
00:27:00 Buying vs. Waiting Debate
00:33:00 The Power of Unique LA Properties
00:40:00 Pricing Strategy & Seller Expectations
00:46:30 Relationship‑Driven Business
00:52:30 Authenticity & Superpowers
00:58:30 Work‑Life Balance & Parenting
01:03:30 Affirmations for Success
01:06:30 F1RE Round

Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, I sit down with Adam Brawer—a former Hollywood producer who made a bold leap into real estate and built a luxury business from scratch. Adam shares how he turned massive setbacks into momentum, and how mindset, marketing, and authenticity drive his success today. You’ll hear how he wins multimillion-dollar listings, what his 60% open-rate newsletter looks like, and why 50 real conversations a week keep his referral engine thriving. This one is packed with high-level insights and practical takeaways you can put to work right now.

Timestamps
00:00:00 Intro
00:01:30 Brooklyn Roots & Agency Beginnings
00:03:30 Hollywood Setbacks & MeToo Fallout
00:06:00 Building Resilience Through Adversity
00:11:00 Iceland Epiphany—Choosing Real Estate
00:17:00 First Listings & Chain‑Reaction Success
00:19:50 Market Boom to 2022 Slowdown
00:22:00 Coaching & Luxury Breakthrough
00:28:30 Betting on Myself at Compass
00:31:30 Producer Skills in Property Sales
00:39:00 Relationship‑First Service Philosophy
00:49:30 Systems, Newsletter & 50 Conversations
01:10:00 Scaling Up—Six Listings & Team Growth
01:21:00 Quantum Mindset & $50M Listing
01:26:55 F1RE Round

Welcome back to F1REcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In today’s episode, we sit down with Jeff Yarbrough to explore what it truly takes to not just survive, but thrive through major market shifts. Jeff shares the real strategies that helped him grow his business by 50% during the Great Recession—while most others were struggling to stay afloat. We talk about the systems behind building a resilient real estate team, the power of embracing accountability, and why creating a culture of equal opportunity leads to unequal and exceptional results. You'll hear the surprising mindset shift that fueled Jeff’s recruiting success, the leadership structure that retains top talent, and why focusing on net value over splits is crucial if you want lasting success. If you're serious about leveling up your business, expanding your influence, and positioning yourself to win in any market, this conversation is packed with the insights you need.

Timestamps
00:00:00 Intro
00:01:35 Building a Business Mindset
00:02:45 Thriving Through the Great Recession
00:04:55 Turning Crisis into Opportunity
00:07:11 Leadership & Team Expansion
00:10:36 Coaching Agents for Success
00:12:25 Accountability Systems That Work
00:13:55 Structuring Leadership & Splits
00:17:54 Rewarding High Performers
00:19:41 Recruitment Goals for 2024
00:22:22 Keeping Top Talent
00:25:40 Culture of Equal Splits
00:29:49 Luxury Service & Client Events
00:32:07 F1RE Round

Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, we sit down with Michael Koshet—a powerhouse in commercial multifamily real estate with over a billion dollars in transactions under his belt. What makes this conversation essential for anyone serious about building wealth is Michael’s no-nonsense approach to scaling a real estate business, cultivating grit, and narrowing your focus to unlock massive returns.

We talk about how to identify and seize opportunities most people overlook, the mindset shift that turns cold calls into a thriving deal pipeline, and why choosing a niche isn’t limiting—it’s the gateway to becoming a true expert. Michael also shares how he reinvests half of every commission and why deal flow without discipline leads nowhere. Whether you're an agent, investor, or entrepreneur, this episode delivers rare access to the systems, psychology, and standards behind elite performance in high-stakes real estate. If you're serious about building lasting wealth, this is one you’ll want to hear.

Timestamps
00:00:00 Introduction & Early Career Beginnings
00:00:16 Mentorship & First Cold Calls
00:03:38 Overcoming Cold Call Rejection
00:05:44 Embracing the Performer Mindset
00:12:00 Developing a Winning Routine
00:14:04 Personal Challenges & Motivation
00:19:29 Transition to Commercial Real Estate
00:25:38 Building a Powerful Database & Leveraging Tools
00:35:25 Working with Select Buyer Groups
00:39:17 Reinvesting Earnings & Building Wealth
00:42:24 Balancing Business & Personal Life
01:01:12 Leveraging Partnerships & Trusted Networks
01:04:32 Mastering Cold Calling Strategies
01:11:28 Focusing on Your Niche & Consistency
01:27:06 Wrap-Up & Final Thoughts

Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. We’re sitting down with Craig Strong—a standout in Los Angeles real estate with a reputation built not just on sales, but on relentless grit, community investment, and long-term brand strategy. If you've ever wondered how to build a business so rooted in trust that referrals become automatic, or how to transition from chasing deals to becoming the go-to person in your market, this conversation is essential. We unpack what it really means to create a local brand moat, why authenticity trumps aggressive selling, and how working “on the edges” compounds into long-term success. You'll also hear surprising perspectives on marketing tactics that no longer work, how Craig built authority without relying on cold calls, and why floor time—yes, floor time—was once a secret weapon. Whether you’re building a real estate business or scaling your personal brand, this episode will challenge assumptions and sharpen your strategy.

Timestamps:
00:00:00 Introduction & Guest Welcome
00:01:03 From Family Business to Real Estate
00:03:11 First Deals & Building Confidence
00:05:00 Floor Time & Networking
00:08:59 Marketing Innovations & Branding
00:13:23 Embracing Technology & Community
00:16:02 Establishing a Local Presence
00:20:00 Building Trust & Client Relationships
00:25:00 Authenticity, Success & Mentorship
00:34:01 Evolving Marketing Strategies
00:40:00 Overcoming Challenges & Resilience
00:46:14 Local Expertise & Listing Preparation
00:55:00 Navigating Market Changes & Financing
01:12:53 F1RE Round

Welcome back to the Forward One F1REcast, hosted by Paul Mark Morris and Josh Spitzen. In this episode, I sit down with Tim Gavin—pro skateboarder turned powerhouse real estate entrepreneur—for one of the most honest and insightful conversations we've had yet. Tim shares how he went from skating the streets of LA to building a $120 million global footwear brand, and eventually becoming one of the most trusted names in Southern California real estate. 
What makes this episode powerful isn’t just the story—it's the mindset behind it. We explore how fear, insecurity, and even desperation can be transformed into fuel for success. Tim reveals the exact strategy that helped him close $27 million in sales during his first year as an agent, and why authenticity and grit still outperform marketing tricks. If you're looking to elevate your business, break into higher price points, or simply understand what it really takes to build trust and long-term value in any industry, this episode will challenge your thinking and sharpen your approach.

Timestamps
00:00:00 Introduction
00:00:29 Tim Gavin
00:03:44 Turning Pro
00:05:48 Why Tim Walked Away From Skateboarding
00:07:57 The Power of Fear
00:09:16 Closing $27M in Year One
00:10:00 The First Deal
00:12:27 Skateboarding Grit
00:19:49 Building and Selling a $120M Footwear Brand
00:27:36 Discovering Real Estate Through Social Media
00:32:38 The Text Message Strategy That Got Tim His First Deals
00:35:54 Reframing Insecurity as Fuel for Growth
00:38:09 The Art of the Deal
00:46:50 Why Tim’s Next Goal Is $100M in Sales
00:53:27 Breaking Into High-End Luxury Real Estate
00:58:10 Gratitude, Passion, and the Long Game
01:00:59 F1RE Round