Franchise Euphoria

Today on Franchise Euphoria the amazing Dr. Clark Gaither, also known as Dr. Burnout. Clark helps the burned out professional reignite with passion and purpose. He has known first-hand the pain and value of struggle having faced such difficult challenges as professional burnout, alcoholism, and devastating personal tragedies. He has learned to not only overcome but to embrace the glorious magnificence of change.

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On today’s show I am thrilled to have Loren Kutsko. Loren was educated at the Indiana University School of Informatics and paid his own way through school by providing IT support to faculty and staff of the University. After graduation, he helped to set and manage global strategy at Food for the Hungry, a humanitarian relief and development agency serving the world's most poor and vulnerable in over 26 countries. He quickly rose to the head of global Information Technology where he led a team of talented technologists to tackle some of the agency's most complex global challenges. Loren then spent many years as Chief Operating Officer at Brushfire Interactive, a tech startup in Phoenix. Loren was an early Brushfire team member as the boutique consulting team grew from 2-12 employees and quadrupled in sales. It was while working at Brushfire that Loren discovered his passion for coaching and mentoring entrepreneurs.

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Matt Miller spent the first 9 years of his career as an Air Force pilot, before entering the private sector to work in both the medical device and advertising industries. While a top performer in the corporate world, his long term desire was to be his own boss. A good friend one day mentioned the gum ball machines he and his young daughters owned, and that conversation began a 10 year business quest that has brought Matt's company, School Spirit Vending, to the cutting edge of both the vending and school fundraising industries. Today, School Spirit Vending’s franchising program provides a proven and profitable business system for busy professionals and their families looking to develop secondary income streams, while raising millions of dollars for education at the same time.

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John has been writing about business, leadership, and the laws of success for  more than thirty years. Having possessed the entrepreneurial spirit from an early age he had done some truly amazing things, from helping create his own high school to building a multi-million dollar sales organization. He changed directions to writing and publishing. He has co-authored several New York Times Best Sellers. He co-authored The Go-Giver with our previous guest Bob Burg.

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Sought after speaker and co-author of The Go-Giver, which as sold over a half a million copies in 21 different languages, joins us today. The expanded version of The Go-Giver is now being released. The Go-Giver is a business parable about shifting your focus. If you really want to make it in this world personally and professionally you must shift from an "I" focus to an "other" focus. You need to look for ways to add value to the lives of other people.

Did you love this interview? Check out Bob's first interview on Franchise Euphoria here. 

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I've been involved in franchising and franchise law for a number of years now and one of the things I have realized is that multi-unit franchisees tend to have more success than single unit owner-operators. Obviously this is not true in every case but today I'll give you 4 reasons why they are often more successful.

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Many of those looking to purchase a franchise go into the process believing that the systems and processes that they are provided by the franchisor are all that is needed for them to have franchise success. You are provided systems and operations to guide you in the running of your business but that is not all that is needed for success. Today I will explain the 5 business basics you need to succeed!

Episode Resources

When Does An Entrepreneur Become A Business Owner

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Buying any business is risky. Nothing is a guaranteed success. There are some franchises that you need to take a little extra caution with. This doesn't mean that you should avoid these all together just that you need to take a little extra care to make you know exactly what you are getting into. 

Getting in early on a franchise definitely has its benefits but you have to be careful. Early on the systems and supports have not been fully tested. 

Buying a re-sell can be a cost effective way of getting into a franchise but you need to make sure you really research and find out why they are selling early.

Both these situation can be amazing or complete disasters. Luckily with a little extra due diligence on your part can help you make a smart decision.

Happy Franchising!

Buying a franchise is very exciting and costly. I often have people reach out to me to help them fix mistakes they have made concerning their franchise. While this is great for business I love to help people avoid these very expensive mistakes. Listen in to learn about a $40,000 mistake you can easily avoid and listen in as I dive into the the world of URLs. Happy Franchising. 

Today is all about things you just need to stop doing! Businesses are always evolving and a sometimes the systems we had just don't work anymore. You need to take a step back and simplify things because over complicated business practices will cost you time and money.

My mantra is dream, build, and grow, but today I am telling you to stop dreaming! Seems a little harsh, I know,  but in order to build and grow you can't get stuck just dreaming. You need to take that dream and start taking steps to make it come true.