What if your burnout isn’t caused by the work… but by the way you’re paid to do it?

After 14 years in high-stakes criminal defense, Trevor Riddle walked away. He thought he needed a new practice area. A new city. A fresh start.

But the real problem wasn’t the cases. It was the billable hour.

So he came back, built a firm on flat fees, and bet everything on alignment over tradition.

Would you have the courage to rebuild your career from the ground up?

I’ve interviewed a lot of successful founders, but Scott Zucker’s story made me pause. What if building a niche isn’t about picking the “right” strategy, but paying attention long enough to see what keeps showing up? What if the real edge isn’t certainty, but curiosity? In this conversation, we talk about saying yes before you feel ready, using fear as fuel, and why legacy isn’t something you leave behind, it’s something you practice every day.

From the outside, growth looks linear. From the inside, it never is.

When I sat down with Laura Ramos James, we talked about the parts of building a law firm that don’t make it into highlight reels. The moments when the firm grows but you’re stretched thinner. When hiring helps and complicates things at the same time. When success creates opportunity, but also exhaustion.

What if the real challenge isn’t growth itself, but who you have to become to sustain it?

What if everything works in law firm marketing, just not for you yet? If you are starting from zero, where should the first dollar go: lunches or LSAs? Is podcasting a smart play, or should you borrow someone else’s audience first? What would happen if you defined your “wanted case” and fixed intake before buying more leads? And who already has your clients today, quietly waiting to refer them? This episode tackles the questions most firms avoid and shows how analog work scales your digital results.

What if the ceiling on your firm isn’t the market, it’s you? In this conversation, Hillary Walsh unpacks the messy truth of scaling: opening LA with tables and chairs, learning immigration by FedEx from Korea, and the day a daycare floor forced a business pivot. How do you grow when the plan breaks, when marketing turns toxic, when profit lags top line? If you had to choose, would you wait for marble, or open the doors now?

What makes a lawyer walk away from Big Law, scale a furniture startup, build a 12-location med spa, then grow a niche firm past seven figures? How do you market a law firm when the buying cycle moves slowly? What happens when you give away the entire playbook and still win? Why does the first hire so often fail, and what mindset keeps you moving when everything stalls? In this episode, Sara Shikhman unpacks relentless progress, subscription pricing, and the marketing engine behind Lengea Law. Ready to rethink growth?

What happens when a PI founder fires himself from operations and hires a COO with zero law firm experience? Tom Tona tells me why he embraced chaos, rebuilt nearly every seat, and now runs his firm like a startup. Can you scale past seven by choosing a lane and deciding with only 30 to 50 percent of the data? What would it take to double in 2026 without touching most files? If you run a growing firm, would your own family choose it in a crisis?

What happens when a law firm owner decides bigger isn’t better, fires someone on day one, stops checking email entirely, and builds an AI-only firm—just to see if it works? My conversation with Tyson Mutrux pulled back the curtain on the systems, failures, and breakthroughs most lawyers never talk about. It left me asking: how far are we willing to reinvent the way our firms run?

What’s the right moment to take the leap and build your own firm? Is it experience, financial security, or simply fewer obligations holding you back? In this conversation, I sat down with Andrew Lacy to unpack what really happens when you leave Big Law, start from scratch, and learn the hard way that “getting cases” isn’t the same as building a business. What if the systems you resist today are the very thing that saves you tomorrow?

What if the stress in your firm isn’t coming from the law at all, but from the boundaries you never set?

What if your clients didn’t “demand too much,” but simply filled the silence where your policies should have been?

In this episode, I sit down with Regina Edwards, a family law attorney who built a flat-fee, tech-forward firm that runs without weekend emergencies, constant interruptions, or chaos.

Her philosophy is simple: if you don’t write the rules of your practice, someone else will.