Founders In The Lab with Ruben Kanya

If you know anything about me, you know as your host (Ruben Kanya) I love experiments and one experiment that I've fallen in love within the last 2 years is the short term rental/ vacation rental industry also known as the #airbnb space.

Guesty unique link: https://hosts.guesty.com/?=therealestateexperiment

#BecomeaHospitableHost

#RealestateExperiment

#ShortTermRental

Chad Griffiths visits us in the lab to experiment commercial industrial real estate investment and give a quick look at retail properties. He gives us an idea of what to expect when investing in industrial real estate and the ways it can provide headache-free tenants based on the various unconventional models that industrial real estate provides in addition to high returns.

Working as an industrial real estate broker for more than 15 years, Chad has completed more than 500 client deals with both small and big institutional companies. He’s the host of The Industrial Real Estate Show and has delved into CCIM, REFM, and SIOR. Rightfully, he has been dubbed as an influencer in his field by GlobeSt.com.

Tune into this episode if you’re looking to learn the basics of industrial real estate and whether to buy or lease.

HIGHLIGHTS OF THE EPISODE:

5:59 - What really is industrial real estate

18:08 - Should you buy or lease as an investor?

27:44 - The beauty of triple net lease in industrial real estate

KEEPING IT REAL:

2:57 - Should you try out CCIM, REFM, or SIOR?

8:23 - Three categories of industrial real estate

14:30 - Do retail chains buy or lease industrial properties?

21:35 - The importance of following market trends from Alberta to New York

32:34 - The usual cost of retail chain industrial properties

33:49 - How to get headache-free tenants

38:33 - Property managers as a strategic partner

42:01 - Multifamily vs industrial cap rates and IRRs

51:45 - Are commercial industrial properties good for your portfolio?

56:17 - What is percentage rent?

NOTABLE QUOTES (KEY LESSONS):

“You need to look at real estate as a conduit functioning for your business.”

“You need to just make the best decision for your business, regardless of whether that’s a sale or lease opportunity. Just make the decision that you can for the business.”

“There’re industrial leases that last longer than the average marriage. It’s a long-term commitment.”

CONNECTING WITH THE GUEST

Website: https://industrialize.com/

Email: [email protected]

YouTube: https://www.youtube.com/c/ChadGriffithsCRE

LinkedIn: https://ca.linkedin.com/in/chadgriffiths

Facebook: https://www.facebook.com/ChadGriffithsIRE

Twitter: https://twitter.com/ChadGriffiths

#properties

#industrial 

#realestate

Lauren Cohen joins us in the lab to experiment immigration and international investing — as an international lawyer and cross-border expert. Lauren's personal experience with her then-husband’s deportation launched her flight into investing across borders, using real estate as a tool to help investors legally migrate to the United States.

In this journey, Lauren has become the president and founder of e-Council Global where she helps entrepreneurs from all over the world expand their companies globally through international investment. She’s also the founder of Find My Silver Lining, a 501(c)(3) organization that offers strategic guidance in business matters for working parents and mompreneurs.

Tune into this episode if you’re looking to immigrate into the US as an entrepreneur through real estate investments.

HIGHLIGHTS OF THE EPISODE:

3:16 - Investing with Lauren

5:28 - Your options when coming into the country as an investor

11:30 - Employment visa vs. real estate visa

KEEPING IT REAL:

14:38 - Why franchising is better than building a start-up

17:31 - Hiring people for your visa

19:59 - Changes in the EB-5 Immigrant Investor Program

24:30 - Visa categories you need to know

30:00 - Why you can’t get a visa for investing in syndication

33:41 - Biggest tax mistakes for immigrant investors

36:28 - Lauren answers why you should move to the US

NOTABLE QUOTES (KEY LESSONS):

“For around a hundred thousand, you can own that business, run that business, hire people, and create your own destiny.”

“The government loves franchises, they don’t love start-ups.”

“One of the biggest mistakes people make is thinking that if they have an LLC, they’re going to be able to invest and have tax benefits—you’re not.”

CONNECTING WITH THE GUEST

Websites:

Instagram: https://www.instagram.com/investing_across_borders/

YouTube: https://www.youtube.com/channel/UCc6urWxttkC6J6W04qYQSAQ

TikTok: https://www.tiktok.com/@laureniab?

LinkedIn: http://linkedin.com/in/lauren-a-cohen-9b54b11a2/

Facebook: https://www.facebook.com/eCouncilInc/

Podcast: https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy5zaW1wbGVjYXN0LmNvbS9hYVFoWG80Yg?sa=X&ved=0CAMQ4aUDahcKEwiw2b_xrvP2AhUAAAAAHQAAAAAQAQ&hl=en-PH

#immigration

#internationalinvesting

#realestate

We’re in the lab again to uncover Tonya Weathers’ multiple learning journeys — what we call experiments in our lab to evidently get to her investment end goal of becoming a multifamily syndicator. Tonya leveraged one property to another to get to her end strategy which is what we reinforce and encourage you to do in your own lab. Tonya’s mission has been to break the generational curse and has been able to accomplish this and share her success with others — predominantly minority women with her experience in short-term rentals, house hacking, multifamily investing, including her most recent project of flipping a home simultaneously. Today, she’s on a mission to catapult women and their families into financial freedom.

Tonya is the founder of Breaking Curses: Real Estate Investing Academy, where she mentors women through 1-on-1 and group coaching. Her goal is to help women get a handle on their finances and understand why real estate is one of the most powerful tools in doing so.

If you’re looking to leverage multiple strategies outside of real estate such as whole life insurance, self-directed IRAs to then leverage those into real estate opportunities such as Airbnb, flipping to then get to your end goal i.e. multifamily investing like Tonya, this episode is for you to see how one experiment can domino effect into another to get to your ultimate end goal.

HIGHLIGHTS OF THE EPISODE:

3:27 - Tonya’s aha moment: Breaking the generational curse with real estate

41:35 - What is Whole Life Insurance?

57:34 - Investing on the moon

KEEPING IT REAL:

17:03 - Experimenting with short-term rentals

NOTABLE QUOTES (KEY LESSONS):

“Don’t be afraid to dream big…heck, maybe do some investing on the moon.”

“Never invest in a 401K.”

“Make your money work for you a little quicker and in a better vehicle than to let your employer only give you X percent which you probably can’t afford to match.”

CONNECTING WITH THE GUEST

Websites: https://www.tonyaweathers.com

Instagram: https://www.instagram.com/tonyaweathers/

Email: [email protected]

#Leverage

GUEST SUMMARY:

We’re back in the lab with ex-Army Officer Brent Bowers who left the life of deployment to become the Land Shark that he is today. After more than 8 years of service and a baby on the way, he felt like he needed to spend more time with his family and experimented in the world of real estate. He started with rentals until he found a podcast, much like this one, that opened his eyes to investing in land. The rest is history.

Today, he is the CEO of ZechBuysHouses LLC which has Vacant Land of the Free, Discounted Houses Colorado Springs, Rent2Own Colorado, and Co-Working & Shared Space all under this brand. He’s also a mastermind of The Land Sharks Program helping more and more people build, scale, and grow a business in land real estate.

Tune in to learn more about opportunities that exist in land, how to sell your land quickly, and the military reverse planning of how to dominate this hidden real estate niche.

HIGHLIGHTS OF THE EPISODE:

2:39 - Brent’s WHY: leaving military deployment for real estate financial freedom

7:26 - How Brent got into GO-mode

13:43 - What made Brent get into land investing

KEEPING IT REAL:

17:25 - What is the opportunity in land?

25:22 - Is land a commodity or is all land created equal?

27:41 - How do you earn from mortgage notes?

31:48 - What is the Dodd-Frank Act?

32:52 - Selling your land quickly

36:11 - Brent’s tips on how to sell your land

38:30 - What is buildable land?

41:05 - How to get your operation off the ground and how to scale it

45:44 - Do you still get conversions via mail?

49:01 - Brent as a mastermind

NOTABLE QUOTES (KEY LESSONS):

“The cow doesn’t just give the milk, you have to go out and put the work in.”

“Your mouth is your biggest moneymaker.”

“What are builders and developers good at? They’re good at building and developing, not sourcing land and finding land, so it is in high demand.“

CONNECTING WITH THE GUEST:

Websites:

Instagram: www.instagram.com/brentlbowers/?hl=en

Podcast: podcasts.apple.com/us/podcast/do-or-die-series-episode-01-how-to-wholesale-your-first/id1051156990?i=1000506163738

YouTube: www.youtube.com/channel/UCX4sxJwiz7ET7AKTXD9SA8A/featured

E-mail: [email protected]

LinkedIn: www.linkedin.com/in/brent1

Guesty Link: https://hosts.guesty.com/?=therealestateexperiment

#LandShark

GUEST SUMMARY

GUEST SUMMARY

TJ steps into our lab while having multiple experiences in a lab of his own as a mechanical engineer turned rental-preneur. TJ’s short term rental journey started from working in the oil and gas industry as a mechanical engineer to real estate, using data, the numbers,  and other tactics to predict STR and arbitrage opportunities, and finding his niche in the industry before venturing out.

While working in the oil and gas industry, TJ bought his first investment property in 2015. Between 2015 and 2017, TJ went on to complete several wholesale and fix & flip transactions. He also purchased several rental properties in the same period. In 2017, TJ discovered the short term rental strategy and hasn’t looked back. TJ bought and remodeled his first short term rental property in November 2017. His portfolio now exceeds 30 units of a mix of single and multi-family properties that he buys, remodels, furnishes, and turns into full-time short term rentals, 60% of which he owns and the rest of which he masters a unique scalable strategy called rental arbitrage. As of late TJ has acquired a boutique hotel, with all his experience, he uses his platform - The Short Term Rental Roadmap to teach others on how they can do the same thing.

If you’re looking for ways to combine short term rental investing a.k.a airbnb homes that you but while also leveraging rental arbitrage as a way to acquire more in your portfolio, this episode is for you.

HIGHLIGHTS OF THE EPISODE:

00:43 - Guest introduction

03:59 - TJ’s background

04:34 - What gets TJ out of bed

10:10 -TJ’s A-ha moment

12:20 - What made TJ realize he didn't want to be an employee for the rest of his life

KEEPING IT REAL:

13:51 - How TJ found the Short Term Rental niche and who gave him permission to make that pivot

18:16 - TJ learns about arbitrage

29:07 - Deal first or lenders first?

32:53 - How TJ looks at arbitrage opportunities and using data to predict them.

36:39 - Additional tactics that can be used to predict arbitrage opportunities in addition to using the data

37:28 -Vacation vs. short term rentals

39:22 - Partnership with TJ

41:00 - Being in Houston, is it strategic for TJ or did it just happen?

42:47 - TJ’s vision for getting into multifamily deals

45:42 - Favorite app TJ uses day to day

46:19 - The best habit that serves TJ

46:34 - Book that TJ recommends right now

NOTABLE QUOTES (KEY LESSONS):

06:04  “At the end of the day your why is what’s gonna allow you to keep pushing.” - TJ Tijani

07:12 “We have to wake up acting like somebody handed us a million dollars every single day.”  - TJ Tijani

CONNECTING WITH THE GUEST

IG: @TjTijani  

Website: http://www.strroadmap.com/

TJ’s Masterclass: http://www.strroadmap.com/masterclass

GUEST SUMMARY

In the lab we have Stephanie Walter, CEO of Erbe Wealth. She’s a capital raiser, syndicator, real estate investor, business owner, and financial educator who recently retired and sold her insurance agency of 16 years. Stephanie is able to share with Experiment Nation a unique perspective having worked in the corporate world, been a business owner and having real estate syndication replace her business and corporate income by achieving better cash flow through real estate syndication. Stephanie shares key principles that she teaches other professionals to use, how she pushed back against frustration from her early career by starting her own agency, and the path that led her from owning single family properties to real estate syndication.

Stephanie worked as an insurance claims adjuster straight out of college and was frustrated after a two percent raise for eight years' work. Shortly after a conversation with her Father about it, She gave her two weeks notice and then started her own insurance agency. Sixteen years later, she sold her agency and got into real estate as part of her retirement plan. She learned about syndication after attending a boot camp and since then never looked back. Since retiring and selling her agency in 2021, Stephanie and her partners have closed their 11th syndication and have committed to educating other professionals on how to protect, grow, and preserve their wealth.

If you’re looking to scale from single family homes to syndication as a business owner and/or while still being an employee then this episode is definitely for you.

HIGHLIGHTS OF THE EPISODE:

01:22 - Guest introduction

04:03 - Stephanie’s background

08:47 - Why Stephanie started a business in the same industry she worked in

10:33 - How Stephanie went about her mentorship in real estate and the insurance industry

KEEPING IT REAL:

13:51 - Stephanie talks about bootcamp and learning about syndication

16:05 - Why real estate syndication is more dominant

19:55 - Stephanie’s first deal and how she started her mentorship in real estate syndication

21:42 - Stephanie talks about partnerships in syndication: general partners (GP) and limited partners (LP)

23:19 - Being a GP and LP at the same time on a deal and why it can be beneficial for both dealmaker and investors

24:06 - Using the 1031 exchange on a syndication deal.

27:21 - Unlearning the way we do things and making the 401k work to your advantage

31:53 - What Stephanie would say to someone who’s looking to invest

35:20 - Getting into a syndication: take part as an LP or try to be GP as fast as you can?

41:49 - Structure of being a general partner and its benefits

43:58 - Would you rather buy another insurance agency or would you rather buy a building?

47:28 - Why Stephanie would rather start investing in syndication earlier

49:55 - The biggest misconception about viewing money that we need to unlearn

51:31 - The most effective tool that Stephanie uses on her day to day

53:03 - Stephanie’s favorite book

54:27 - Four different properties of 100 units or One property of 400 hundred unit

NOTABLE QUOTES (KEY LESSONS):

07:31 “It doesn’t take a long time once you’ve switched your mindset to what you can achieve” - Stephanie Walter

13:01 “ You only can invest in what you understand.”  - Stephanie Walter

CONNECTING WITH THE GUEST

Website: https://www.erbewealth.com/

LinkedIn: https://www.linkedin.com/in/stephanie-walter-057594196

Facebook: https://www.facebook.com/pg/erbewealth/posts/

In this episode, Ruben discusses strategic branding and how to build a brand around your niche. The best thing you can do for your brand is to be very niched and make it very clear who you are serving, understanding their obstacles and desires. 

If you're looking to build a brand and are hesitant of niching down with the concern that you're alienating other prospects — embrace this resistance because it is the very thing that will make your brand stand out in your respective marketplace. 

If you're a real estate thought leader looking to build your brand book a discovery call with us at investedtalent.com

GUEST SUMMARY

Today Johnny Wolff joins us in the lab. A real estate entrepreneur, Founder and CEO of HomeRoom Coliving shares with Experiment Nation how you can turn the challenges you face in your real estate journey into business opportunities, using data analysis to figure out your next move, and solving the problem of getting your investment properties rented with technology. Homeroom Coliving was born out of Johnny’s problem of finding roommates for his rent hacking strategy — where he maximizes renting by the room in his investment properties. After a few years, he turned this issue into a business that simplifies remote investing and streamlines affordable renting.

Johnny started investing in real estate after college and bought a single house in 2018, since then, he has worked on 140 homes across 30 cities with 1,000 tenants. With the founding of HomeRoom Coliving, Johnny and his team has successfully connected countless rental property investors seeking a turnkey experience with renters seeking quality and affordable coliving housing.

If you’re interested in room hacking, investing in roommate housing, and how tech may play a big role in enhancing your coverage and building a community for your business then do not miss this episode. Join us in the lab as we learn from Johnny Wolff’s experience and strategies on how to earn more with roommate housing.

HIGHLIGHTS OF THE EPISODE:

03:52 - Guest introduction

05:16 - Turning a problem into a business

07:44 - Johnny's first investment

KEEPING IT REAL:

08:36 - Kind of property Johnny bought for starters

13:03 - Why self directed Individual Retirement Account is beneficial

16:15 - How Johnny was able to get bigger returns by having multiple people under one roof.

19:43 - Tools for data analysis

20:56 - The kind of property to look for when room hacking

24:06 - Why Johnny started self managing his roommate houses

27:21 - How Homeroom Coliving started

31:53 - What’s booming right now based on analysis

35:29 - Why roommate housing earns more than a standard single family option

38:23 - What investors can expect when working with Homeroom Coliving

39:22 - Why the Homeroom app is better than craigslist

42:18 - How the Homeroom community grows

44:41 - The Homeroom app, its utility, and possible direction

47:33 - The people and books that inspire Johnny

51:16 - Best habit that serves on a day to day basis

51:44 - The biggest misconception that needs to be hurdled over

NOTABLE QUOTES (KEY LESSONS):

50:50 - “Building sideways is good and it's hard but it has enabled us to offer a really unique experience for investors and tenants” - Johnny Wolff

53:29 - “If you can figure out any way to trick yourself to just jump off the cliff and into the water, then when you get into the water you learn how to swim - Johnny Wolff

CONNECTING WITH THE GUEST

Website: www.livehomeroom.com

Website: https://johnnywolff.com/

Email: [email protected]

Linkedin: https://www.linkedin.com/in/johnnywolff

Twitter: https://twitter.com/johnnystryker

Facebook: https://www.facebook.com/livehomeroom/