In this episode of Founders, Future, host Elliott Boll sits down with Greg Martignoni, co-founder of Grow Surely., to discuss his journey from a university project to building a successful lead generation agency. Greg shares how he and his co-founder, Adam, identified a gap in the market, leveraged AI-driven outbound sales strategies, and overcame early challenges—like working for free to build credibility.

He also breaks down the misconceptions about entrepreneurship, the power of persistence, and why having a revolutionary idea isn’t necessary to succeed. Greg provides actionable advice on using LinkedIn for customer outreach before scaling with cold email, and the importance of delivering real results in a saturated market.

If you’re a founder looking to improve your outbound strategy or seeking motivation to push through your first year in business, this episode is packed with insights you won’t want to miss.

Tune in to learn:

✔ How Greg transitioned from e-commerce to lead generation

✔ The early struggles of launching an agency with no network

✔ Why consistency and patience are key to business success

✔ A proven strategy for leveraging LinkedIn before scaling outreach

✔ The biggest misconceptions about starting a business

In this episode of Founders, Future, host Elliott Boll sits down with Michael Rossetti, co-founder and CEO of The Social Ads, to discuss his entrepreneurial journey and the lessons he's learned along the way. Michael shares the story of how he transitioned from a sales career to building a marketing agency with his longtime friend and co-founder.

The conversation dives into the early challenges of launching a business, balancing a full-time job while scaling a startup, and the critical importance of client retention alongside acquisition. Michael reveals key insights on hiring, building scalable systems, and the power of organic content in lead generation. He also candidly shares a major mistake—scaling too fast without the infrastructure to support growth—and how founders can avoid similar pitfalls.

Whether you're an aspiring entrepreneur or scaling a business, this episode is packed with practical strategies on sales, marketing, and sustainable growth.

Key Takeaways:

✅ The reality of entrepreneurship vs. social media hype

✅ Why client retention is just as important as acquisition

✅ The importance of hiring and building scalable processes

✅ Choosing the right marketing channel and going all-in

✅ Lessons learned from overpromising and underdelivering

In this episode of Founders, Future, host Elliott Boll sits down with Heather Redisch, CEO and founder of Adulting 101 Masterclass and The Talent Maven. Heather shares her journey from a 25-year career in talent management and recruiting to launching two businesses that help both young professionals and employers bridge the generational divide in the workplace.

Heather dives into the challenges Gen Z faces when entering the workforce, from a lack of confidence in interviews to adapting to professional environments shaped by prior generations. She explains how technology, social media, and the pandemic have impacted this generation’s communication skills and resilience—and how businesses need to adapt their hiring and training strategies to support them.

She also opens up about her early missteps, how she pivoted from frustration to advocacy for Gen Z, and how her programs are helping young professionals build critical life and career skills while enabling companies to create more effective onboarding and training programs.

To wrap up, Heather shares her most valuable advice for founders: “Be comfortable being uncomfortable.” She explains why embracing discomfort is essential for growth, networking, and entrepreneurial success.

In this episode of Founders, Future, host Elliott Boll sits down with Anea Bogue, co-founder of Clear Midlife Wellness, to discuss her journey from personal struggle to entrepreneurship. Anea shares how her experience with perimenopause and the lack of clear solutions led her to develop plant-based wellness products alongside her husband, a scientist and product formulator. She opens up about the challenges of launching a business in a regulated industry, the importance of a mission-driven brand, and her vision for reshaping the conversation around midlife and menopause. This episode is a must-listen for entrepreneurs seeking to build businesses with purpose and for women looking for hope and empowerment in their midlife journey.

In this episode of Founders, Future, host Elliott Boll sits down with Scott Fernandez, founder of Careerguise and author of Cracking the Job Code. Scott shares the story of how he transitioned from leading recruitment teams in the tech industry to launching his own career coaching business. He discusses the biggest challenges job seekers face today—including resume optimization, LinkedIn strategies, effective networking, and interview preparation—and explains how his approach helps candidates land opportunities in a competitive market. Scott also dives into the balance between charging for valuable coaching services while maintaining a mission-driven approach to helping those in need. If you're looking for actionable insights on job searching and career growth, this is an episode you won't want to miss!

In this episode of Founders, Future, host Elliott Boll sits down with Chris DuBois, founder of Dynamic Agency OS, to explore his unexpected journey into agency coaching. Chris shares how his background as an infantry officer and later CEO of a marketing agency shaped his leadership philosophy and approach to business.

They discuss key challenges in launching a new venture, including building an audience from scratch and adapting to market demand. Chris also reveals a powerful decision-making framework that helps entrepreneurs overcome indecision and move forward with confidence.

The conversation dives into trends shaping the agency space, the importance of specialization in the AI era, and how playing positive-sum games has fueled Chris’s success. Whether you're an agency owner, consultant, or entrepreneur looking to scale, this episode is packed with actionable insights on leadership, strategic growth, and future-proofing your business.

In this episode of Founders, Future, host Elliott Boll sits down with Dr. Dave Miles, founder and principal of Transformative Alignment Group. Dr. Miles shares the unlikely inspiration behind his career—a chicken sandwich—and how his early work experience shaped his passion for workplace culture and leadership.

Diving into compelling research from Gallup and other leading organizations, Dr. Miles reveals the staggering financial impact of disengaged employees, which can cost companies millions in lost productivity. He explains why senior leadership alignment is the single most critical factor in driving engagement and how he helps CEOs uncover and address hidden drains on their productivity, revenue, and profit.

Throughout the conversation, Dr. Miles shares real-world insights from working with manufacturing leaders and breaks down his process for diagnosing and resolving leadership misalignment. If you’re a business leader looking to boost engagement and drive tangible results, this episode is packed with valuable takeaways.

In this episode of Founders, Future, host Elliott Boll sits down with Mark Franklin, the founder of LinkedIn Success Systems. Mark shares his journey from a traditional corporate career to building an online business that helps professionals transition into entrepreneurship.

He discusses the pivotal realization that led him to seek autonomy, the challenges of navigating the digital landscape as a non-tech-savvy entrepreneur, and how he found his niche helping late-career professionals leverage LinkedIn to build their own ventures.

Mark dives deep into misconceptions about entrepreneurship, emphasizing that success is not linear and requires significant personal growth. He highlights the emotional barriers that often surface when taking the leap into business ownership and the importance of overcoming them.

Finally, Mark shares his vision for 2024, his focus on accountability and support for his clients, and offers valuable advice for aspiring founders: embrace personal challenges as opportunities for breakthroughs.

This is an insightful conversation packed with wisdom for anyone considering a career pivot or looking to take control of their professional future.

Key Takeaways:

1. Entrepreneurship is not a straight path; progress requires resilience.
2. Overcoming personal barriers is crucial for long-term success.
3. LinkedIn can be a powerful tool for late-career professionals starting businesses.
4. Accountability and support are key drivers of transformation.

In this episode, host Laura Skinner sits down with Ian Hameroff, founder of Fulcrum Group, a B2B tech marketing firm specializing in product marketing and go-to-market strategies. Ian shares his journey from leading product marketing teams at major tech companies to founding Fulcrum, driven by the challenge of finding skilled B2B product marketers who could bridge the gap between complex technology and clear, compelling messaging.

Ian discusses the evolution of Fulcrum’s "Product Marketing as a Service" model, which allows tech companies to accelerate their go-to-market strategies without the long hiring cycles. He reflects on the early challenges of launching the business, learning sales on the fly, and refining his value proposition through constant feedback.

The conversation also explores scaling beyond word-of-mouth referrals, the power of customer testimonials, and the role of LinkedIn in outbound and inbound lead generation. Laura and Ian discuss LinkedIn advertising strategies, leveraging Sales Navigator, and balancing organic and paid marketing efforts to create predictable growth.

In this episode of Founders, Future, host Laura Skinner sits down with Rafi Salazar, a healthcare go-to-market strategist and founder of Rehab U. Rafi shares his journey from launching an online education business in 2017 to becoming a trusted advisor for innovative healthcare companies. He discusses the challenges of selling to early-stage startups, the power of content marketing, and why he’s chosen a consulting-for-equity model.

Rafi also dives into the unique complexities of healthcare sales, the importance of positioning, and how his content-driven approach has created a steady stream of inbound leads. Plus, he reveals his plans for the future—balancing business growth with personal freedom. Whether you're a founder, consultant, or sales leader in the healthcare space, this episode is packed with insights on scaling sustainably and closing high-value deals.