Franchise Euphoria

I’ve spoken on the importance of due diligence more than once but you really cannot short change it. It can really come back to bite you. 

Tune in to learn the $40,000 franchise lesson that you can hopefully avoid & a list of "must ask" questions before you buy a franchise!

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The best franchise systems take years to fine tuning their systems, processes, brand, and marketing.  This allows the franchisees to follow a script and hopefully prosper. Of course, this is the best case scenario. Unfortunately what often happens is that there is a lack of systems, infrastructure, and processes. These franchises can still make money but it is important to understand that making money is only one part of a franchise. You need the systems and support that a good franchise will have in place. The hard part of course is figuring out if the franchise you are looking at has a solid foundation.

Listen in as I explain 6 things you need to consider before you buy a franchise.

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The FDD is a huge legal document that some people only glance at and never truly understand. Others dismiss it as not being all that important. This misunderstood and sometimes overlooked document is crucial in understanding just what circumstances you are entering into when buying a franchise. Listen in to learn 6 key things to look for in your FDD and why they are so important.

Episode Resources

Entrepreneuronfire.com

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Happy early 4th of July. No regular episode today but I hope you enjoy this interview I did with Legal Marketing Made Easy. They focus on attorneys and law firms that are doing marketing in unique and effective ways. Listen in to get insight into how I handle marketing and how you can apply them to your own business to differentiate you from your competition.

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Big news here at Franchise Euphoria. We have some very exciting things that will be happening very shortly. Don’t miss this big announcement.

Along with the big announcement I will also discuss when franchising is bad idea. People come to me that want to grow. The key to growth is being in a position to do it in a responsible, profitable, and effective way. Listen in to learn when franchising is not a good idea and what you can do to get your business into the position to expand.

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If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people. 

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Food trucks are really fascinating businesses that have become very popular. People love the accessibility of a food truck and the uniqueness of the menus. They are reasonably priced, with focused menus, and can be really profitable. 

Tune in as I discuss how to turn your food truck into a franchise.  

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What’s Hot in Franchising and Why It Doesn’t Matter

The question that I get asked the most is “What is hot in Franchising?” Don’t fall into the trap of what is hot right now. That should never be your first question. Franchising spans just about every type of business out there.  What you need to figure out first is what are you interested in, what you find joy and satisfaction doing, and what you are good at. Then you can find the franchise that is right for you.

Tune in as I dive deeper into this very important discussion.

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We all know that things like social media and technology are aspects of our business that need attention. Figuring out the balance and how to leverage these tools to your greatest advantage is easier said than done. We can have the best of intentions but soon get frustrated and let our efforts fade. Nate Riggs joins me today to put all of this into perspective and explain how to make social media and technology work for you.

About Nate

Nate has been helping businesses take their brands, products and services to market for over 12 years, racking up experience in advertising and digital agencies, corporate marketing departments and as an independent consultant.

Show Highlights

Ø  How to properly use social media

Ø  Importance of marketing sales working together

Ø  Importance of brand consistency

Ø  Why you should be embracing technology

Ø  How to leverage technology

Want to know more about Nate?

Social Restaurant Podcast

Nate Riggs

Fast Casual

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Too many people are contacting me and asking, “What business should I buy?” “What should I get into?” and “What’s the hot franchise right now?” You need to take a step back and figure out what gets you excited. If you jump ahead and skip this essential step you are going to have a lack of passion and a lack of purpose. Listen in today to learn how to find your mojo before you leap into business.

Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment.

If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people. 

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Social media and online content marketing are avenues that just cannot be ignored in today’s world. The dynamic Frances Leary from Wired Flare joins me today.  She has some amazing insights into how to use your personal story to reach out and connect with your customers and build a relationship with them. Listen in to learn some amazing tips on how to best use social media for your business.

About Frances

Frances is a Texan-Canadian entrepreneur – a storyteller, published author and professional speaker whose MA in Folklore led to the development of a unique marketing approach that now serves as the foundation of Wired Flare. She speaks internationally to inspire ad educate audiences on subjects related to social media, online marketing, and the power of soulful communication. It is her focus on identifying why her clients do what they do and helping them make an impact on the world that has led her to stand at the head of the pack.

Check out Wired Flare’s new video:  http://youtu.be/TW-0kAaFB-Y

Show Highlights

Ø  Creating a strategy

Ø  Figuring out what works and what does not

Ø  Using your personal story

Ø  Figuring out what platform is best for you

Ø  Making the most of online relationships

Want to Learn More about Frances

Website: Wired Flare

Twitter:  @francesleary and @wiredflare

Blog: Wired Flare Franchise

Have any suggestions for future shows? Have questions or topic you would like us to do an episode on? If so, please leave a comment.

If you enjoyed the podcast would you please take a moment to leave a review and rating on iTunes or Stitcher. Every review means we can reach out to more people. 

iTunes:  Franchise Euphoria Podcast

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